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7 examples of influencer marketing campaigns

Sprout Social

Social marketers rate influencer marketing as having a significant impact on their brand’s marketing efforts including customer loyalty (87%), awareness (89%) and reputation (87%), according to our Q3 2023 Pulse Survey of 307 social marketers in the United States. What is an influencer marketing campaign?

Examples 123
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Survey Results: How has Social Media Behavior Changed with COVID-19

Ignite Social Media

Social Media During Covid-19 Survey Results. Our team surveyed over 600 consumers at the beginning of April to gauge their opinions on social media marketing tactics and how their social media behavior has changed. Globally, about 50% say they approve of brands running “normal” advertising campaigns that aren’t linked to coronavirus.

Survey 200
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A Survey of Targeted Facebook Ad Users [Results]

Jon Loomer

I decided to run my own experiment to survey those I was targeting. In this post, I wanted to share the results of that survey and what they mean to me. The campaign has reached more than 20,000 people so far, resulting in about 1,400 survey completions. Do you have any thoughts on the results of this survey?

Survey 202
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Why it’s time to break up with your biannual brand survey

Sprout Social

Maybe you think you’re in a happy relationship with your current brand survey routine. Commissioning a five-figure biannual brand perception survey—and spending multiple months on data collection and analysis—means the research you conduct will always be stale. What is a brand survey? But what about the rest of the year?

Survey 89
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Twitter Expands Access to Brand Survey Tools to Help Brands Understand Ad Effectiveness

Social Media Today

Twitter is looking to help brands better understand their tweet campaign performance by giving them access to its survey tools.

Survey 147
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Brand Lift Tests in Experiments

Jon Loomer

Brand Lift allows you to use surveys to calculate the effect your ads had on brand awareness and recall. You can run your survey test on a specific campaign, campaign group, or across your entire ad account. While there’s no cost to run a Brand Lift Test, the minimum budgets your campaigns need to run are significant.

Brands 143
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Creating an Engaging Email Nurturing Campaign: Key Elements to Consider

Koka Sexton

But what goes into creating an engaging email nurturing campaign? Track and analyze your results: It’s important to track the performance of your email nurturing campaign and make adjustments as needed. Surveys or polls: Surveys and polls can be a valuable way to gather insights and feedback from potential clients.