Keyhole.co

NOVEMBER 17, 2023

All it takes is for one person to post a comment about your brand, products, or services on social media and suddenly, you’re the hot topic for the day. But if the conversations have a negative spin, your reputation will suffer, and you can expect to lose some existing and future customers.

Examples 59

Examples Brands Sentiment Reputation 59

Socialmedia.biz

DECEMBER 4, 2016

I have been doing online reputation management (ORM) for clients since 2003. There’s one thing that everyone who comes to my door has in common, whether it was for NMS, Abraham Harrison, Reputation, Gerris , or now for Status Labs : too little content online! And if and when you draw that kind of attention, it’s usually negative.

Reputation 61

Reputation Class Yahoo Wikipedia 61

Oktopost

NOVEMBER 16, 2023

In today’s social media-driven world, information about customer behavior, public sentiment, and user preferences is at the tip of any business’s fingers. But when it comes to social data, it’s not about how much data you have but rather how you leverage it. 75% of B2B buyers use social media to make buying decisions.

Analysis 69

Analysis Data Sentiment Metrics 69

Sprout Social

MAY 9, 2023

Social media listening When social marketing is powered by AI, it increases your efficiency by taking social listening to a whole new level. AI algorithms use aspect-clustering to identify and extract relevant details from social listening data that can span millions of data points in real time.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Hootsuite

JUNE 28, 2023

Bonus: Download a free guide to learn how to use social media listening to boost sales and conversions today. What is dark social? Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. What about in 2023?

HootSuite 120

HootSuite URL Analytics Forums 120

The Social Media Incubator

OCTOBER 22, 2014

It is the best place on Facebook for a brand to build a fan base, give information, share promotions and campaigns, and attempt to get your message and story out to those who haven’t heard it yet. A Page must be liked by individuals in order for them to see all updates from the business or brand. What about a Facebook Group?

Facebook 183

Facebook Education Reputation Groups 183

Bill Hartzer

MAY 26, 2010

More and more businesses are getting into social media – an umbrella term that covers various activities that help bring about social interaction on the internet. Facebook and Twitter are some of the main outlets for social media, but there are numerous types of social media like blogs, wikis, forums, chat rooms, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Laurel Papworth

MAY 17, 2010

And telling people that they can “just ignore friend requests&# doesn’t work for a large proportion of the population that aren’t interested in social media, but worry about how they connect with friends. Facebook: Reclaim Privacy Security and Safety is a post from: Laurel Papworth- Social Network Strategy.

Privacy 86

Privacy Diagrams Facebook Crowdsourcing 86

Mindjumpers

JULY 22, 2011

Tweet One of the integral parts of social media communication is trust. When operating online, it’s necessary to respect your audience’s privacy, their information and not misuse it. Take a look at the infographic: Similar Posts: Save Your Brand Reputation With Social Media.

Privacy 243

Privacy Reputation Advertising Social Media 243

Sprout Social

MARCH 31, 2022

But content on Reels and TikTok is totally different than pretty much anything else you need on social media. In this guide, we’ll break down these two dominant short-form social platforms including similarities, differences and best practices for both. Aesthetics matter for brands on social media.

Platform 123

Platform Instagram Video Meme 123

Sprout Social

MAY 31, 2023

For example, I’m working on the city’s annual Pride Month campaign. We’ve done campaigns in the past where we’ve explored the symbolism of the Pride flag, and another where we highlighted important historical figures of the movement, but this year I wanted to do something different.

Sentiment 122

Sentiment Press Release Analysis Team 122

Waxing UnLyrical

MAY 13, 2011

A couple of days ago, The Daily Beast broke a story about Facebook spreading a smear campaign against Google. According to the article, Mark Zuckerberg and his team hired Burson-Marsteller , a well-known public relations firm, to plant negative stories accusing Google of being careless with Gmail users privacy. Strike back, of course.

Privacy 237

Privacy Flickr Policies Google 237

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

JUNE 2, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You “Like&# How I Look In These Jeans?

