Sprout Social

OCTOBER 10, 2023

And with 79% of marketers describing influencer content as necessary for their customers’ experiences, brands need to be strategic to create campaigns that resonate. In this article, we’ll cite more data from our Q3 2023 Pulse Survey as we explore campaign types. What is an influencer marketing campaign?

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Social Media Today

OCTOBER 15, 2018

Here are ten questions you need to ask yourself to get your Facebook campaigns right. Struggling with Facebook Ads?

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Questions Campaign Facebook 167

Hootsuite

SEPTEMBER 6, 2023

Now, the final step to securing the job is answering the questions your potential new employer fires at you. This blog post covers frequently asked questions and what kinds of answers employers are looking for. Background and experience questions This is the “tell me a bit about yourself” section: here’s all the bits to tell.

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Social Media Management Questions Social Media HootSuite 102

Sprout Social

OCTOBER 24, 2022

When it’s time to hire a social media manager , a solid job description and asking the right questions can help you hire a qualified professional who will take your social strategy to the next level. The following list of social media manager interview questions is a great place to start. Organization and time management questions.

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Social Media Management Questions Social Media Skills 88

Jon Loomer

JULY 26, 2021

The question is going to be how much this impacts your audience pool. The post Campaign Optimization Using Non-Prioritized Facebook Events appeared first on Jon Loomer Digital. That means that you WILL reach the following people: Those on iOS device who opted in to tracking. Those on a non-iOS device.

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Eventful Campaign Aggregator Facebook 197

Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

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Sprout Social

MARCH 29, 2021

Perhaps the best way to break down the answers to these questions is by assessing what is working for brands today. Now is a prime time to reassess how you approach Facebook and come up with campaigns that drive your business forward. Even the little things make Adore Me’s Facebook campaigns a standout. Owlet Baby Care.

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Jon Loomer

JUNE 12, 2019

Back in January, Jon wrote about Campaign Budget Optimization (CBO) and how it would become the default in September 2019. Regardless of your country, the vertical you sell in, or your Facebook campaign objective, there just doesn’t seem to be one, consistent formula that everyone can use for success. A Quest For Truth.

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Sprout Social

OCTOBER 19, 2022

Sometimes brands partner with creators for specific campaigns or launches. However, you can drive brand loyalty even further if you pay them for it and allow them to be a part of future launches or campaigns. Try posting a question sticker on your Instagram story so that your followers can make recommendations.

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Campaign Content How To Influencer 105

Sprout Social

AUGUST 17, 2022

Brands should track everything from shout-outs and reviews to questions and complaints. These alerts can give you a head start on understanding your competitors’ positioning, promotions and campaigns. How could social media monitoring help you build better campaigns?

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Campaign Social Media Tools Hubspot 125

Sprout Social

OCTOBER 1, 2020

Meanwhile, the controls and creative options available to businesses today mean that your campaigns are likelier to net you a higher return on your investment. There are tons of variables that go into any given social media ad campaign, though. Hey, totally fair question. What are some sample goals for social media ad campaigns?

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Ignite Social Media

OCTOBER 14, 2019

While we’re still a few weeks out from full-on holiday cheer in every storefront, the time to plan your holiday social campaign is now. This should go without saying, but the first step in developing your holiday campaign for social media should be to consider what will motivate your fans to take specific action(s). Let’s chat.

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Campaign Report Influencer Social Media 145

Hootsuite

NOVEMBER 24, 2022

Last year, UK-based sustainable underwear brand and Hootsuite customer Pantee won Black Friday with a campaign that broke convention and raised awareness of unsustainable impulse buying. The short answer to Amanda’s question on how much waste we can’t see: a lot. Flipping the script with a ‘Blackout Friday’ campaign.

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Campaign Brands Fashion HootSuite 89

Sprout Social

AUGUST 30, 2021

Brands today have more options available than ever when launching multichannel marketing campaigns—which may be both a blessing and a curse, considering over half of marketing leaders say they struggle to effectively execute them. 3 reasons to include social teams in multichannel campaign planning.

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Campaign Social Media Social Media Management Team 141

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

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Metrics Influencer Campaign CPA 52

Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

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Campaign Social Media Brands Apparel 91

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. Those are among the many questions answered in the Content Matters 2023 Report from WordPress VIP. Among the key findings: Brand awareness campaigns are the cheapest, while lead gen and sales campaigns are the most expensive.

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Research Report Social Media CPM 257

Keyhole.co

JULY 11, 2023

Utilizing hashtag campaigns is one of the most efficient methods to leverage Instagram’s reach and promote dropshipping businesses. This article states the importance of hashtag campaigns and provides a guide on leveraging Instagram hashtag campaigns to promote dropshipping businesses.

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Hashtag Campaign Instagram How To 52

Mindjumpers

OCTOBER 12, 2012

What in my opinion is one of the best campaigns of the year just ended: The Oreo “ Daily Twist ” campaign. Each day, Oreo shared an image of a cookie depicting all thinkable (and unthinkable) events of the day in question, such as important milestones or current events. Why was the campaign so engaging?

