Writtent Blog

DECEMBER 18, 2023

For entrepreneurs and small business owners, content marketing can seem out of reach. Although proven to be an effective way to attract prospects, generate leads, and retain customers, content marketing appears to require more time and money than you have to invest in it. The basics 1. Know thyself. Do your research. Convey emotion.

Tips 98

Tips Content Press Release Marketing 98

Sprout Social

OCTOBER 11, 2022

This year, Sprout Social expects to reach 10 million impressions from our Employee Advocacy platform alone. Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. The pillars of a content strategy for employee advocacy platform. Case studies.

Strategy 130

Strategy Content Curation Press Release 130

Akamai Marketing

JANUARY 1, 2015

Case Study #4: Neighborhood Shopping Center. We actually recommended that the shopping center reduce the number of social media profiles in order to focus on the platform that was most likely to reach their audience. Case Study Facebook Retail case study event marketing marketing measurement social media strategy'

Case Study 100

Case Study Retail Study Eventful 100

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. In fact, Twitter is one of the few social media platforms in which you can still build traffic and leads without investing in advertising. Create In-Depth Content Using Twitter Threads. Twitter threads.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Hootsuite

APRIL 25, 2023

But with so many options, how do you know which are the best social media platforms for real estate? What are the best social media platforms for real estate marketing? There are hundreds of social media platforms in operation. These seven platforms are fit for a real estate-focused social media strategy.

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Real Estate Platform Social Media HootSuite 98

Waxing UnLyrical

OCTOBER 7, 2019

In today’s hi-tech, fast-moving, cluttered digital world, content marketing is one of the most practical, effective and useful marketing strategies to date. So what does content marketing mean? It’s exactly what it sounds like – marketing tactics that focus on content. Case studies. White papers.

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Content Marketing Reputation Case Study 234

agora pulse

NOVEMBER 30, 2020

BONUS MATERIALS: Free Content Calendar. Have you wanted to dig into content marketing but didn’t know where to begin? Check out our tips and tricks for social media managers to start their content marketing efforts. But this oversight is probably not because marketers don’t want to use content marketing.

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Content Marketing How To Social Media Management 182

Hootsuite

MAY 9, 2023

In this example, your marketing content is the high-end cuisine. Just like restaurants need ways for customers to access the food, you need a plan to get that A+ content to your audience. Content distribution is how you serve your content to your customers. What is content distribution? Educational content.

Tips 98

Tips Content HootSuite UGC 98

Hootsuite

NOVEMBER 28, 2023

Most platforms and algorithms dislike external links, and users often aren’t interested in clicking them. Luckily, zero-click content may be the answer we’ve been seeking. Zero-click content aims to provide value upfront and engage users with each post. It’s a win-win-win for users, platforms, and brands.

Content 97

Content HootSuite Sentiment Metrics 97

Sprout Social

NOVEMBER 1, 2023

From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content. Behind-the-scenes content humanizes brands, strengthens their online presence and nurtures customer relationships. What is behind-the-scenes (BTS) content?

Campaign 88

Campaign Content Upcoming Authentication 88

Writtent Blog

JULY 9, 2013

Content marketers need to be empathetic, detail-oriented, and tech-savvy. You simply can’t lead a winning content marketing strategy if you’re playing by the old rules of SEO, or blogging to the wrong buyer persona. Content Marketing Institute: 2013 Must-Know Trends and Benchmarks. Organizing for Content Marketing.

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Case Study Study Research Report 105

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. Instead, most LinkedIn users want to see fresh perspectives, great content, and informative, thought-leadership posts. Spun or AI-generated content just won’t cut it.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

As the world’s largest professional social networking platform, LinkedIn is the go-to platform for knowledge-seeking professionals and business owners. Instead, most LinkedIn users want to see fresh perspectives, great content, and informative, thought-leadership posts. Spun or AI-generated content just won’t cut it.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Diva Marketing/Toby: The micro site is rich with content about breast healthcare. About Advocate Health Care. How were these women indentified?

