Oktopost

JULY 29, 2022

She has also worked in higher education and tourism, establishing the first social media presence for Furman University and built a tourism-focused social media community for VisitGreenville in Greenville, SC. One thing’s for sure, you’ll leave every episode with the tools and inspiration you need to nail your next social campaign!

Community building 62

Community building Communities Tourism Social Media Management 62

agora pulse

MAY 4, 2016

Keyhole’s real-time dashboard shows how many people posted with your hashtag along with the number of retweets, likes, and impressions your campaign generated. For example, I work in the hospitality industry and it’s common for hotels, restaurants, and destinations to use hashtags in their general online branding or for specific campaigns.

Hashtag 156

Hashtag Tools Tourism Hotels 156

SocMed Sean

FEBRUARY 24, 2022

Here are five reasons why you should continue using Facebook in your marketing campaigns this year. In fact, a new report by the World Travel & Tourism Council even predicts that travel will be even more popular this year than before the pandemic. Facebook Ad Metrics are Robust, and Campaigns can be Easily Adjusted.

Facebook 130

Facebook Strategy Marketing Travel 130

Forbes Social Media

APRIL 4, 2020

The Antigua and Barbuda Tourism Authority is launching a ‘Message in the Sand’ campaign which aims to spread kindness and encourage travellers to keep Antigua in mind for a future trips.

Tourism 57

Tourism Social Media Travel Campaign 57

Pixlee

MAY 24, 2021

Travel and tourism took a major hit in 2020. A report published in May 2020 even estimated the loss of over 100 million jobs in the travel industry (as per the World Travel and Tourism Council). The Cosmopolitan of Las Vegas features influencers enjoying the view and inspires more UGC with their #DecadeofMischief campaign.

Travel 52

Travel Industry Influencer Tourism 52

Ignite Social Media

JULY 19, 2019

Social media’s impact on the travel and tourism industry continues to grow stronger. BD also partners with global travel brands to develop content and campaigns to promote specific destinations. Want to learn more about our experience in the travel and tourism industry? of a destination when choosing their next vacation.

Travel 94

Travel UGC Brands Tourism 94

Pixlee

APRIL 3, 2020

Sennheiser originally built a page to showcase their employees and customers using their products to celebrate their 75th anniversary but adapted the campaign specifically to stay connected during this time of crisis. Breckenridge Tourism Office . Sennheiser . 1800 Contacts.

Tourism 62

Tourism Brands Apparel Banking 62

Mindjumpers

SEPTEMBER 6, 2013

We have been taking a dive into how brands use Instagram and here by give you a small collection of really successful brands and campaigns on Instagram – from big, global brands to small, local ones. But how can brands benefit from this visual and colorful social medium? VisitCopenhagen.

Instagram 272

Instagram Brands Tourism Sports 272

Social Media Strategies Summit

JUNE 3, 2021

For example, although Vacchi Hill’s agency doesn’t deal with tourism, following tourism agencies online provides a great source of inspiration. Since recruiting and hiring is an ongoing campaign, the Sheriff’s Office shares a series of graphics tailored to this message that keep the feed looking fresh.

Engagement 149

Engagement Communities Video Tourism 149

Keyhole.co

MARCH 24, 2024

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. So, the company started marketing local experiences as the main attraction of their vacation rentals through social media campaigns. or “Belong Anywhere.” However, YouTube views were the highest in March.

Communities 59

Communities Social Media Strategy UGC 59

Convince & Convert

MAY 22, 2014

It’s also somewhat unexpected from an airport versus say, a tourism board, airline, hotel, or other attraction. In this campaign, user-generated images support the airport’s goal of raising awareness of the destinations travelers can visit from Schiphol. KLM), to facilitate lead-generation of flight search to those destinations.

Airlines 157

Airlines Instagram Tourism Hotels 157

Koka Sexton

NOVEMBER 9, 2022

It can be done through advertising, public relations, social media campaigns, search engine optimization and more. Marketing-driven organizations can be found in any industry, but they are especially prevalent in B2C industries such as retail, hospitality, or travel and tourism.

