Convince & Convert

NOVEMBER 30, 2023

ChatGPT: Fine-tune your copy and targeting ChatGPT is a tool you can use pretty much for anything, including improving your social media advertising campaigns. I am a marketing manager for a peer-to-peer loan company and I’d like to create a social media lead-generation campaign.

Advertising 105

Advertising Social Media Strategy Tools 105

Sprout Social

JULY 22, 2021

We’ll also share some insider tips on how to impress each generation to ensure your social media campaigns are consistent hits. Before we get started, let’s get familiar with the groups surveyed for the Sprout Social Index™ 2021: UK & Ireland Edition , which we’ll reference throughout.

Social Media 138

Social Media Survey Influencer Buy 138

Proactive Report

OCTOBER 30, 2023

In the past it has taken hours of grinding hard work, combing through surveys, interviews, research, and news material to come up with a guesstimate of what this audience cares about. What YouTube channels do they subscribe to? Performance tracking will show which campaigns work and which ones need to be changed.

Trends 72

Trends Marketing Wikipedia Survey 72

Sprout Social

DECEMBER 6, 2023

Given the inherent challenges B2B brands face in quantifying the impact of their strategies, having a tool that also accurately measures and reports on ROI from influencer marketing campaigns across networks becomes crucial for scaling a program effectively. Other internal teams can also use it to ensure they’re ready to support the campaign.

B2B 116

B2B Influencer Brands Marketing 116

agora pulse

JANUARY 14, 2020

Last year, Guess was the first brand TikTok collaborated with in the US for its #inmydenim campaign. A super-successful TikTok marketing campaign I loved was #YouOwnIt developed for cosmetics company MAC by ad agency Pulse Advertising. billion views certainly proved that TikTok was the right space for this type of campaign.

UGC 139

UGC Hashtag How To Meme 139

Buffer Social

JANUARY 22, 2024

He says, “With new and emerging to established creators building up audiences on LinkedIn, thanks to its strong organic reach, this year, we will see more brands looking to capitalize on this and tap into this pool of talent for influencer marketing campaigns, especially companies wanting to get in front of B2B audiences.”

Social Media 101

Social Media Authentication LinkedIn B2B 101

SocMed Sean

JANUARY 21, 2019

This isn’t a new concept, it’s been around forever and have been successful (remember Faberge shampoo’s “and they told 2 friends and so on…” campaign?) Look for ways to get your ads in front of highly-targeted consumers using social advertising on channels like Facebook and YouTube.

ROI 269

ROI Social Media CSR Knowledge Base 269

Sprout Social

JUNE 26, 2023

The technology identifies sentiment in feedback from a wide range of sources such as platforms like Trustpilot or Google My Business, social media comments and direct mentions, surveys and news sources. These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services.

Sentiment 102

Sentiment Analysis Patterns Price 102

Social Media Strategies Summit

NOVEMBER 7, 2018

In the midst of 4th quarter marketing campaigns and the race to end 2018 with a bang, marketers should also start looking ahead to the new year. Users can make money (Kik has its own cryptocurrency called Kin) by taking brand surveys, sharing content or other activities on the platform. Christian Collins , 3.5M downloads up 25%.

Platform 272

Platform Social Media Influencer Trends 272

Hootsuite

MAY 13, 2020

Lorenz traces its social media etymology way back to 2011 on YouTube. YouTube pays its Partner Program creators for anywhere from $2 to $34 for every 1,000 video views. YouTube just nabbed glamour Instagrammer James Charles to star in an original series. And now Quibi’s snatching up YouTubers with spicy deals.

Influencer 145

Influencer Trends Marketing Guidelines 145

Ignite Social Media

FEBRUARY 18, 2019

According to a Social Media Marketing Industry Report from Social Media Examiner, small and medium sized businesses continue to focus their social media marketing on Facebook, which is being used by 94% of those surveyed. YouTube, Instagram and Snapchat take the top spots for those ages 13-17. adults, according to Pew Research Center.

Advertising 121

Advertising Facebook CPM Committee 121

Laurel Papworth

APRIL 25, 2021

Instagram Reels and surveys, Pinterest and Shopify, Twitter and #StopAsianHate (impact of media and politicians on hate groups), TikTok employs an Influencer for 3 months Influencer campaign and other stuff. and their Shopify store Debate on declarative surveys vs behavioural analysis? Newsfeed feedback.

