Social Media Strategery

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Sometimes Simplicity Leads to Big Innovation

Social Media Strategery

Domino’s Pizza famously embraced the ingenuity of its employees in its “ a great idea can come from anywhere ” campaign, which touted the story of a new product, developed by a franchise owner in Ohio, that was then sold at locations across the country. The most common difference between the corporately funded labs and these examples?

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What Can Advertising Learn From PR When It Comes to Social Media?

Social Media Strategery

What offers better ROI? Whether it’s the massive budgets or the Super Bowl ad campaigns , or the allure of millions of YouTube views , advertising always seems to receive the most attention from an organization’s executives. Advertising and Public Relations have been engaged in a love-hate relationships for decades.