Twitter Launches 'Campaign Planner' Platform to Assist in Twitter Ad Strategies
Social Media Today
JUNE 22, 2022
Campaign Planner provides estimates on Twitter ad campaign performance, based on your entered variables.
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Webbiquity SMM
MAY 25, 2021
We extended that interview with three questions that take a deeper dive into influencer marketing platforms as well as the similarities and differences between influencer marketing in the consumer and business worlds. The Best Influencer Marketing Platforms for B2B and B2C. Obviously, there are a lot of other platforms out there.
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Social Media Today
FEBRUARY 25, 2020
Women's aid group Solace has launched a new Twitter campaign which uses the platform's new hidden replies option to underline its core messaging.
Social Media Today
JULY 2, 2019
Twitter has announced a new campaign, in conjunction with UNHCR, to raise funds for refugees via a unique on-platform partnership.
Ignite Social Media
JULY 6, 2022
With the continuously evolving landscape of networks , it’s easy to get overwhelmed and possibly extend your brand to too many platforms. If you want successful marketing campaigns, you must choose the best platforms to advertise your products. Each platform works differently and requires tailored content to succeed. .
Keyhole.co
FEBRUARY 13, 2024
However, each social media platform is different. million monthly active users worldwide, Twitter is one of the favorite marketing platforms among brands. In this Twitter social listening guide, you’ll learn to detect your audience’s favorite trends, engagement patterns, and their perception of your brand. With over 335.7
Keyhole.co
APRIL 3, 2024
Did you know that Twitter, now rebranded as X, started as a minimalist platform for sharing short, 140-character messages? Understanding Twitter’s potential for business Kickstarting a Twitter marketing campaign is more than throwing tweets into the digital abyss and hoping for the best.
agora pulse
JUNE 13, 2020
Twitter seems so real-time that it’s hard to step back to see what you’ve done on the platform. Use one of these Twitter analytics tools to better analyze your performance (or someone else’s). Don’t count Twitter out. Which are the best Twitter analytics tools with which to get started?
Sprout Social
AUGUST 17, 2022
But doing so is easier said than done when you’re trying to track activity across multiple platforms. For starters, our platform keeps track of mentions, comments and keywords across multiple networks including Instagram, Facebook, Twitter and TikTok. 10 social media monitoring tools that should be on your radar.
Social Media Strategies Summit
JANUARY 2, 2020
To get you inspired to create holistic social media campaigns, we’re sharing the top campaigns from 2019 that are already doing just that. #1 The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product. But the campaign didn’t end on social.
The Realtime Report
JULY 11, 2012
Burberry, a “digital darling” among luxury brands, recently launched its Autumn/Winter 2012 collection across 10 different social platforms, according to L2. Instagram has a selection of campaign images. million followers on Twitter, nearly 38,000 subscribers on YouTube (and over 14.6
Sherrilynne Starkie
JANUARY 19, 2013
The Ottawa-based public engagement consulting firm behind the disastrous ‘Our Voice, Our Hamilton’ campaign certainly learned a lot about high emotion, conflict and controversy within a few hours of its launch. On Monday, Day One of the $376,000 campaign, Dialogue Partners tweeted, “What is ‘ HSR ’?” Photo: tourismhamilton.com.
Sherrilynne Starkie
NOVEMBER 18, 2017
And so are the possible ramifications for the global technology companies whose products and platforms are being used to spread fake news – loss of trust among users, reputational damage, increased regulation, reduced access to markets, and more. Twitter too, has announced steps to increase the transparency of ads on its platform.
agora pulse
DECEMBER 11, 2020
Consider integrating email marketing and social media to make your campaigns stronger and richer. As a social media marketer, you already know Facebook, Instagram, Twitter, and LinkedIn like the back of your hand. Over 90% of emails land in customers’ inboxes and some email platforms offer deliverability rates as high as 99%.
Webbiquity SMM
OCTOBER 17, 2023
And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.
Devumi
NOVEMBER 7, 2016
Twitter is considered one of the most important social media platforms for social media marketing. Your advertising campaign, known as a Twitter ad campaign, has to succeed here. That success depends on the volume of followers you have, which is why it is tempting to go ahead and buy Twitter followers.
Sprout Social
MAY 26, 2022
This article will outline how brands can architect successful end-to-end TikTok marketing campaigns (versus one-off experimental videos) to capitalize on this engagement. Why TikTok marketing campaigns are so valuable. How to plan, build and launch memorable TikTok marketing campaigns. onlineoptimism. Get to know your audience.
Ignite Social Media
APRIL 23, 2020
million, nearly triple the last presidential election , political ads may impact paid campaigns on social (source: eMarketer, January 2020). If social were to follow traditional platforms, spikes should occur during the last 2 to 3 weeks leading up to Election Day (source: Kantar, Category Share of Total TV Ad Time).
Social Media Today
JANUARY 30, 2019
Twitter has announced the second annual #BrandBowl to celebrate the best on-platform Super Bowl tie-ins.
Keyhole.co
OCTOBER 26, 2023
This works across all their campaigns, initiatives, and outreach programs. Analysis of Chanel’s social media accounts If you look at Chanel’s social media platforms, you’ll notice the brand has retained their traditional luxurious appeal while simultaneously being very modern in their engagement with audiences.
Keyhole.co
AUGUST 30, 2023
XHiring is Twitter’s new feature that aims to streamline the job recruitment process. It is part of Twitter’s rebranding to X and its goal to become “The Everything App” alongside payments, livestreaming, and a creator economy. Now it’s a place to get hired as well. You can apply here for the beta access.
