Webbiquity SMM

MAY 30, 2010

Billy Mays’ Resurrectifier Commercial – YouTube. Resco Packer-Viking Week – YouTube. VerticalResponse – Nuthin’ But an App Thang – YouTube. 14 hilariously effective online campaigns by iMedia Connection. Evian Roller Babies international version – YouTube.

Social Media 191

Social Media Marketing Avatar Microsoft 191

Webbiquity SMM

JANUARY 2, 2013

Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. After that, it falls off sharply; 61% use YouTube, 39% are on Google+, 26% utilize Pinterest (really?) eMarketer ). eMarketer ). 92% of U.S.

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

JUNE 20, 2011

That award you just won for your last brilliant email marketing campaign? YouTube reaches 36% of all business decision makers (more than 10 times the figure for Forbes.com). Always assume the entire world can see anything you do on line. An excellent thing to add to your online profiles or post a status update about.

Social Media 205

Social Media ROI Social Networking Foursquare 205

Webbiquity SMM

NOVEMBER 2, 2010

Social Sharing (YouTube, Flickr, SlideShare, etc.). In chapter 14, she drops the phrase “social media campaign,&# though this may have been an inadvertent slip; she demonstrates throughout the book a clear understanding of words that shouldn’t be used with social media. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

MAY 10, 2011

Jacquie McCarman argued in It’s Not Your CEO’s Fault He’s a Social Media Moron that “Most C-levels will scroll down to the bottom line to determine effectiveness of any campaign but what many don’t realize is that the bottom line definitions have changed with this new-fangled internet technology.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Webbiquity SMM

MAY 23, 2017

When networking giant Juniper Networks decided to create a campaign that showcased the importance of data protection and security, they looked to gamification as an approach that would be interesting and relevant to their audience. Did anybody say B2B is boring? Not if you look to these guys for inspiration. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

MARCH 7, 2017

Social media campaigns, on the other hand, are short (and defined) term bursts of activity and advertising relating to a specific promotion, event, contest, report, or other call to action. Ad monitoring tools, meanwhile, help you keep tabs on where and how your competitors are running online campaigns. Social Media Campaign Builders.

Campaign 200

Campaign Tools Social Media Sample 200

Webbiquity SMM

SEPTEMBER 12, 2011

Beyond the obvious (Twitter, Facebook, LinkedIn and YouTube), Cara Friedman makes the case for adding social networks like Flickr , Tumblr and Meetup to your social media marketing mix. 9 new rules for YouTube marketing by iMedia Connection. And “Rule 2: You can’t make it on YouTube alone…even with close to 2.0

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

JUNE 10, 2014

While there’s no video of his keynote available, his YouTube channel will give you some sense of how Neal can wake up an early-morning crowd in a packed ballroom. Track your campaign like a case study. Report positive and negative outcomes of the campaign. Pick the right time of the day and week to post (e.g.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

DECEMBER 4, 2012

Social Media Campaigns Don’t Match When Consumers Are Online by Spin Sucks. The brilliant Gini Dietrich reports on research showing that marketers commonly choose the wrong time of day to post and engage on Facebook, Twitter and YouTube, as well as to send emails. YouTube Marketing Tactics.

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

JANUARY 19, 2011

and 2) there are more ways for people to search than just Google and Yah-Bing (YouTube is now the second-largest search engine and Facebook SEO is its own emerging discipline). How search can boost your social media campaigns by iMedia Connection. YouTube) to enhance your brand presence online. Tweet about the video.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

JANUARY 19, 2012

The software doesn’t provide a way to automatically segregate branded from unbranded search keywords (which would be nice), but this can be set up manually using “Campaigns.” ” Campaigns are gShift’s method for creating different keyword groups to track (e.g., by product line, country, competitor, etc.).

Software 140

Software Review SM2 Alterian 140

Webbiquity SMM

OCTOBER 8, 2013

Guest blogger James Barnett offers helpful tips for using Facebook, Twitter, Pinterest and blogging to run PR campaigns at live events, for example, on Twitter: “Use hash tags (#) to stay on topic with trends and create a buzzword around your brand. 7 steps to rank your video higher on YouTube by iMedia Connection.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

DECEMBER 27, 2011

Three-quarters of North American advertising agencies say their clients run PPC campaigns on Facebook. Paul Chaney walks through the process of creating a Facebook ad campaign, from identifying your goals and target audience to designing ads and setting pricing. Designing Email Campaigns for Facebook Messages by Campaign Monitor.

