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Open Community Case Study – GoPlow

SocialFish

This post is part of our regular series of Open Community case studies, in which intrepid association blogger and freelance writer Deirdre Reid will be digging into associations (and other kinds of organizations when relevant) who are living and breathing their open communities in the ways we describe in the book.

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Planning Social Media Campaigns For Every Holiday: A Case Study with Letterbox Gifts

Buffer Social

One of the most tried-and-true social media strategies is to build a content calendar around celebrations, events, and holidays. This is especially the case for UK-based gifting company Letterbox Gifts. Their robust calendar of events unlocks a regular heartbeat of content ideas, promotions, and new customers.

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The complete guide to create your employee advocacy content strategy

Sprout Social

Looking forward, building a sophisticated program requires strategic content planning and cross-functional collaboration. Case studies. Ask your team members to take people behind-the-scenes of industry events, development trainings or volunteer opportunities. Collaborate more closely across your marketing team.

Strategy 131
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Monday Roundup: Understanding The 7C Social PR Framework™

Waxing UnLyrical

C1 (Corollary) Case Study: AmEx – Small Business Saturday. More importantly, it drove real results for small businesses across the country that day,” says Mark Taylor in this D&AD case study. C2 (Creativity) Case Study: How The Draw Shop Uses Email Marketing To Turn Website Visitors Into Paying Customers.

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Complete guide to content calendar creation

Sprout Social

Calendars can also help streamline collaboration and track marketing performance. Within it, you can track the production and maintenance of different content formats ranging from social media posts and blogs to emails and events. Resources availability: Check who you’re collaborating with.

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Content Week Case Study: Carly Heitlinger of The College Prepster

ProBlogger

From sharing fashion finds for the love of it, to collaborating with big-name partners, Carly ensures her posts are not just readable, but useful too. “I Readers who come back day after day respond very well to my “life event” updates. Content Week Case Study: Carly Heitlinger of The College Prepster.

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4 Tips from Top Social Media Managers to Grow Your Online Business

Buffer Social

Support and collaborate with others: Engage with influencers, thought leaders, and other businesses in your industry. Share their content or collaborate on projects to let them know you support their business. Try guest blogging, podcasts, and events to build authority in the industry. ” - Seth Godin.