Social Media 133

Social Media Strategy Curation Privacy 133

Keyhole.co

OCTOBER 20, 2023

Consider investing in a social media management tool that offers posting and scheduling. Tap Settings and Privacy 5. Working with a reputed name in your niche will add credibility to your Instagram presence. This will help you optimize your content schedule and maximize engagement while maintaining consistency in posting.

Instagram 59

Instagram Badge Authentication How To 59

Convince & Convert

DECEMBER 7, 2023

70% of millennials choose to buy from brands that exhibit diversity in their marketing campaigns. It’s about time to recognize and cater to your varied audiences for a positive reputation , increased customer loyalty, and more conversions. Create targeted micro-campaigns that address these groups specifically.

Campaign 135

Campaign Marketing Authentication Loyalty 135

Hootsuite

MAY 13, 2020

“It makes me feel uncomfortable when I hear it, as it seems like a BIG thing and it usually has a negative connotation, especially with social media.”. Lorenz traces its social media etymology way back to 2011 on YouTube. Imagine social media without celebrities. Dislike of the term isn’t new.

Influencer 145

Influencer Trends Marketing Guidelines 145

Laurel Papworth

MAY 21, 2013

Join social media expert, Laurel Papworth from May 28th for three very exciting social media workshops tailored specifically towards educators. The person who refers the most friends to the Partners in Learning network be given a free Harvard online social media course. Information about the courses.

Microsoft 96

Microsoft Twitter Klout Education 96

Sprout Social

APRIL 22, 2021

For more than a century, Hilton has built its reputation on raising the standards of the guest experience. Their Five Feet to Fitness™ offering includes 11 different fitness equipment and accessory options so guests can work out in the privacy of their room. — Hilton (@Hilton) September 28, 2020.

Hotels 124

Hotels Strategy Travel Sentiment 124

Oktopost

JUNE 18, 2019

With all that available, there’s no excuse for running a business-to-business marketing campaign that can be accurately described as, “throwing stuff at the wall and seeing what sticks”. For a huge number of internet users, social media is their one-stop shop for everything they do online. Strategy 2: Employee Advocacy.

B2B 95

B2B Strategy Marketing Conference 95

Laurel Papworth

MARCH 17, 2010

I’ve been asked to speak in Melbourne on April 15th (evening) about the impact of social media, online communities, social networks and call centres. And yes, the exception is when you want to play with the network and offer them competitions and campaigns. Social Media is revolutionising the way we do business.

CSR 65

CSR Eventful Social Media Forums 65

Pixlee

NOVEMBER 6, 2019

Only about half (56%) purchased items in a physical store over the past six months and 30% look at ads for products on social media. . Be consistent – You can start by making brand manifesto as a guideline whenever you approach different marketing strategies from social media to content marketing. .

Brands 40

Brands Privacy Retail Groups 40

Keyhole.co

OCTOBER 21, 2023

Social media now offers much more than just a way to interact with loved ones. This is where social media monitoring’s art and science come into play. Social media monitoring: What is it? Monitoring social media is like listening in on discussions at a busy market in the digital realm.

Social Media 52

Social Media Sentiment Reputation Analysis 52

Hootsuite

JUNE 14, 2023

Enter social media monitoring for banks — the best way for financial institutions to monitor online sentiment and stay ahead of the curve. In this article, we’ll explore how banks can use social media monitoring tools to protect their reputation, connect with their audience, and elevate their social strategy.

Banking 80

Banking Social Media HootSuite Sentiment 80

Laurel Papworth

APRIL 21, 2010

Now I’m not a lawyer – I don’t even charge $$$ like one – but what he had to say about the Privacy Commission was interesting: collecting tweets – e.g. copying and pasting them into a personnel file or a blog post is uncool. Social media-minded as ever, he checked out her Twitter profile.

