Campaign and Social Media - Social Media Informer

The Building Blocks Of Social Media Campaigns

Josh S Peters

JUNE 6, 2011

Today on New Mix Marketing I did a post on The Building Blocks Of Social Media Campaigns to help you prep for the big ideas, campaigns, and spends. Do these things and you’ll give yourself a better than average chance of getting your campaign noticed by an audience outside of your initial reach.

Campaign

Campaign Social Media Marketing Strategy

Using Social Media in a Loyalty Campaign | Shuaism

Josh S Peters

DECEMBER 4, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Loyalty Campaign Using Social Media in a Loyalty Campaign Written on December 4, 2009 by Josh Peters in Social Media 2 Comments - Leave a comment!

Loyalty

Loyalty Campaign Social Media Groups

Using Social Media in a Brand Marketing Campaign

Josh S Peters

NOVEMBER 30, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in a Brand Marketing Campaign Using Social Media in a Brand Marketing Campaign Written on December 1, 2009 by Josh Peters in Social Media 10 Comments - Leave a comment!

Campaign

Campaign Social Media Brands Marketing

Using Social Media in an Awareness Campaign | Shuaism

Josh S Peters

NOVEMBER 23, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Using Social Media in an Awareness Campaign Using Social Media in an Awareness Campaign Written on November 23, 2009 by Josh Peters in Social Media 9 Comments - Leave a comment!

Campaign

Campaign Social Media Radian6 Disqus

Want social media success? Make it meaningful.

Josh S Peters

DECEMBER 29, 2010

Have you ever seen someone say “Wow, look at that social media campaign. Your campaigns are never going to make headlines, your campaigns are never going to be worth talking about, your campaigns are never going to get anywhere until they mean something. Neither have I. Definitely not.

Social Media

Social Media Campaign Buy Advertising

Want social media success? Make it meaningful.

Josh S Peters

DECEMBER 29, 2010

Have you ever seen someone say “Wow, look at that social media campaign. Your campaigns are never going to make headlines, your campaigns are never going to be worth talking about, your campaigns are never going to get anywhere until they mean something. Neither have I. Definitely not.

Social Media

Social Media Campaign Buy Advertising

The Convergence of Search and Social Part 2 – Social Media

Josh S Peters

JANUARY 9, 2013

Social media can be the perfect catalyst for telling your brand’s story and activating new customers or it can be a huge waste of time, money and resources if it’s mismanaged. Taking a look at the pyramid above we can see what social media is the best at and what should be the base for your social media activities.

Social Media

Social Media Reputation SEO Engineering

NMM: The Prestige of Social Media

Josh S Peters

FEBRUARY 7, 2011

Today for the New Mix Marketing blog I wrote about how integrating social media in your awareness campaigns can help keep the image of your company buoyant and keep your products worth your asking price in the minds of your customers. The Prestige of Social Media. Take a look and let me know what you think.

Social Media

Social Media Price Campaign Products

The FINAL word on Social Media ROI | Shuaism

Josh S Peters

OCTOBER 20, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The FINAL word on Social Media ROI The FINAL word on Social Media ROI Written on October 20, 2009 by Josh Peters in Social Media 25 Comments - Leave a comment!

ROI

ROI Social Media Metrics Loyalty

Social Media Integration – How do all the pieces fit?

Josh S Peters

JANUARY 25, 2011

Social Media Integration takes several forms (Inside, outside, local, global, enterprise, etc.), that can be used for your social media usage as well. There have been several studies done to show that brands engaging in social media are much more likely to be searched for. SEM (SEO / PPC).

Social Media

Social Media Press Release SEO Engineering

Integrating your social media marketing | Shuaism

Josh S Peters

FEBRUARY 15, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Integrating your social media marketing Integrating your social media marketing Written on February 15, 2010 by Josh Peters in Social Media 9 Comments - Leave a comment!

Social Media

Social Media Marketing Patterns Lijit

Social Media for Lead Generation and Acquisition | Shuaism

Josh S Peters

NOVEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Social Media for Lead Generation and Acquisition Social Media for Lead Generation and Acquisition Written on November 19, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment!

Social Media

Social Media ROI Newsletter Campaign

Office Max Penny Pranks are comedy (and social media) gold

Josh S Peters

AUGUST 25, 2009

In 2008, the OfficeMax Penny Pranks viral video campaign attracted more than 3 million views on YouTube. I think it’s a great campaign and hope it continues to do well. Do you like it, do you hate it, is there another social media campaign you really like that’s happening right now?