Health Care 108

Health Care Case Study Study Campaign 108

Social Media Strategies Summit

SEPTEMBER 22, 2023

And when one in three consumers prefers to contact brands via spoocial platforms, it’s clear that social media should play a key role in your customer care strategy. As your strategy evolves, consider adopting separate rules for different platforms based on how customers interact with you on those platforms. Positive comments.

Strategy 130

Strategy FAQ Guidelines Policies 130

Social Media Strategies Summit

MARCH 28, 2019

According to a survey by the Content Marketing Institute, 2019 will see continued growth in the content marketing industry. 57% of B2C marketers surveyed expect to increase their content marketing budgets in 2019 compared with 2018. Today’s consumers are inundated with content at every turn.

Strategy 190

Strategy Content Marketing Influencer 190

Pam Moore

SEPTEMBER 9, 2020

SocialZoomFactor · Sales and Marketing Conversion Funnels – How to Get Started. One of the best ways to attract more of your dream customers and turn them into paying customers is to learn how to create and optimize sales and marketing conversion funnels. The Ultimate Guide to Sales and Marketing Conversion Funnels .

Conversation 78

Conversation Template Templates Marketing 78

Social Media Strategies Summit

OCTOBER 13, 2023

So once Elon Musk took the reins at the social media platform and replaced the winged icon with a big letter “X,” Duolingo was unsurprisingly quick to react: does this make me the alpha bird? And Duolingo, with its sassy brand voice and reputation for producing madcap content, was the ideal brand to capitalize on this moment.

Examples 130

Examples Trends Social Media Brands 130

Convince & Convert

MARCH 5, 2024

Reddit: A Case Study in Switching Behavior Reddit is a particularly powerful community to study switching behavior. Content lives forever and with AI improving every day, it’s easier than ever for people to search and scan. Redditors are inherently curious. There must be some reason you’ve been successful, right?

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Reddit Research Loyalty Survey 143

yMarketingMatters

NOVEMBER 29, 2014

If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. You also know that social media is a hungry content machine! Who will find content. -

Social Media 243

Social Media Content Tweetdeck How To 243

Oktopost

MARCH 4, 2024

This can be achieved through activities such as monthly newsletters, use case-specific tutorials, or exclusive content. The nature of SaaS means that you must always keep your customers engaged and interested in your product through educational content or community-management initiatives.

B2B 62

B2B Strategy Marketing Case Study 62

Oktopost

NOVEMBER 22, 2023

From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. And it’s not just about engagement and branding – social media strategies can speed up lead generation and conversions, directly impacting your business ROI. 7 Top B2B Social Media Trends 1.

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B2B Trends Social Media UGC 117

Sprout Social

APRIL 6, 2023

Content calendars are widely used in content teams, regardless of the industry. They work as mental models by helping us comprehend content strategies, laying out a roadmap of what needs to be done. What is a content calendar? A content calendar is a framework used to effectively manage your content marketing program.

Content 80

Content Collaboration Project Template 80

Oktopost

DECEMBER 19, 2023

We’re thrilled to announce the launch of our latest feature, X (Twitter) Threads, designed to make scheduling X Threads from the Oktopost platform easy and intuitive. Our X (Twitter) Threads is natively supported giving you the ability to create, publish, manage, and measure Threads all within one platform.

Engagement 69

Engagement Case Study Overview B2B 69

Buffer Social

JUNE 6, 2022

” This is perhaps one of the best examples of the possibilities of user-generated content. 85 percent of people say UGC is more influential than content made by brands directly, according to Adweek. The value of user-generated content The real value of user-generated content lies in its authenticity, and the statistics agree.

