Forbes Social Media

FEBRUARY 23, 2023

Russia is successfully continuing its online disinformation campaigns, with hundreds of professionally-produced videos making their way on to YouTube, a new report reveals.

YouTube 65

YouTube Video Campaign Report 65

Social Media Strategies Summit

DECEMBER 4, 2020

If your brand hasn’t ramped up your holiday campaigns yet, right now is the time to start. Reports from all shipping carriers have reported that they expect longer delivery times to be the norm for the 2020 holiday season. Because of this, brands need to adjust their campaigns to reflect the current environment.

Campaign 130

Campaign Social Media Retail How To 130

Hootsuite

JUNE 11, 2020

Brands advertise on YouTube because it’s the world’s second most popular website, drawing 2 billion logged-in visitors a month. If you’re deciding how to allocate your video ad budget, YouTube has the vast reach and powerful targeting capabilities that make it an undeniably valuable platform across the customer journey. Discovery ads.

YouTube 145

YouTube Marketing Campaign Guidelines 145

Ignite Social Media

OCTOBER 14, 2019

While we’re still a few weeks out from full-on holiday cheer in every storefront, the time to plan your holiday social campaign is now. This should go without saying, but the first step in developing your holiday campaign for social media should be to consider what will motivate your fans to take specific action(s). Let’s chat.

Campaign 145

Campaign Report Influencer Social Media 145

Keyhole.co

JANUARY 28, 2023

But before you do, you have to pinpoint the YouTube Analytics metrics that matter most to your business, and which YouTube analytics tools you can use to track them. So why is YouTube such a big deal? Investing in video—and YouTube in particular—is key to a strong marketing strategy. YouTube is growing in a big way.

YouTube 52

YouTube Analytics Metrics Price 52

Keyhole.co

DECEMBER 21, 2022

Considering the current popularity of video content, YouTube is a powerful platform for brand marketing. billion monthly active users , YouTube generates the second-highest traffic of any website worldwide, second only to Google. While YouTube offers its dashboard for analytics, it does not have competitor analysis features.

Analysis 52

Analysis YouTube How To Comparison 52

Keyhole.co

MARCH 7, 2022

Enter social media reporting. What is A Social Media Report? A social media report is a document containing multiple social networks and metrics (including reach and impressions), showing the overall performance of your social media channels. Why Do You Need A Social Media Report? Are you looking for something like that?

Report 52

Report Social Media Metrics How To 52

Social Media Strategies Summit

MAY 24, 2019

According to a recent report by Smart Insights, 83% of marketers believe that video is becoming more important. Video has the power to impact both product and service based businesses: over half of consumers report that they engage with a brand after viewing one of their videos on social media. Enter YouTube. Source: Lego.

YouTube 124

YouTube Brands Fashion UGC 124

Keyhole.co

OCTOBER 24, 2023

YouTube videos can provide great value for your business, since they have the potential to show up on the first page of Google search results, thereby increasing your brand’s reach and authority. A channel audit can help you determine if your YouTube videos are performing up to their potential.

YouTube 52

YouTube How To Posterous Upcoming 52

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. In short, YouTube combines video content’s appeal with its immense popularity as a social media platform. It shows metrics assessments and gives you direction to grow your YouTube channel.

Metrics 52

Metrics Analytics YouTube Video 52

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

Campaign 135

Campaign Engagement Marketing Hashtag 135

The Realtime Report

JULY 18, 2014

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Adidas’ all in or nothing campaign truly captured the intense emotions of the tournament, and racked up 917,000 mentions on Twitter with #allin or nothing. Adidas reported 5.8 million digital views. McDonald’s.

Campaign 176

Campaign Social Media Statistics Sports 176

The Realtime Report

JUNE 18, 2014

Influicity is set to unveil a “first-to-market” platform that allows marketers to efficiently search and connect with YouTube influencers. Once selected, marketers can collaborate with influencers using the platform’s campaign management and analysis tools to bring a video campaign to life.

