How to Take an Audience-Centric Approach to Content Marketing
Convince & Convert
FEBRUARY 3, 2016
Case Study: The Wide Appeal of Fitbit. Phil is a 30-something male interested in data science who enjoys city life and travels occasionally. If the Fitbitters that I know personally all have different use cases for owning a Fitbit, how does Fitbit connect with all of these unique personas? highlight to tweet). Healthcare.
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