UGC 71

UGC Content Case Study Influencer 71

Hootsuite

JANUARY 18, 2024

Worldwide, social users spend almost two and a half hours on social platforms each day. For instance, while we don’t know for sure what Lululemon is thinking behind the scenes, content like this 10K training tweet indicates that one of its goals is to be a source of fitness education and support for its audience. More than 4.95

Social Media 121

Social Media Tips HootSuite Marketing 121

agora pulse

APRIL 10, 2019

If you’ve been running ads on multiple platforms like Facebook and Google, you’ve probably had difficulties determining how to attribute your conversions. Not knowing which sources are responsible for specific actions (like conversions) makes it difficult to allocate and scale your advertising. View Your Data.

Conversation 112

Conversation Facebook How To Adwords 112

Social Media Strategies Summit

JULY 28, 2021

I’m going to explain six quick and effective ways of generating leads from social media platforms. Social media may not be your preferred platform for B2B leads, but maybe it should be. Because when used for B2B lead generation, social media platforms (especially LinkedIn) give a high ROI of 229%. Are you excited to learn more?

Social Media 264

Social Media Discount Influencer B2B 264

Viper Chill

AUGUST 1, 2013

If you run any site with a large audience, it’s easy to fall into the trap of producing just any old content and forgetting why people followed you in the first place. I’ve dabbled in it quite a lot in the past, and do actually like their platform. Step 2: Use Facebook Conversions on an Email List.

Case Study 90

Case Study Study Adwords Campaign 90

Social Media Strategies Summit

NOVEMBER 12, 2020

Choose the Right Platforms. Success with social media starts with choosing the right platforms for your business. Experts used to advise that businesses reserve their name on every platform, using them all as much as possible. Develop a Simple Content Calendar. However, that advice has evolved over the years.

Small Business 233

Small Business Social Media Strategy Flipboard 233

ProBlogger

MAY 1, 2018

Today’s post is a case study with Undercover Architect , Amelia Lee. She’d had success using challenges as list builders, as well as great conversion tools for selling products and programs online. But I wasn’t sure whether I’d be giving too much of the course away, or whether I’d need to come up with new content.

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Case Study Study How To Module 44

ProBlogger

FEBRUARY 5, 2014

What she shares with us today are valuable tips she’s learned through trial and error – tips we can all use to inspire us to create useful and entertaining content no matter what our blog niche is. My content continued to evolve as both I and social media matured. I like to have a diversified content mix.”.

Case Study 49

Case Study Study Content Fashion 49

Viper Chill

NOVEMBER 1, 2013

November 1st is now upon us, so that means it’s the launch of the Triple X Niche Site Case Study. For any of you who missed the unveiling post , this is a niche site case study with a twist. We believe this has the potential to be the biggest and best niche site case study ever shared on the internet.

Case Study 79

Case Study Study Sites Forums 79

agora pulse

MARCH 4, 2020

Focus more time and creativity on making “insanely sharable” content … but not for all the channels. Feel like you’re constantly creating content for social media and your blog, but aren’t really getting anywhere with it? But like you, these business owners don’t want to just create content for content’s sake.

Content 127

Content Tips How To Video 127

Sprout Social

MARCH 19, 2020

Social media is just one of the strategic communication channels that afford agencies the ability to publish content, build relationships and have meaningful engagement with prospective clients, their communities. Maybe yours is design, maybe it’s content creation, digital advertising or social media management.

Social Media 108

Social Media Strategy Case Study RFP 108

Buffer Social

DECEMBER 14, 2023

LinkedIn carousels are a great content format for many reasons. First, the LinkedIn algorithm prioritizes this content format, probably thanks to the visual appeal and subsequent engagement. This can be useful for sharing how-to content, tutorials, or tips. Jay Clouse shares a guide to posting over the holiday season.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Social Media Strategies Summit

JULY 16, 2022

Per its figures : 67% of TikTok users agree the platform has inspired them to shop, even when they weren’t looking to do so. Unfortunately, learning a whole new ad platform is tricky. But first, TikTok asks whether you want to use its Simplified Mode to create content and manage campaigns or if you prefer Custom Mode: Image source.

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How To Template Templates Metrics 201