Mindjumpers

APRIL 20, 2012

Tweet A couple of days ago, I gave a guest lecture at the Danish IT-University on the subject of Social Media Analytics. Social Media Analytics has an increasing audience with a lot of people discussing the subject around the world. Slide 9: Social Data – it’s a revolution or at least a high growth evolution.

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Mindjumpers

OCTOBER 20, 2010

To strenghten this mission, they are running a new campaign to boost the number of likers on their Facebook page. With the campaign, they integrate offline with online channels, use Facebook for dialogue and engagement with their fans and finally bring something from their online community out in the real world.

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Campaign Facebook Technorati Social Media 223

Mindjumpers

SEPTEMBER 14, 2011

Here, I will review the top 10 list from AdAge, together with giving some tips on what to include in a campaign to help it go viral and stay on top. And with people around the world spending so much time on social media, we can’t avoid being presented to these videos. The top 10 list. 2 Evian: Live Young.

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Mindjumpers

DECEMBER 29, 2010

Tweet It has been a great year for social media. We have been taken a look back at some of the successful campaigns and brands that have been good at using social media as a marketing platform. One of the first campaigns worth mentioning and that I am sure you already know by now is Old Spice. Mountain Dew.

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Social Media Technorati Campaign YouTube 237

Mindjumpers

MAY 8, 2012

This has sparked our interest towards other examples of how brands and charity organizations have managed to use social media as a platform to help social problems through user engagement. Networking on social initiatives. All because of the power of social media and the right campaign audience targeting.

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Social Media CSR Campaign Collaboration 248

Mindjumpers

OCTOBER 7, 2011

To overcome this they came out with a great campaign in which the CEO give up his job to a deserving candidate. In order to attract the right talent for such openings they launched a campaign called ‘Adecco: Be the next CEO’ Campaign: The CEO of the company offered his job for a month to the winner of this campaign.

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Mindjumpers

OCTOBER 4, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « What You Can Learn From H&M’s Use Of Social Media Get Inspired And Go Shopping with French Connection’s Youtique » Diesel Kicks Ass With New Campaign!

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Campaign Disqus Policies Fashion 230

Mindjumpers

SEPTEMBER 3, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Watch out for Danish start-up – bringing you a social work platform What To Include In a Social Media Policy » An Interactive YouTube Campaign By Tipp-Ex Posted by Sara Hansson Sep 3rd, 2010 Tweet YouTube advertising.

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YouTube Campaign Policies Disqus 233

Mindjumpers

APRIL 13, 2011

Tweet Desperados Tequila-Flavored Beer has earlier this month launched a new campaign called “ The Desperados Experience ”. However, Desperados has taken their campaign a step further by making it possible to connect to Facebook, so that your Facebook friends become a part of the video. 5 Great Social Media Initiatives in 2010.

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Campaign YouTube Video Social Media 214

Mindjumpers

JUNE 26, 2012

Tweet This infographic from MBA Programs takes a look at how and why social media is going corporate and how small and large businesses alike are tweeting, pinning and posting like never before to gain extra exposure and interact with their customers and fans. Corporate social media usage is skyrocketing. Infographic].

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Mindjumpers

FEBRUARY 25, 2011

Tweet At the homepage of Thomas Crampton , we found these interesting infographics each of them showing which social media platforms that are used in Asian countries China, Japan and Korea respectively. The Year of Social Media 2010 [infographic]. Diesel Kicks Ass With New Campaign!

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Mindjumpers

MAY 5, 2011

Tweet Nissan’s online campaign for the launch of Xterra SUV in early March this year in Middle East, caught my attention for being an interesting example of well-executed customer engagement and interaction. This campaign engages perspective customers in a dialogue by giving them a chance to interact virtually with the vehicle.

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Mindjumpers

APRIL 14, 2011

Tweet The new Magnum Pleasure Hunt is one of the most impressive digital campaigns that I’ve seen for a long time. Super Bowl Becomes Social Bowl. Great Value Created by Toyota in Tough Market with Social Media. Similar Posts: Facebook Real-Time Analytics.

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Mindjumpers

DECEMBER 28, 2010

We believe that this is due to the fact that it can be very inspiring for brands to see how others have obtained success in building a presence on social media, and thereby gain insight into how to do so themselves. How can we do something that will create value through social media?” Read Full Post ». Read Full Post ».

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Social Media Fashion Technorati Campaign 218

Mindjumpers

NOVEMBER 25, 2011

Tweet While surfing the web, I stumbled across an interesting campaign designed by BBDO Argentina for PepsiCo to launch Tropicana’s new drink Twister. Creative Concept: The campaign started in August 2011 with a series of videos featuring Mother Nature Panchamama and all her wisdom. What is good about it?

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Campaign Facebook YouTube Groups 203

Mindjumpers

AUGUST 16, 2012

There has never been more gamers on Facebook than there is at the moment, and it thus seems that now might be a really good time to start thinking apps and games into your social marketing campaigns in order to entertain your fans and keep them coming back. Social Media Gone Mobile. Similar Posts: Gamification: Why Play?

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Campaign Facebook Marketing Mobile 235

Mindjumpers

NOVEMBER 26, 2010

The campaign started this week on their Facebook Page where you can see and vote on the different videos. Anyways, this was not the campaign my blog post would be all about. Last year Marabou did a really successful social media campaign for the Aladdin box around Christmas. Let me start from the beginning.

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Mindjumpers

NOVEMBER 18, 2010

Boye web-conference in Aarhus Denmark in search of interesting social media case studies. Whereas the first demonstrated how a small cupcake business has embraced social media in terms of marketing, this post will concentrate on how a major charity organisation uses the various platforms to raise funds. The Haiti Case.

