article thumbnail

7 Top B2B Social Media Trends

Oktopost

Facebook: With the ability to refine your audience targeting with Facebook Ads and create Facebook groups for customer support, Facebook is another popular platform for B2B marketers to raise brand awareness and build an online community. Facebook is a solid social media platform to focus your community-building efforts.

B2B 117
article thumbnail

How to Run Successful Campaigns on Google+

Convince & Convert

It takes time to build trust, and the more you have paid your dues to your community, the more you will find people will follow. To develop valuable case studies for people to gain insight from, 2. To give my community members an enjoyable learning experience, and 3. So, why would I help with them?

Campaign 162
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

4 Tips from Top Social Media Managers to Grow Your Online Business

Buffer Social

To spark more conversations To connect with their users more closely To create a sense of exclusivity for community members Your community can be a simple Instagram or LinkedIn group. Once you grow your community, you can move to a different platform like Slack.

article thumbnail

How Glossier Hacked its Way to a Billion Dollar Valuation

Pixlee

For many retailers, it takes millions of dollars and years testing, tweaking, and focus-grouping before coming to market. But with community-driven marketing, brands can hack this process and save an untold amount of time and money with three key steps. Community Building. Emily Weiss, Glossier Founder. Focus on Content.

Retail 68
article thumbnail

12 Tips to Organize and Run a Tweetathon

Waxing UnLyrical

There are so many things I’ve learned during the course of this campaign – about blogger outreach, about measurement and analytics, about Facebook Groups, about community building – there are probably a ton of posts waiting to be written. Communicate, communicate, communicate.

article thumbnail

50 Ways Marketers use Social Media to Improve Their Marketing

Harp Interactive

Build conversation maps for your customers using Technorati.com , Google Blogsearch, Summize, and FriendFeed. Experiment with Flickr and/or YouTube groups to build media for specific events. Marvel Comics raised my impression of this with their Hulk statue Flickr group). Collect case studies of social media success.

article thumbnail

A Tale of Two Communities Part II – Salesforce.com

SocialFish

Private community site for events: Salesforce also employs a Facebook-like internal collaboration tool known as “Chatter&#. User Groups: Salesforce sponsors several hundred user groups across the USA. 56,689 posts (user to user, user to group, and user to session. 860 groups were created by community members.