Tools 195

Tools Tips Facebook Real Estate 195

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Get analytics for Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, and blogs. These tools can help you find out. 1) Socialbakers. Google Review Count: 345.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

JANUARY 13, 2015

Marissa Pick (no relation, though I joke that she’s my adopted cousin) outlines a handful of rules for successful B2B social media marketing, among them “knowing what to do is just as important as knowing what not to do” (“Every social media campaign needs a strategy, and it’s crucial to understand your goals.

Social Media 100

Social Media Marketing B2B ROI 100

Webbiquity SMM

SEPTEMBER 19, 2012

Simple Step-by-Step Instructions for Setting Up a Facebook Ad Campaign by HubSpot. Dan Stagen walks through a dozen steps to create a Facebook ad campaign, from determining a call to action and writing an ad through all of the various targeting criteria to pricing, review and launch.

Tools 177

Tools Facebook MySpace Hubspot 177

Webbiquity SMM

SEPTEMBER 22, 2015

Erik Emanuelli offers compact reviews of free social media monitoring tools ranging from Google Analytics and YouTube Analytics to Twitter-specific tools like Tweetstats and Twitter Counter , which “is a useful service to measure some parameters of Twitter, like the followers growth rate, the average number of tweets per day, and more.

Review 100

Review Tools Social Media HootSuite 100

Webbiquity SMM

MARCH 21, 2012

Jessica Cates outlines the process of setting up a business account (so you can keep LinkedIn advertising access separate from your personal account) and an advertising campaign on LinkedIn, from rotation and targeting through bidding and tracking conversion data. How to Make the Most from LinkedIn Company Pages by Gloria Rand’s Blog.

LinkedIn 234

LinkedIn Tips B2B Social Networking 234

Webbiquity SMM

OCTOBER 5, 2010

Steve Goldner lays out a strategy for using Twitter in conjunction with other social media tools like blogs, YouTube and Flickr to optimize your social media marketing success. Twitter ROI: Show Your Clients the Effectiveness of Twitter Campaigns by Web Analytics World. 9 Questions for Analyzing the Tweet Stream by iMedia Connection.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

JANUARY 17, 2011

Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. million business-oriented queries on YouTube every week. YouTube reaches 36% of all business decision makers (more than 10 times the figure for Forbes.com). 83% of B2B buyers research online before making a purchase.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2012

Also noted: • One in four Americans watches a YouTube video every day. • In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MARCH 27, 2017

Listen and engage more than 650 million sources, including Facebook, Twitter, and YouTube.” Listen and engage more than 650 million sources, including Facebook, Twitter, and YouTube.” 31: The 11 Best Social Media Campaign Builders and Ad Monitoring Tools. #32: ” — MarketingLand. 4) Sprout Social. 5) SocialFlow.

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. Social Media Revolution by YouTube. While 28% of U.S. Social media stats in video form. DoubleClick got 1.7%

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

APRIL 23, 2012

Starting early last year, a raft of sh*t various sorts of people say videos hit YouTube, some going viral, some less so. 10 Incredible Interactive YouTube Videos by Mashable Business. The World Park campaign turned New York City’s Central Park into an interactive board game.” Sh*t People Say (Various Sources). ”

Posterous 173

Posterous Social Media Marketing Case Study 173

Webbiquity SMM

AUGUST 16, 2010

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. A collection of short summaries and links to a huge list of posts about Twitter, Facebook, YouTube, mobile marketing and business development. 25 Characteristics of Highly Effective Social Media Campaigns by Social Media Today. Got some time?

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

JUNE 6, 2011

Under Epi’s leadership, his agency has landed several clients in B2B and B2C to personal branding services for high caliber CEO’s like John Basil Georges and QR Code ad campaigns like Tissot Watches. Today, Ludvik + Partners is one of New York’s hottest boutique ad agencies built 100% on the crowdsourcing model.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.”

Statistics 219

Statistics Research Social Media B2B 219