Influencer 183

Influencer YouTube Campaign Price 183

Keyhole.co

SEPTEMBER 15, 2020

Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. Get Started On Your Social Media Report.

Template 112

Template Templates Report Social Media 112

Sprout Social

NOVEMBER 1, 2023

10 behind-the-scenes post ideas and examples for your next campaign 1. Illustrate the manufacturing process for your product or service As we mentioned earlier, the Index reports that consumers don’t see enough information about how products are made or sourced.

Campaign 88

Campaign Content Upcoming Authentication 88

agora pulse

NOVEMBER 10, 2020

Discover how to create effective reports and find the best social analytics tool for your brand. When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. How Do I Report Social Media Analytics? Find relationships.

Analytics 179

Analytics Social Media Tools Price 179

Jon Loomer

OCTOBER 4, 2023

I use Google Tag Manager to manage my pixel, which helps me create custom events that fire based on a timer (how long someone spends on a page), scroll depth, engagement with embedded YouTube videos, and more. Are they used for reporting? I add columns to my Ads Manager reporting for my custom events.

Eventful 184

Eventful Conversation Embedding URL 184

The Realtime Report

DECEMBER 31, 2013

What were the best social media campaigns in 2013? Here are the top campaigns we published (based on traffic) this past year – and then one more for good luck. And Orapup’s YouTube channel quickly leapt ahead of well-known pet brands like Purina and Iams.

Campaign 168

Campaign Social Media Case Study Study 168

Jon Loomer

SEPTEMBER 15, 2022

You can create custom metrics in either your custom ad reports or within Ads Manager itself. Within custom ad reports, you’ll see the option within “Metrics” on the right… And within Ads Manager, you can see the option to create a custom metric when you customize columns… Here’s a really simple example.

Metrics 214

Metrics Examples Facebook How To 214

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

Metrics 52

Metrics Influencer Campaign CPA 52

The Realtime Report

JULY 11, 2012

The digital campaign is reaching beyond Burberry’s website to Facebook , Twitter , Google+ , YouTube , Instagram , Pinterest , and four Chinese social sites: Sina Weibo (a Twitter-like microblogging site), Douban (content site), Youku (video) and Kaixin001 (social). YouTube has a series of short films about the collection.

Campaign 189

Campaign Platform Social Media Microblogging 189

Bill Hartzer

OCTOBER 10, 2023

Since the launch of the brand suitability verification solution in partnership with Meta for placements on Facebook and Instagram Feeds and Reels, Zefr has reported a 99% brand safety rate.

Instagram 164

Instagram Brands Collaboration Facebook 164

Sprout Social

APRIL 3, 2024

Whether it’s a try-on haul on YouTube, a styling video on TikTok or a #HighStreet fit check on Instagram, fashion influencers have an impact on how the world showcases their self-expression through clothing. Participants in the United Kingdom report following brands at a higher rate (51%) than in the United States (42%).

Fashion 94

Fashion Influencer Ensembli Instagram 94

Sherrilynne Starkie

OCTOBER 25, 2018

Top 5 must-know social media news for the week includes stories about a new Messenger, Soundcloud’s Instagram integration, YouTube’s changed engagement metrics, the fight against fake news and Snapchat’s power with youth demographics. It should be included as part of all Facebook campaigns. — SS. — SS.

News 225

News Research Facebook YouTube 225

Sprout Social

JANUARY 25, 2021

Knowing how to find the right influencers for your brand is the difference between ensuring your marketing collaboration sticks the landing and a campaign that flops with your audience. Take Jason and Nikki Wynn, who run the travel and sailing account, Gone with the Wynns on YouTube. Rethink what influencer metrics matter most.

Influencer 109

Influencer Campaign How To Marketing 109

SocMed Sean

MARCH 3, 2022

However, after having reported 11 quarters of consecutive user growth, Pinterest began to experience a decline, losing 24 million users in Q2 2021. Here are some thoughts about including Pinterest as an effective part of your campaigns. Campaigns are the highest level of advertising structure on Pinterest. Is Pinterest Dying?