Privacy 87

Privacy Twitter Facebook Social Networking 87

Oktopost

APRIL 22, 2019

These include social media, paid search, organic search, paid social, affiliates, email marketing, marketing automation, and many more. That’s one reason why “ dark social ” is one of the biggest lead attribution issues facing digital marketing. Especially, for B2B and Considered Purchase marketing.

Software 101

Software Marketing Analytics B2B 101

Hootsuite

DECEMBER 8, 2021

Most businesses have come around to the idea that social media marketing can have immense value for their brand. That’s where social media goals come in. If making compelling social media content is your specialty, it can be intimidating when you have to translate business speak into social marketing.

Social Media 145

Social Media Strategy HootSuite Reputation 145

Hootsuite

MAY 1, 2023

All brands using social media in any form must navigate a constantly evolving set of risks in an environment that changes at lightning pace. A social media governance strategy ensures you’re prepared for whatever the world of social media throws at you. What is social media governance?

Social Media 104

Social Media Guidelines HootSuite Policies 104

Sprout Social

APRIL 15, 2024

A cybersecurity attack or reputational crisis that can turn a normal working day into a sink or swim scenario. However, an effective crisis communication strategy can help your company plan for a worst case scenario and emerge with your reputation intact. It’s the scenario no business wants to face.

Press Release 94

Press Release Banking Reputation Marketing 94

Danny WhatMough

MARCH 19, 2014

I’m not going to talk about mobile/first screen, wearbles or privacy in isolation. I went to a few other (less well publicized) sessions that focused on social media crisis situations and, while many issues occur without any forewarning, it seems to me that many can be avoided by acting in a reputable way from the first place.

Trends 65

Trends Privacy Banking Reputation 65

Sprout Social

JANUARY 16, 2024

It leverages natural language processing (NLP) to understand the context behind social media posts, reviews and feedback—much like a human but at a much faster rate and larger scale. Sprout Social Sprout Social offers all-in-one social media management solutions, including AI-powered listening and granular sentiment analysis.

Sentiment 97

Sentiment Analysis Tools API 97

Almost Savvy

JUNE 23, 2011

His talk was hitting all the right notes, exceeding my expectations, when he began to discuss the need for transparency for corporate executives and the critical opportunity, and must-have piece of their communication strategy, social media now represents for everyone in the C-suite. They’re all social media experts today.&#.

Social Media 279

Social Media Reputation Statistics Skills 279

Hootsuite

MARCH 30, 2020

Social media and healthcare are a powerful combination. Social networks have become an important health resource, and not just for millenials. Nearly 90% of older adults have used social media to seek and share health information. It can be hard to know how to navigate the challenges of social media in healthcare.

Social Media 145

Social Media How To Exercises Guidelines 145

Mindjumpers

SEPTEMBER 6, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? Building on my last blog post the Social Media Policy – not just for the big players I felt it was worth sharing some pointers on what should be included if you are drafting this document on behalf of your business or client.

Policies 235

Policies Social Media Guidelines Privacy 235

Laurel Papworth

SEPTEMBER 21, 2010

When it comes to social media and the influencer who wins – those you know but aren’t experts or those you don’t know who are? Digg has changed it’s social networking strategy from spotlighting key influencers who “digg&# a lot of articles to collect followers (crowd gatherers) to news from your friends.

Influencer 85

Influencer Digg Social Networking Communities 85

Keyhole.co

OCTOBER 31, 2023

Of all the social media platforms, Twitter is the fastest and simplest platform for sharing your opinions and keeping updated with news and current events. To leverage this appeal, businesses have also flocked to the platform for social media marketing.

Data 52

Data Twitter How To Reputation 52

Mindjumpers

AUGUST 25, 2010

Follow George on Twitter @GeorgieC and catch her own social media thoughts at: What’s a Girl to Do? Building on my last blog post the Social Media Policy – not just for the big players I felt it was worth sharing some pointers on what should be included if you are drafting this document on behalf of your business or client.

Policies 230

Policies Social Media Guidelines Privacy 230