Marketing 92

Marketing Tourism Loyalty Organization 92

Akamai Marketing

MARCH 9, 2009

The campaign, a road tour, dubbed the “Spirit of Aloha” includes Hawaiian travel and tourism executives, 3 dancers & 2 musicians on loan from the Polynesian Cultural Center as well as Maui’s Camile Velasco of American Idol fame. The entire program generated much interest in tourism circles. The result?

Eventful 100

Eventful Tourism Klout Travel 100

Convince & Convert

NOVEMBER 14, 2013

The only difference from the rural vista is that a cluster of people in a city suddenly stopping to snap a photo tends to turn more heads and generate attention quickly – much like the ripple effect marketers try to achieve when generating social media content, or launching a new campaign.

Project 155

Project Instagram Tourism Airlines 155

Sprout Social

JUNE 26, 2023

These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services. For example, this makeup company has a targeted Facebook marketing campaign for women above 50 for a section of their makeup line, based on audience profiling.

Sentiment 105

Sentiment Analysis Patterns Price 105

agora pulse

NOVEMBER 3, 2020

If you’re in the midst of a major social media campaign , you may have to rethink your calendar. For example, the San Francisco Travel Association shared locally inspired Zoom backgrounds when the pandemic made tourism impossible. Review your ad campaigns and consider pausing them until you resume your regular calendar.

Social Media 127

Social Media Social Media Management Health Care Issues 127

Bare Feet Studios

JULY 25, 2008

Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > Social Media , Strategy > Free Idea: Podcaster-in-Residence Saves Hawaii Tourism?

Tourism 40

Tourism Hotels Upcoming Viddler 40

Audiense

AUGUST 30, 2016

Summer mode is still on and we can feel it in the social trends , such as the new KFC campaign that has launched a surprisingly unexpected product, or the one from Coca Cola that celebrates holidays by giving free Zero Cokes with #TryMeFree. Also, what if we tell you that Little Mix performed in a McDonald’s? Keep reading to find out more!

Banking 84

Banking Transportation Microsoft Tourism 84

Sprout Social

NOVEMBER 19, 2020

With travel and tourism down due to the pandemic, people are leaning into activities and outings that are close-to-home. The #GoByBike campaign spans across platforms, but on Instagram alone, people have used the hashtag over 88,000 times. Go forth and explore.

Travel 121

Travel Sports Exercises Sentiment 121

Pixlee

MAY 8, 2019

For the Breckenridge Tourism Office , who wanted to encourage more visitors, it was a natural fit. The tourism office gathered amazing customer photos and videos under their #BreckBecause hashtag and featured posts on display advertisements. breckenridge homepage featuring the #breckbecause gallery.

Communities 74

Communities Social Media UGC Marketing 74

Pixlee

JUNE 23, 2020

Social hubs help support your overall sales funnel when featured on your website, but they can also be used as a more targeted asset for contests, campaigns, and events. The Breckenridge tourism bureau wanted to share user-generated content from their guests to encourage other people to visit. Top Social Hubs We Love.

Brands 77

Brands Aggregator Curation UGC 77

Sprout Social

APRIL 15, 2020

Below we’ll outline how marketers can reevaluate their planned campaigns and content, assess evolving customer needs, plan for the new normal, identify what parts of their strategy to salvage or scrap. Assess ongoing and planned campaigns and content. Ask yourself, does your plan still make sense, given the climate of today?

Strategy 143

Strategy Metrics Hubspot Retail 143

Sprout Social

SEPTEMBER 12, 2022

They can be years-long partners, or campaign-based resources, which is increasingly popular. Ideate and run advertisement campaigns: Paid social and organic social strategies often require different tactics. Agencies that offer paid social as a service can guide, optimize and track paid advertising campaigns.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

Unmetric

APRIL 2, 2019

We believe it will provide other brands inspiration for their own creative briefs and campaigns. Brands have clearly understood the general public’s love for BTS and partner with them often for campaigns. This soft drink brand partnered with BTS for a number of campaigns in 2018, resulting in high engagement numbers.

Social Media 97

Social Media Brands Marketing Tourism 97

agora pulse

MAY 2, 2017

You are finally getting ready to run a killer Facebook ads campaign. If you haven’t created your personas yet, or you are running an experimental campaign, it’s time to do some research! Testing is the real secret weapon behind most great Facebook ad campaigns. All the key pieces are in place. You are rearing to go!