Oktopost
SEPTEMBER 13, 2022
But what platforms are best for financial services? To help you, we’ve compiled a list of the six best B2B social media platforms for financial services based on our research and experience. This information can be used to create targeted marketing campaigns across various social media channels.
Sprout Social
FEBRUARY 3, 2022
Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.
Ignite Social Media
OCTOBER 14, 2019
While we’re still a few weeks out from full-on holiday cheer in every storefront, the time to plan your holiday social campaign is now. This should go without saying, but the first step in developing your holiday campaign for social media should be to consider what will motivate your fans to take specific action(s). Let’s chat.
Kikolani
SEPTEMBER 6, 2012
The social-media giant, Twitter recently released their advertising platform for brands. Twitter PPC Strategies and Promoted Accounts. Twitter released their very first advertising platform. Now’s the time when you can and will receive the most help from Twitter per their advertising platform.
Sprout Social
SEPTEMBER 30, 2020
Twitter is one of the top platforms to keep up with the latest trends and conversations. You may already be using Twitter on a daily basis to follow your favorite brands and take part in trending conversations. But what about using Twitter for your business? But what about using Twitter for your business?
Ignite Social Media
SEPTEMBER 27, 2018
Twitter has been struggling ever since they moved away from their bread and butter of the reverse chronological feed in early 2016. The recent news that Twitter is overrun with fake accounts delivered a massive blow to Twitter’s reputation. Over the last few months, a Twitter clean up has been happening.
Mindjumpers
OCTOBER 22, 2014
With the growing number of social platforms, businesses have numerous ways to communicate with their customers.? If Snapchat deals properly with the hacking scandal, the platform has extensive potential. Promote your brand: Use your other social platforms (Facebook, Instagram, Twitter) to promote your Snapchat profile.
Keyhole.co
MAY 29, 2023
The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1 Apple’s campaign was ingeniously simple.
Sprout Social
MARCH 15, 2021
Twitter is known for its always-changing trending topics. Over the last few years, Twitter has continued to refine how trending topics work by adding different layers of context to the way they display on desktop and mobile. How Twitter trending topics work. How Twitter trending topics work. Personalize your trend page.
The Realtime Report
JULY 18, 2014
The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. million conversations across Twitter, Facebook, blogs and Tumblr. million conversations across Twitter, Facebook, blogs and Tumblr. million new followers across all of its major social media platforms during the tournament.
Likeable
AUGUST 9, 2021
As the creator economy on social media continues to grow (in both size and importance), almost every mainstream social platform has found itself competing in a monetization arms race of sorts. So, to make it easy, we figured we’d list out every way you can make money on different social media platforms—all in one blog post.
Ignite Social Media
OCTOBER 8, 2019
Last month, Twitter released a guide to help agencies and advertisers better understand Twitter ads to best help their clients reach their goals. The Twitter Agency Playbook was born out of questions that were frequently asked by agencies so they would have a one stop shop for finding answers they have about Twitter Ads.
Likeable
APRIL 13, 2021
Since then, despite a few scares that legalities would cause the platform to quickly fade away in the U.S. Twitter, by contrast, just needs a credit card, and for most promotions that seems about right. Maybe it’s the fact that their platform is exploding. Need to run a campaign on TikTok? Or tons of fun. In the U.S.,
Keyhole.co
NOVEMBER 7, 2023
The challenge to engage effectively on Twitter goes beyond wit. This is where the value of Twitter hashtag analytics becomes priceless. As we dive into its dynamics, you’ll get to explore how you can leverage hashtag intel to refine your Twitter strategy. However, this analytical approach is not merely about data aggregation.
Ignite Social Media
FEBRUARY 13, 2024
The 2024 Super Bowl ads fell flat when it came to social media integration, a stark contrast from previous years where brands led real-time conversations and engagement on platforms like Twitter and Instagram. This may have been an attempt to avoid relying on third-party data from social platforms due to new data privacy laws.
The Realtime Report
FEBRUARY 12, 2014
Brands using billboards in Times Square to encourage social media engagement is nothing new, but HTC One took things a step further with the brand’s “ The Most Beautiful Smartphone ” campaign over the holiday season. the HTC.com web site and the brand’s Facebook and Twitter pages.
Pixlee
APRIL 28, 2021
Across platforms, consumers are faced with direct ads that promise the best product and service. In other words, to stand out, you need to create campaigns that highlight real people’s experiences using your product, a way of social proof marketing. This is where user-generated content (UGC) campaigns come in. Let’s start!
Sprout Social
FEBRUARY 10, 2021
And how these brands approach the holiday offers marketers a powerful lesson in harnessing consumer insights to create culturally relevant campaigns. Brands like Gucci and Fendi are already rolling out their annual Chinese New Year marketing campaigns. Consider how Gucci leverages WeChat for its Lunar New Year campaigns.
Later
SEPTEMBER 1, 2020
Wondering what the top social media platforms for SMBs are? If you’re a small business just getting started with social media marketing , it can be challenging to know which platform will help you tap into the right audience – especially if you’re a time-strapped solopreneur! girlsnightinclub.
Sprout Social
MARCH 21, 2019
Twitter is an excellent platform to engage with friends and follow your favorite industry experts. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t. A great Twitter strategy requires proper analytics to understand what’s working and what isn’t.
Buffer Social
NOVEMBER 13, 2023
In this article, you’ll find a host of tips, tricks, and tactics that can help you boost your already-planned Black Friday and Cyber Monday campaigns. Consider if that might apply to customers in your target audience — would launching a high-stakes Black Friday campaign erode trust with your long-time buyers?
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