Social Media

Social Media Case Study Press Release Lijit

Horizon Media Partners With BuzzFeed and Its Social Storytelling Program

Josh S Peters

AUGUST 23, 2013

This might not be the most exciting announcement for everyone but since it’s a major announcement involving my department at Horizon Media (I’m a Social Media Strategy Supervisor there) I wanted to share it. Horizon Partners With BuzzFeed to Focus on Native Advertising Through Its Social Storytelling Program.

Social Media

Social Media Strategy Campaign Advertising

10 Marketing & Promotion Tips to Help You Get More Traffic

Josh S Peters

MARCH 8, 2013

Open a PPC Campaign . Create a Social Media Presence . Social media is one of the new faces of the internet, and the major social networks combined easily encompass more than one billon internet users. Don’t waste money and effort on campaigns that provide little return. However, if you?d

Tips

Tips Marketing Adwords Yahoo

Search and Social Weekly (1.4)

Josh S Peters

JANUARY 25, 2013

This is a sign of something big, a shift in academia and the influence of social media. How Do Social Signals Influence an SEO Campaign? Great insight on this particular convergence of search and social from the one and only Darin Berntson.

RSS

RSS Mobile SEO Influencer

Search and Social Weekly (1.2)

Josh S Peters

JANUARY 11, 2013

This week we have some great articles on optimization, how to take the mystery out of social media, and, everyone’s favorite, a “best time to post” post. Demystifying social media. How to Filter Social Media in Google Analytics Reports. The Convergence of Search and Social – Part 1.

Skills

Skills Overview Analytics SEO

To Thine Own Audience Be True

Josh S Peters

JUNE 9, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » To Thine Own Audience Be True To Thine Own Audience Be True Written on June 9, 2010 by Josh Peters in Social Media 2 Comments - Leave a comment! It was giving an error message.

Delicious

Delicious Lijit eBook Widget

The GAP, ROI, and Awareness

Josh S Peters

SEPTEMBER 18, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The GAP, ROI, and Awareness The GAP, ROI, and Awareness Written on September 18, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment!

ROI

ROI CPA Campaign Buy

DSS RM IMC BSC & SMM. The abbreviations that changed marketing forever.

Josh S Peters

DECEMBER 10, 2010

These ideas are Decission Support Systems (DSS), Relationship Marketing (RM), Integrated Marketing Communications (IMC), Balanced Scorecards (BSC), and Social Media Marketing (SMM). This made it difficult to get the most out of your campaigns and even brought about some levels of confusion when administering each with no connection.

Marketing

Marketing System Class Campaign

DSS RM IMC BSC & SMM. The abbreviations that changed marketing forever.

Josh S Peters

DECEMBER 10, 2010

These ideas are Decission Support Systems (DSS), Relationship Marketing (RM), Integrated Marketing Communications (IMC), Balanced Scorecards (BSC), and Social Media Marketing (SMM). This made it difficult to get the most out of your campaigns and even brought about some levels of confusion when administering each with no connection.

Marketing

Marketing System Class Campaign

PPC (pay per click) and Twitter: The Nitty Gritty details | Shuaism

Josh S Peters

NOVEMBER 4, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » PPC (pay per click) and Twitter: The Nitty Gritty details PPC (pay per click) and Twitter: The Nitty Gritty details Written on November 4, 2009 by Josh Peters in Social Media 1 Comment - Leave a comment!

Twitter

Twitter RSS Lijit eBook

A little bit of PPC Strategy | Shuaism

Josh S Peters

JANUARY 13, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Internet Marketing , PPC » A little bit of PPC Strategy A little bit of PPC Strategy Written on January 13, 2010 by Josh Peters in Internet Marketing , PPC 1 Comment - Leave a comment! Do you want to get more sales? More clicks?

Strategy

Strategy Lijit SEO Buy

Internet Marketing Basics: Understanding Our Search Engine Overlords

Josh S Peters

MARCH 6, 2009

However, now that we have the campaign now under way I’ll be back to a more regular posting schedule. It seems like ages since i wrote on my blog, and for that I apologize. The new gig has kept me more than busy and I’ve just been running on empty when I got time for the blog.

Engineering

Engineering Marketing Telecommunications comScore

7 Lessons learned from Toyota's “borrowed” image follies | Shuaism

Josh S Peters

NOVEMBER 5, 2009

Last Tuesday freelance photographer Michael Calanan was told by a friend that one of his photos were being used in a new Toyota 4runner campaign. Planning To me it doesn’t look like there was much planning on the side of Toyota when setting up the social media column on their site.

Flickr

Flickr Lijit eBook Sites

What do PPC (pay per click) and Twitter have in common? Everything

Josh S Peters

NOVEMBER 3, 2009

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » What do PPC (pay per click) and Twitter have in common? Written on November 3, 2009 by Josh Peters in Social Media 5 Comments - Leave a comment! Everything! Everything!