Strategy 195

Strategy Marketing Automotive Campaign 195

Mindjumpers

SEPTEMBER 1, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Flowtown – an Interesting Social Marketing Tool Urban Outfitters Likes Facebook » The Most Badass YouTube Video Ever? Another more humorous detail is the highly biased and all positive comments indicating that this is not a normal YouTube-video.

YouTube 220

YouTube Video Disqus Film 220

Oktopost

JUNE 20, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary Having an employee advocacy program increases the total social engagement for a brand by 25% to 40% at minimum. Or subscribe on Spotify , Apple Podcasts , or YouTube Meet Olivia Olivia Messina is Oktopost’s Social Media and Community Manager.

Strategy 118

Strategy B2B Apple Hosting 118

The Realtime Report

NOVEMBER 11, 2020

MailChimp helps you manage your email marketing campaign. It also allows you to automate and plan your real estate marketing campaigns. Even so, it’s impossible to send a campaign or a blog post to multiple lists using MailChimp – it lacks advanced features. Create quality email campaigns. Track your performance.

Real Estate 177

Real Estate Platform Marketing Notification 177

Bill Hartzer

OCTOBER 5, 2023

Saptarshi Banerjee, Senior Lifestyle Analyst at Mintel Reports India, emphasized the need for brands to consider consumers’ preferences when developing their social media marketing strategies. Authentic reviews and humorous content were found to be instrumental in connecting with 56% of consumers.

Research 148

Research Influencer Social Media Sports 148

Sprout Social

MAY 10, 2019

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. By 2010, YouTube was generating more than two billion views each day. As video has continued to grow as one of the most compelling channels for marketing and entertainment, YouTube has remained at the forefront. 1. There are 1.9

YouTube 111

YouTube Strategy B2B Marketing 111

Jon Loomer

JANUARY 31, 2024

Once defined, you can pass that information to Meta for improved attribution, reporting, optimization, and targeting. Custom Conversions: Map events (standard or custom) to custom conversions to provide granularity for the purpose of reporting or optimization. Standard and custom events: Both of these can aid reporting.

Eventful 171

Eventful Conversation API URL 171

Jon Loomer

JANUARY 22, 2024

It could also be because you’re running an Advantage+ Shopping Campaign. This is now the default option when setting targeting in manual campaigns, though you can currently switch back to the original audience options. Targeting expansion is on. You’re using Advantage+ Audience.

Embedding 160

Embedding Eventful Cost Issues 160

Oktopost

MARCH 13, 2023

Listen to the Podcast: Or subscribe on Spotify , Apple Podcasts , or YouTube Episode Summary The strongest strategies are those that are data-driven. When it comes to campaigns and launches, Stephanie believes it’s so important to look at the moving pieces from a higher level and understand how social is contributing to the overall KPIs.

Social Media Management 118

Social Media Management B2B Data Social Media 118

The Realtime Report

AUGUST 23, 2012

President Obama’s campaign has posted nearly four times as much content as challenger Mitt Romney’s campaign, and is active on nearly twice as many platforms, according to new research by the Pew Research Center’s Project for Excellence in Journalism. both campaigns averaged two posts per day on Facebook.

Campaign 181

Campaign Engagement Social Media Study 181

The Realtime Report

FEBRUARY 27, 2014

The brand’s #LiveForNow campaign encourages consumers to submit “unbelievable” Vines (six-second videos) for the chance to see their video on huge billboards in seven British cities ( AdAge ). Chosen entries will be broadcast over the billboards, and also featured on a Pepsi Max YouTube channel.

Campaign 164

Campaign Advertising Video Social Media 164

Sprout Social

AUGUST 10, 2022

A recent report shows 76% of brands are planning to increase their influencer marketing budgets this year. If your brand’s not working with influencers on marketing campaigns, you’re missing out big time. This data can be helpful when making important decisions for future campaigns. Does it offer analytics and reporting?

Influencer 111

Influencer Tools Marketing Software 111