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Social Media Conference Technorati Case Study 244

Mindjumpers

JANUARY 26, 2012

Tweet While surfing through the net, I found an interesting campaign by Air China, using Facebook’s check-ins. Personally, I feel that this was a smart campaign without any on the face sales as well as works like a lead generation mechanism. Similar Posts: How Altoid Used Social Media to Change Customer Perception.

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Campaign Airlines Facebook Case Study 248

Mindjumpers

AUGUST 4, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Welcoming new colleagues and old ones in new jobs at Mindjumpers Danish CSR Initiative on Social Media Meets Criticism » Is Social Media Just A Buzzword? But to me, the social media buzz is definitely not pure empty talk.

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Social Media CSR Disqus Fashion 237

Mindjumpers

JUNE 9, 2011

Tweet Recently I found an interesting infographic complied by Edelman Digital , (PR agency) on the social media use and trends in Asia. This infographic gives us some interesting insights into social media habits and platforms for better targeting in this part of the world. The Year of Social Media 2010 [infographic].

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Trends Social Media Social Networking Campaign 217

Mindjumpers

OCTOBER 27, 2010

Tweet We have in earlier posts written about The Bees Awards; the first international social media award show. And the jury has got plenty of social media work to evaluate – from all continents and 21 countries. Best Use of a Social Media Platform. Best Campaign. Companies Embrace Social Media.

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Mindjumpers

DECEMBER 6, 2010

Among these are celebrities like Lady Gaga, Elijah Wood and Conan O’Brian who all have built up strong and loyal communities which they feed with an awesome use of social media presence. The campaign is called Digital Death and created on behalf of the organisation Keep a Child Alive. At least digital. But now they are dead.

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Social Media Technorati Fashion Campaign 220

Mindjumpers

AUGUST 5, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Is Social Media Just A Buzzword? Some of the skeptics criticize the fact that Energi Nord from the very beginning had their mind set on a certain number of lamps, which in some way renders the Facebook campaign superfluous. This is understandable.

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CSR Meeting Social Media Energy 249

Mindjumpers

JANUARY 30, 2012

It features head honchos, who share their experiences and stories related to social media in their interview with Brian Solis. A recent episode of Revolution, which I found especially interesting, is with Bianca Buckridee, AVP of Social Media Engagement at SunTrust. Currently the series is in its second season.

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Banking Social Media Team Privacy 201

Mindjumpers

SEPTEMBER 9, 2010

Most of them have pretty hands-on information about how to navigate with social media and some have more background knowledge. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes. And so has word-of-mouth marketing.

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CSR Social Media Fashion Energy 214

Mindjumpers

AUGUST 17, 2010

I will look futher into that… Its hype among social media users is one thing, but for marketers it is more interesting to explore how geolocation can be used from a marketing perspective. See it here: Geolocation Based Social Media for Brands View more documents from DOUGLAS LIN.

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Social Media Brands Foursquare Disqus 207

Mindjumpers

OCTOBER 13, 2010

She has previously worked at Media at Inter IKEA Systems in Sweden. Her main focus is personal branding in social media. The line between business and private life is almost no existing when it comes to social media. Similar Posts: 5 Popular Posts About Social Media. Is it really you? Transparency.

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Social Media Social Networking Education News 241

Mindjumpers

NOVEMBER 17, 2015

It’s our own ever-growing global network of Local Social Media Managers around the world who help us ensure contextually relevant content through social listening, content production or response management. While we do a whole lot with and on the internet, we spend a good portion of our time on the social platforms.

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Mindjumpers

JUNE 24, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « 4 Tips To Start a Blog Big Mashable Social Media Meetup in Antwerp » Everything You Need To Know About Social Media Posted by Anne Herngaard Jun 24th, 2010 Tweet We have stumbled across this useful resource made by the Candadian marketing company Eloqua.

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Social Media Wikipedia Microblogging Delicious 234

Mindjumpers

MAY 19, 2011

Tweet Most businesses however big or small, now have a presence on different social media channels as suggested by their strategists and they also run campaigns to gain traction on their profiles. For me the key to build a successful brand through customers, in both traditional as well as social media is as follows: Identify?

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Guidelines Social Media Automotive Sports 238

Mindjumpers

AUGUST 24, 2010

Mindjumpers is in a collaborative partnership together with the Bees Awards – the first social media marketing award show that will take place 9th November in San Francisco. The entries are placed in 16 different categories and exemplifies the power and creativity of social media marketing professionals.

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Mindjumpers

MAY 4, 2011

Tweet Written by Tehneyat who works with social media for the advertising agency Wunderman in London, United Kingdom. Incorrect Assumption: Social Media is Cheap. Social media is not cheap. It is an ignorant, but growing, assumption that social media is cheap. in reality looks a lot different.

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Social Media Cost Resources Advertising 258

Mindjumpers

MARCH 23, 2011

This time, I have chosen the two most popular posts giving tips on how to navigate in social media, the two most popular cases that can be inspiring best practices for companies and brands – and of course also two of the most popular infographics that we have posted on our blog. Asian Social Media Equivalents [infographic].

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Social Media Tips Newsletter Twitter 212

Mindjumpers

OCTOBER 7, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Social Media Marketing Goals & Tools Facebook Reveals New Changes On Platform » Social Media Marketing Requires Involvement Posted by Sara Hansson Oct 7th, 2010 Tweet We have done several blog posts about social media user involvement; an element that is very (..)

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Social Media Marketing Film Foursquare 193

Mindjumpers

JANUARY 4, 2012

The quote fits perfectly with the topic of this post as well- what is the objective of using social media for your business! Through the last year I have been working my thoughts around a model, trying to illustrate the different high level business objectives of using social media.

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Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. India is a mobile first country where 41% of total mobile users are active on social media.

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