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Sprout Social

AUGUST 12, 2021

A strategy can be crystal clear in your head, but documenting it to share with others always feels like a hurdle, especially when it comes to campaign planning. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. They cut down on reporting time.

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Template Templates Campaign Social Media 128

Pixlee

DECEMBER 16, 2020

While many tactics appear to be seasonally bound, a lot of the top-performing holiday campaigns can extend well-beyond the season. . That way you’ll have an even better Instagram campaign next year. Ideally, this could be an educational material such as a mini-course or campaign that also positions your products as potential solutions.

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Campaign Instagram UGC How To 95

Buffer Social

NOVEMBER 13, 2023

In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers?

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Examples Campaign Discount Marketing 92

Sprout Social

JULY 25, 2022

Here are five questions you should ask yourself when considering a new platform. Too often a new social media account is started because a manager or an executive asks the question, “Why aren’t we on such-and-such platform?” It's not "just a social media campaign." It should be the last.

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Questions Social Media Platform Metrics 81

Ignite Social Media

AUGUST 7, 2018

With any new innovation, it’s important to take a step back and ask some strategic questions before diving into development of the new technology. That’s why we’ve developed three chatbot questions to align on internally that will help save you time, money, and hopefully a lot of headache. Chatbots are no exception.

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Questions Brands Resources Social Media 97

Keyhole.co

MAY 29, 2023

The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1 Apple’s campaign was ingeniously simple.

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Campaign Social Media Hashtag Trends 52

agora pulse

APRIL 15, 2020

During a recent Social Pulse Weekly episode, we tackled a whole bunch of questions, myths , and best practices about Instagram to get to the bottom of what really works—and also which tactics actually have the potential to hurt you. Let’s jump right in the top questions asked about Instagram best practices.

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Questions Instagram Hashtag Social Media 154

Sherrilynne Starkie

JANUARY 27, 2020

This is a common question. If the answer to both these questions is yes, excellent! Also, you need to factor in supplementary training, software license fees and other operational costs associated with marketing campaigns. Run one ad campaign per month. What should be your social media marketing budget?

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Social Media Marketing Proposal Consultant 486

Later

JUNE 28, 2021

From monitoring relevant hashtags to searching for influencers who are already fans of your brand — finding the right influencers can help you level-up a campaign, build brand awareness, and reach new engaged audiences. Ready to find the right influencers for your brand? Take Inspiration from Your Competitors.

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Influencer Campaign Instagram How To 106

agora pulse

MAY 15, 2017

In your social media manager interview questions, be sure to include something about Instagram advertising. Ask your candidate how he measures the success of particular campaigns (brand awareness, influencer outreach , etc.). Want more social media manager interview questions? Ask Them These Questions.

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Social Media Management Questions Social Media Sample 127

Keyhole.co

AUGUST 16, 2023

Running a successful marketing campaign requires a dynamic approach that attracts your audience and keeps them engaged. Use email content for social media and vice-versa Another way to engage your audience with your content is to integrate social media and email marketing campaigns to maximize their reach and impact.

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Campaign Social Media Marketing Metrics 52

Convince & Convert

JUNE 20, 2017

Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? Here are five ways you can come up with more creative campaigns to achieve your business goals today, no matter where you are in the campaign planning process. Are you experiencing a creative drought?

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Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. A great marketing pitch idea could be as big as an original campaign or as minor as adjusting your tone of voice on social.

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Campaign Social Media Marketing Metrics 125

Jon Loomer

JANUARY 17, 2024

These are questions we’re beginning to hear in our community , and it’s not surprising. Whether it’s due to the streamlining of Meta ad campaigns through the Advantage+ products or the assistance of AI, these rumblings were inevitable. Their value and necessity are questioned. They’re wrong.

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Advertising API Skills CPM 190

Jon Loomer

DECEMBER 4, 2023

You can run your survey test on a specific campaign, campaign group, or across your entire ad account. Your test can include up to three questions like: Do you recall seeing an ad from this brand? While there’s no cost to run a Brand Lift Test, the minimum budgets your campaigns need to run are significant.

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Brands Survey Campaign Groups 147

The Social Media Incubator

MAY 7, 2015

Instead, the company is being praised by some for their most recent Twitter campaign that uses ‘ #WomenDrivers ‘ with images of crashed vehicles, parking mishaps, and more. The purpose of the campaign is to bash stereotypes and educate the audience on women drivers. There are questions to go along with the low engagement.

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Sprout Social

JANUARY 25, 2021

Knowing how to find the right influencers for your brand is the difference between ensuring your marketing collaboration sticks the landing and a campaign that flops with your audience. If you notice a lull or even a dip in growth and engagement, you may want to reconsider or question what factors may be contributing to these struggles.

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Influencer Campaign How To Marketing 112

Audiense

JANUARY 25, 2018

Having proven its effectiveness, it is essential to understand what launching a successful influencer campaign entails. At Audiense we understand the steps required to getting your influencer marketing campaign off to the right start : Influencer identification. Do you have the right toolkit to succeed? Influencer Nurturing.

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Crimson Hexagon Influencer Campaign Tools 111