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Twitter Launches 'Campaign Planner' Platform to Assist in Twitter Ad Strategies

Social Media Today

Campaign Planner provides estimates on Twitter ad campaign performance, based on your entered variables.

Campaign 163
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Twitter Makes Frequency Capping Available for All Ad Campaign Types

Social Media Today

Twitter has added frequency capping to all ad campaigns, providing more control options for maketers.

Campaign 218
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Twitter Announces the Winners of its #BrandBowl for Best Super Bowl Tie-In Campaigns

Social Media Today

Twitter has announced the winners of its annual #BrandBowl event, which recognizes the best Super Bowl tie-in campaigns in a range of categories.

Campaign 217
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New Campaign Utilizes Twitter's Hidden Replies Feature to Underline Messaging

Social Media Today

Women's aid group Solace has launched a new Twitter campaign which uses the platform's new hidden replies option to underline its core messaging.

Campaign 165
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Twitter Publishes New Data on the Effectiveness of Utilizing Multiple Video Formats in a Campaign

Social Media Today

Twitter has shared some new, research-backed insights into how utilizing multiple video formats within an ad campaign can impact audience response.

Campaign 214
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Twitter Publishes 2023 Marketing Calendar to Assist with Campaign Planning

Social Media Today

Twitter's also shared an update on its total active user count.

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Twitter Provides More Insights on Projected Ad Performance with Expansion of ‘Campaign Planner’

Social Media Today

Campaign Planner provides estimates on pojected campaign performance.

Campaign 199