article thumbnail

Could #BuyMyBarina Be The Best Used Car Ad Ever?

Convince & Convert

» Social Media Case Studies #buymybarina cause marketing community content marketing passion and purpose social image of the week social media case study social media image of the week visual storytelling' At press time, the video has 522,000 views and counting.

article thumbnail

H&R Block Declares a Hipster Tax Crisis

Convince & Convert

Leading into the 2014 tax season, the company launched a satirical campaign with a cause-marketing element that pokes fun at Hipsters who are, “struggling to file taxes in non-ironic ways.” Social Media Case Studies'

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How Organic Valley Plans to Save the Bros

Convince & Convert

From the tone of the spot, to the cause marketing plight of “saving the bros,” the company is taking a leap and targeting the millennial generation. Social Media Case Studies humor marketing strategy millennials shareable content social media campaign social media sharing social media strategy'

article thumbnail

Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

article thumbnail

20+ LinkedIn Profile Tips (Guaranteed Ways to Stand Out)

Buffer Social

The reality is that the best LinkedIn users are marketing machines. I've built real friendships with the best B2B marketers in the world and I’m on a text-message basis with countless founders, CEOs, VPs, and executives. They use the platform as a content distribution system, not a resume builder. Quantify your results.

LinkedIn 113
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Mentioning – or even featuring – corporate involvement is an effective means to raise awareness and need, especially for lesser-known (but equally deserving) charities and causes.

CSR 138
article thumbnail

9 Brands Driving Meaningful Change on Instagram

Later

Earlier this year, we announced our cause marketing pledge, #MeUndiesGives. Read our latest case study about this mission-focused brand. Want to learn more about marketing and creating content in a post-binary world? View this post on Instagram. That's almost HALF ?? But there's still work to be done.

Instagram 104