Facebook 124

Facebook Tourism Avatar ROI 124

Pixlee

JULY 3, 2019

The small town of Breckenridge, Colorado managed to increase the flow of tourism coming in by leveraging the power of social media. Breckenridge’s tourism office used social media to find tourists who had visited their town and then used their content to stimulate more tourism. In 2017, Nike ran the campaign #FinditwithNike.

UGC 59

UGC Brands Apparel Content 59

Convince & Convert

NOVEMBER 30, 2013

Remember, the prize itself can be the theme for the contest, as with the legendary “best job in the world” campaign from Tourism Queensland. This is a place for you to be creative, and most social media contests are far too obvious here (see “win an ipad” above).

Social Media 167

Social Media Tourism iPad Software 167

Convince & Convert

NOVEMBER 30, 2013

Remember, the prize itself can be the theme for the contest, as with the legendary “best job in the world” campaign from Tourism Queensland. This is a place for you to be creative, and most social media contests are far too obvious here (see “win an ipad” above).

Social Media 165

Social Media Tourism iPad Software 165

Bare Feet Studios

MAY 31, 2012

We are so thrilled to be one of the three finalists for the 2012 Annual Pacific Edge Magazine business awards: best social media campaign. Also in the final three for best social media campaign is fellow SMCHI board member Laura Kinoshita. In the Young Professional of the Year, is Gwen Woltz.

Campaign 81

Campaign Social Media Airlines Travel 81

Pixlee

SEPTEMBER 5, 2019

Before the advent of social media, one of the most common marketing campaigns a company could take part in was with celebrity endorsements. Be clear with the goals of the campaign, not just the content you’d like to create. Communicate effectively beforehand to avoid confusion later on in the campaign and relationship.

Influencer 41

Influencer Brands Marketing Tourism 41

Akamai Marketing

OCTOBER 30, 2012

Here’s another example, during the recent tsunami warning in Hawaii, only one travel and tourism brand was active in the discussion: Starwood Hawaii . Travel and tourism in our state’s largest industry. I can provide insight into the listening campaign or any other outward bound campaign. Why was this?

Activities 138

Activities Communities Social Media Class 138

Sprout Social

JANUARY 3, 2017

She has won several state tourism awards for her social media campaigns and will be sharing her best practices for making travel content work for your brand. Keri currently works in online marketing but has spent several years in international educational travel leading tours for Smithsonian Student Travel.

Upcoming 63

Upcoming Social CRM Tourism Travel 63

Keyhole.co

NOVEMBER 19, 2023

Analyze their social profiles or campaigns on different platforms, paying attention to: Top Posts Types of Content Shared Average Engagement Rate Posting Time and Frequency Follower Growth Post Reach and Impressions Adopt content and posting strategies that consistently generate engagement and correlate with follower growth.

Template 52

Template Templates Examples Social Media 52

Akamai Marketing

FEBRUARY 22, 2011

Home About Social Media Consulting Find me a social media expert Social Media Audits Social Media Strategic Plans Content Marketing Plans Social Media Campaigns & Ideas Social Media Scorecards and Key Metrics Contact Tara Review Policy Akamai Marketing Connective Marketing through Social Media and Events Social Media Copywriting Event Marketing (..)

Tools 163

Tools Klout Policies HootSuite 163

Sprout Social

DECEMBER 9, 2020

This will help you understand what audiences are discussing authentically, and not just what they have to say when they @mention you or use a campaign hashtag. For instance, Tourism Ireland capitalized on the trending #armchairtravel hashtag during the pandemic.

Trends 127

Trends Hashtag Meme Sports 127

Freelance Social Media

JUNE 15, 2010

“This is Canada&# is an ad campaign done by the Canadian Tourism Commission, aimed at Americans, to promote, well…visiting Canada, of course. QR codes have been used by many other businesses in magazine and newspaper ads but I was looking for something done on a grander scale. Then I stumbled upon “This is Canada&#.

Social Media 134

Social Media Foursquare Tourism RSS 134

Akamai Marketing

MARCH 31, 2011

I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed. I’ve always advised my clients that its better to have people complain in an open forum where it can be addressed.

Social Media 188

Social Media Klout Policies Forums 188