Mindjumpers

MAY 2, 2012

Emart SunnySale Campaign. The Korean retail chain Emart launched a campaign to increase their sales during lunchtime between 12pm and 1pm, as their sales decreased drastically during this hour. Their solution to the problem was to build a sundial with the shape of a QR code.

Brands 269

Brands Posterous Retail Collaboration 269

Mindjumpers

MARCH 23, 2012

Tweet Guest post written by Emma Tomlinson , who is the Head of Retail at Smart Traffic, a SEO consulting company based in Bristol delivering successful campaigns to both SMEs and major brands. Most of us know that social media has been playing a big role in several businesses’ Internet marketing campaign.

SEO 258

SEO Google Strategy Adwords 258

Mindjumpers

JANUARY 2, 2013

Simultaneously, Tumblr is becoming increasingly popular for content creators and content curators, while Pinterest with its majority of female users is becoming one of the largest drivers of e-commerce , particularly for retail brands.

Social Media 237

Social Media Tumblr Instagram Privacy 237

Mindjumpers

FEBRUARY 28, 2012

GE is a great example of how to leverage and feature user content with a board only devoted to fan photos taken during their #GEinspiredME campaign. The retail deal site Ideeli have created boards to show off products from their own site, but also to show inspirational images from blogs.

Brands 271

Brands Social Bookmarking Retail Statistics 271

Mindjumpers

JANUARY 9, 2013

Ice cream retailer 16 Handles is one of the first brands to embrace this new marketing channel. Report: How Social Marketing Works for Retail Brands [Report]. A successful reality that now delivers more than 30 million messages every single day. Tempted to experiment with the apps in the near future?

Facebook 247

Facebook Discount Marketing Retail 247

Mindjumpers

SEPTEMBER 4, 2012

Understanding Facebook’s new advertising tool is key to effective results, and this definitely provides you with some good information, if you haven’t run an ad campaign yet. In an analysis of over 60 campaigns on Facebook, 49% had a 5x return on investment, 70% had a 3x or greater return. Facebook ads statistics. More than 3.2

Advertising 260

Advertising Facebook Comparison Sample 260

Mindjumpers

SEPTEMBER 10, 2010

Especially fashion retailers – the superficial industry for many ways. When Burberry created their ‘ Art of The Trench ’ campaign – an online gallery of people wearing trench coats – they had their costumers in mind. The campaign was the first of its kind to not use a large budget for hair, makeup and models.

Fashion 251

Fashion Industry Social Media Blogger 251