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How to Monetize Your YouTube Channel

agora pulse

Are your videos just sitting on YouTube and not making money for you? Then check out these different ways of how to monetize your YouTube channel. Maintaining a successful YouTube channel comes with lots of perks, including daily interactions and potentially becoming an influencer or celebrity. Native YouTube Methods.

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How to Run YouTube Ad Campaigns That Convert

agora pulse

Many businesses flock to Facebook and Instagram for their video ad campaigns, but YouTube Ads is a powerhouse brands shouldn’t ignore. YouTube Ad campaigns are created and processed through the Google AdWords powerhouse system. Why Should I Run YouTube Ads? Types of YouTube Ads To Choose From.

YouTube 103
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Differences Between Custom Events and Custom Conversions

Jon Loomer

I use Google Tag Manager to manage my pixel, which helps me create custom events that fire based on a timer (how long someone spends on a page), scroll depth, engagement with embedded YouTube videos, and more. If you run a Traffic campaign, your primary options are to optimize for Link Clicks or Landing Page Views.

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How to use YouTube Analytics to optimize your video performance

Sprout Social

Building a must-see YouTube channel starts with understanding your audience. And there’s no better place to gather actionable insights than your YouTube Analytics. But while YouTube’s native analytics platform is a treasure trove of data, its depth can be overwhelming for total beginners. Engagement Reports.

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Toyota's "Sienna Family" YouTube Campaign

Firebelly

Fun idea and I had a few laughs, but (see update at the end of post) Toyota really should have included the YouTube URL at the end of the ads! That URL should have been included in the first place. Update (3/1/10): I have now seen the commercial with the youtube.com/Sienna URL at the end. Thanks for commenting!

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A Guide to Standard Events, Custom Events, and Custom Conversions

Jon Loomer

Let’s say that you are running a Sales campaign that optimizes for the Purchase standard event. You can create a custom conversion based on URL alone by leaving Event at All Website Traffic and setting a URL rule. Custom Conversions: Custom conversions can be used with either standard or custom events (or neither).

Eventful 171
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Creating a Google AdWords Remarketing Campaign – step by step

Marketing to Serve

Because it’s so often brought up in the PPC conversation, this guide will take you through the process of creating a remarketing campaign as well as giving you a couple of reasons as to why you should consider starting one. Why create an AdWords remarketing campaign? Remarketing campaigns receive a large number of impressions.

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