Twitter

Twitter Case Study Lijit eBook

4 concepts to optimize and simplify your online presence

Josh S Peters

FEBRUARY 16, 2011

Do your profiles and campaigns work to further your mission? Run a SWOT analysis on your marketing to see where you can make improvements and build better campaigns. If you don’t have one then get on it right now. If you have one then pull it out and see how everything compares. Let this be your “guiding light&#.

Analysis

Analysis Guidelines Organization Campaign

How many Google Plus pages can a Google Plus profile have?

Josh S Peters

NOVEMBER 18, 2011

How is this limiting going to affect agencies who work with and post directly to their clients profiles when running campaigns? Compare that with Facebook’s unlimited admins and unlimited pages and I’m left with a couple of questions. Will this stunt Google Plus’s growth at all?

Google

Google Tweetdeck SEO LinkedIn

Putting your social media pieces together

Josh S Peters

JANUARY 4, 2010

Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » Putting your social media pieces together Putting your social media pieces together Written on January 5, 2010 by Josh Peters in Social Media 3 Comments - Leave a comment!

Social Media

Social Media Lijit eBook Campaign

The Convergence of Search and Social Part 5 – Paid Media’s Place

Josh S Peters

JANUARY 21, 2013

So far in the convergence of search and social we have talked about Social Media / SMO , Search / SEO and ZMOT. We start off this week by turning our eye towards paid media, which as a very valuable position as it straddles all of the aspects already discussed. Social Media – Paid.

Wiki

Wiki Paid Search Adwords StumbleUpon

Search and Social Weekly (1.7)

Josh S Peters

FEBRUARY 17, 2013

Over the last few weeks, the one thing I’m hearing a lot more people starting to talk about is the need to be agile in marketing campaigns. And how do you use Social Media to spread the word about your “kingly” content? The tips below will help… How To Easily Repurpose Your Content for Social Channels.

Diagrams

Diagrams Construction SEO Education

Is Social Media Changing the Political Climate As We Know It?

Josh S Peters

DECEMBER 17, 2010

If he were alive today he would be a staunch advocate of social media. It’s hard to deny the influence of social media in politics. Social Media is a kind of softball for smart and pragmatic politicians looking for low hanging fruit. So, is social media changing the political climate?

Social Media

Social Media NGO Campaign YouTube

Is Social Media Changing the Political Climate As We Know It?

Josh S Peters

DECEMBER 17, 2010

If he were alive today he would be a staunch advocate of social media. It’s hard to deny the influence of social media in politics. Social Media is a kind of softball for smart and pragmatic politicians looking for low hanging fruit. So, is social media changing the political climate?

Social Media

Social Media NGO YouTube Campaign

Social Media Informer

Josh S Peters

The Building Blocks Of Social Media Campaigns

Using Social Media in a Loyalty Campaign | Shuaism

Trending Sources

Using Social Media in a Brand Marketing Campaign

Using Social Media in an Awareness Campaign | Shuaism

Want social media success? Make it meaningful.

Want social media success? Make it meaningful.

The Convergence of Search and Social Part 2 – Social Media

NMM: The Prestige of Social Media

The FINAL word on Social Media ROI | Shuaism

Social Media Integration – How do all the pieces fit?

Integrating your social media marketing | Shuaism

Social Media for Lead Generation and Acquisition | Shuaism

Office Max Penny Pranks are comedy (and social media) gold

Horizon Media Partners With BuzzFeed and Its Social Storytelling Program

10 Marketing & Promotion Tips to Help You Get More Traffic

Search and Social Weekly (1.4)

Search and Social Weekly (1.2)

To Thine Own Audience Be True

The GAP, ROI, and Awareness

DSS RM IMC BSC & SMM. The abbreviations that changed marketing forever.

DSS RM IMC BSC & SMM. The abbreviations that changed marketing forever.

PPC (pay per click) and Twitter: The Nitty Gritty details | Shuaism

A little bit of PPC Strategy | Shuaism

Internet Marketing Basics: Understanding Our Search Engine Overlords

7 Lessons learned from Toyota's “borrowed” image follies | Shuaism

What do PPC (pay per click) and Twitter have in common? Everything

4 concepts to optimize and simplify your online presence

How many Google Plus pages can a Google Plus profile have?

Putting your social media pieces together

The Convergence of Search and Social Part 5 – Paid Media’s Place

Search and Social Weekly (1.7)

Is Social Media Changing the Political Climate As We Know It?

Is Social Media Changing the Political Climate As We Know It?

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