Mindjumpers

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#OtterBoxCityMeets Campaign

Mindjumpers

We’re so excited that the #OtterBoxCityMeets campaign is live and, may we say, looking awesome! Here’s a little taste of what happened: And it’s not over yet… The whole campaign story is coming soon to a website near you (that’d be the Mindjumpers site in case you were wondering). #OtterBoxCityMeets. Your streets. Your inspiration.

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OtterBox #UnderTheCover Campaign

Mindjumpers

So when OtterBox came to us needing a campaign about the importance of protecting your phone, what did we do? We travelled to 6 key markets and worked with 6 different creatives to discover their unique stories. We use it all day, every day. And honestly, if it breaks, we break a little too….

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#OtterBoxCityMeets

Mindjumpers

They came to us asking for a campaign that could span six markets, essentially creating a diverse eco-system of quality content in a cost efficient way. The campaign launched with an experiential element. Together with our influencers, we created over 140 pieces of campaign content for six. throughout the coming year.

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Case: The Swedish Army Makes You Think outside The Box – from within The Box!

Mindjumpers

The point was to evoke a physical reaction to the core message of the campaign, “Who Cares?”, With a target group understanding focused on the online part of their daily life, the campaign tried to actively move them from the screen into the action. Similar Posts: Anthon Berg Celebrates the Generosity With The New Campaign.

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Twitter Tales – A Bunch of Twitter Cases

Mindjumpers

A tale about community One of the stories is about Ravi, who travels daily to work in Silicon Valley from San Francisco. Everyone can give their input and tell a Twitter tale. Just email tales@twitter.com and tell who you are and share your information.

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Twitter Tales – A Bunch of Twitter Cases

Mindjumpers

A tale about community One of the stories is about Ravi, who travels daily to work in Silicon Valley from San Francisco. Everyone can give their input and tell a Twitter tale. Just email tales@twitter.com and tell who you are and share your information.

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In Time of Social Media Crisis – How Do You Respond?

Mindjumpers

Nestlé – A worst case senario We all know how fast scandals are traveling. When Greenpeace revealed that Nestlé used palm oil in some of their products, bought from companies destroying Indonesian rainforest, there were many people who engaged themselves in the campaign and criticized the company on their Facebook Page.