News 52

News Social Media Instagram Survey 52

Firebelly

DECEMBER 16, 2013

Include all platforms (Facebook, Twitter, YouTube, etc.). In a survey, these were the top reasons for negative experiences with influencers: Campaign was not organized. Let influencers tell an authentic story. Be transparent – think “always on”. Have clear action you want your audience to take. Influencer disliked the product.

Influencer 233

Influencer Marketing Authentication Survey 233

agora pulse

AUGUST 17, 2020

Or maybe you are going to start your very first social media campaign? What types of interactive content are they using ( polls , surveys, games, contests , etc.)? Survey your current customers regularly to get to know them better. You can also set up free surveys using Google forms.). What Is a Social Media Strategy?

Social Media 171

Social Media Strategy Marketing How To 171

Pixlee

MARCH 17, 2021

Made popular by YouTube, unboxing videos can now be seen on almost all social media platforms. This high-quality user-generated content (UGC) performs well, as 55% of unboxing video viewers surveyed claim the video convinced them to buy the product. Inspiring UGC: Use Outstanding Packaging to Wow Your Customers.

Video 98

Video UGC Sample Samples 98

Writtent Blog

MAY 31, 2013

10 Questions to Ask Before Setting Up a Company YouTube Channel. First, you should make sure you have a well-funded YouTube campaign budget as video production isn’t cheap. YouTube videos are intended to fix the weak points of your marketing campaign, so think about the marketing message in your video content.

Curation 80

Curation YouTube Products Crowdsourcing 80

Buffer Social

SEPTEMBER 26, 2018

In addition, the survey found that more than half of people said they’re making more online purchases as a result of seeing stories and 34 percent said they went to a store to look for a product they had seen in stories ads. The challenges and opportunities with Stories. billion use Facebook daily.

Facebook 98

Facebook CPM Survey Instagram 98

Sprout Social

MAY 5, 2019

Other networks like Snapchat, YouTube and TikTok have their own set of influencers with different demographics. Influencer marketing agency Mediakix surveyed marketers at the end of 2018 to see what their feelings on influencers were for the new year. Beauty and fashion brands shine on Instagram and YouTube.

Influencer 111

Influencer Marketing Survey Campaign 111

Sherrilynne Starkie

MARCH 9, 2018

Facebook tops YouTube for branded video. Facebook, along with Instagram, now controls 74 per cent of the digital video campaign market according to a survey by Clinch, a video ad technology company. This week's must-know social media news includes stories about Google, LinkedIn, Facebook and Twitter. Follow List. Embed List.

Google 123

Google API Microsoft LinkedIn 123

Hootsuite

DECEMBER 20, 2019

The only platform that has Facebook beat with this demographic is YouTube, with 74%. Compare that with 38% on YouTube, 15% on Pinterest, and 11% on LinkedIn. Findings from a Pew Research Center survey show that 75% of women in the United States are on Facebook. Findings from a 2019 Pew Research survey reveal that 69% of U.S.

Social Media 111

Social Media Facebook Marketing HootSuite 111

The Realtime Report

JANUARY 8, 2020

For example, a report from the Independent details that 41% of Gen Z members surveyed in a study said that social media makes them feel “anxious, sad, or depressed” – emotions which are anything but social. Take Elle Mills in her YouTube burnout video and Zoe Sugg’s brave honesty about her struggle with crippling anxiety.

Influencer 113

Influencer Curation Feed Feedly 113

Koka Sexton

JUNE 18, 2023

Let’s delve into how to create effective campaigns and generate quality leads to maximize the success of your business. Leads can be generated through different sources, such as online ads, email campaigns, search engine optimization (SEO), and referral partnerships. Explore different ways to generate leads!

Discount 59

Discount eBook Campaign Process 59

Sprout Social

AUGUST 26, 2021

While focus groups are helpful to reference at the start of new product or campaign development, they’re less useful for gathering customer feedback once said post-launch. And annual surveys reveal little about what current events or trending topics are most relevant among consumers right now. Better research starts with social.

Research 143

Research Social Media Airlines Marketing 143

Keyhole.co

JANUARY 27, 2023

But don’t overlook the potential of other platforms like Facebook, Instagram, TikTok, and YouTube. Samsung experienced five times more ROI by promoting its Galaxy S6 smartphone through video ad campaigns in Argentina. YouTube monetization also allows brands to increase ROI directly with their own channel. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Sprout Social

DECEMBER 22, 2022

As we surveyed the social landscape, we classified networks into two different categories–engagement and awareness. Awareness networks, like TikTok, Instagram, Pinterest and YouTube, are where people go for inspiration. We learned a lot from taking a new approach and hopefully, you can learn from our strategic wins–and mistakes.

Strategy 105

Strategy Metrics Team Social Media 105

Hootsuite

JULY 21, 2022

Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. To find this answer, you’ll need to do a few simple calculations to determine which marketing campaigns benefited your business the most. That’s a big jump from 68% in 2021. Boosting conversions.

ROI 113

ROI HootSuite Cost Campaign 113

Keyhole.co

MARCH 9, 2023

Keyhole Keyhole helps marketers measure the impacts of their marketing campaigns. Keyhole offers campaign monitoring, influencer tracking, brand mention monitoring, and powerful competitor research tools that make it easy to benchmark your campaigns against your competitors’. Pricing: Zoho’s pricing starts at $10 USD per month.

Tools 84

Tools Sentiment Hubspot Price 84

Social Media Strategies Summit

JUNE 20, 2019

Since then, the popular video medium has grown and been adopted by Instagram (IG Live), Twitter (Periscope), YouTube and Twitch among others. Youtube plays over 1 billion hours of video to its 1.5 It’s pretty likely that you have a target audience that is on Youtube but missed your Facebook live. billion users every day.

Video 140

Video Upcoming Instagram Metrics 140

Sprout Social

FEBRUARY 6, 2023

They increased their click-through rate by 34% through this campaign which also generated quality leads. Gather data by conducting a survey, checking out competitor accounts, reading industry reports or by using a social listening tool. You can add cards to promote another video, a playlist, a channel or an external link.

Features 98

Features Social Media Curation Geotagging 98

Visually SM

JANUARY 10, 2021

According to a survey , 93% of consumers read an online review before making a purchase. Facebook, Instagram, and YouTube, for example, allow you to publish a review and reach many people. Among all advertising possibilities, people’s opinion is certainly worth much more than paid campaigns.

Company 130

Company Brands UGC Reputation 130

BeingOptimist

AUGUST 14, 2023

You can also conduct live polls and surveys for this reason. Polls and surveys are actually a great way to gain insight into how people perceive your brand. You can keep informing them through email campaigns or other social media platforms. Q: Is Facebook Live Better Than YouTube Live?

Engagement 40

Engagement Facebook How To Upcoming 40

Dave Fleet

OCTOBER 25, 2010

Ad agencies, to generalize, often come up with big ideas but they’re often based around one-way “push&# messages, rather than dialogue (in fitting with the short-term quarterly campaign-based model of thinking that I’ve discussed recently). The 2010 Trust Barometer results speak clearly to the implications of this approach.

Social Media 303

Social Media Survey Sites Examples 303

Sprout Social

NOVEMBER 16, 2020

As I scrolled through Airbnb’s Instagram, Twitter, Facebook and YouTube feeds, a few things became clear: 1. What’s most impressive was how quickly the brand stood this campaign up. And then there’s Airbnb’s YouTube channel, which is full of beautiful, Travel Channel-esque video content. They act fast. mentally where are you?

Travel 123

Travel Hosting Committee Hotels 123

Sprout Social

MAY 10, 2022

The company collaborated with YouTubers Charlie Chang and Elle Mills to create Career Day , a series showcasing the journey of three small business owners, along with entrepreneurship tips like how to make your business go viral on TikTok. In August, Planters continued the campaign by Tweeting about Peanut Jr.’s s birthday. Neutrogena.

Social Media 116

Social Media Brands Marketing Meme 116

Hootsuite

FEBRUARY 22, 2022

Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. Bonus: Get the influencer marketing strategy template to easily plan your next campaign and choose the best social media influencer to work with. influencers in a 2021 survey.

Affiliate marketing 130

Affiliate marketing Social Media Tips Marketing 130

agora pulse

DECEMBER 13, 2018

In its Equality campaign it focuses on social change and inspires people to act. FUN FACT: Only 19% out of 5,000 people surveyed had a negative perception of chatbots. Takeaway: Think about voice search when planning campaigns. If you’re running AdWords campaigns, you need to think about voice search. Watch the video.

Social Media 132

Social Media UGC Adwords Influencer 132

Sprout Social

AUGUST 12, 2020

Welcome to the Social Spotlight, where we dive deep into what we love about a brand’s approach to a specific social campaign. Take a moment to consider what happens every 60 seconds on that channel: Instagram users post 277,777 stories and 55,140 photos, YouTube users watch 4.5 JustDoIt [link]. — Nike (@Nike) December 19, 2019.

How To 131

How To Apparel Influencer YouTube 131