Idaconcpts

SEPTEMBER 17, 2010

This is a common question that online marketers ask themselves everyday. Online marketers are always experimenting on how to deliver the most effective messages across Twitter and Facebook. US online marketers suggest that Twitter followers provide a better ROI than Facebook fans. Share it on StumbleUpon. Tweet This!

Twitter 158

Twitter Facebook Technorati StumbleUpon 158

Bill Hartzer

JULY 22, 2010

Analyze seasonality patterns for different domains, markets, segment of visitors, watch destinations, etc. Search for the ways to create new ad inventory, optimize usage of existing inventory, improve performance of advertising campaigns and help maximizing ad revenue. Share it on StumbleUpon. Share this on Technorati.

Engineering 98

Engineering Advertising Marketing Insurance 98

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. This presents misunderstandings (at the least) and enlists your people beyond just the marketing and PR groups.

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

JUNE 15, 2010

At its core, social media marketing is still marketing: it requires a strategy, planning, objectives, measurement, and utilization of key messages. It’s a component (an increasingly essential one) of an overall marketing and PR plan. Mass (as in “mass marketing&# or “mass messaging&# ).

Social Media 171

Social Media Technorati StumbleUpon Digg 171

Idaconcpts

JANUARY 11, 2011

Kayak wanted a focused campaign that would drive traffic to their site, gain more Facebook fans, and encourage people to sign up for their “Fly Free with Friends” promotion. MyLikes contacted its portfolio of high profile influcencers to negotatate cost-per tweet campaigns. Share it on StumbleUpon. Share this on Technorati.

Twitter 132

Twitter Technorati StumbleUpon Digg 132

Bill Hartzer

JULY 22, 2010

In support of their clients and account teams, the Account Director develops key client relationships, develop and deliver marketing strategies and program/campaign development, and provide supporting business analysis. Provide strategic and marketing guidance and leadership to client. Responsibilities. Qualifications/Skills.

Engineering 100

Engineering Marketing Skills Analysis 100

Idaconcpts

OCTOBER 27, 2010

idaconcpts approves both of the taste and the Stoli Originals campaign and the taste of this drink. Share it on StumbleUpon. Share this on Technorati. Tags: Biz Stone Stoli Originals Twitter twitter marketing Biz Stone vodka ad Hugh Hefner Julia Stiles Mark Seliger Stoli Debuts Wild Cherri Vodka. Dash of grenadine.

Technorati 136

Technorati StumbleUpon Digg Reddit 136

Webbiquity SMM

MAY 30, 2010

How social media is like the seventh grade by Training Marketer. You might be a redneck SEO if… by David Leonhardt’s SEO and Social Media Marketing. Who knew a marketing blog could be “visually restorative&# and “enchanting&# ? Comic Relief – The Process by Web Marketing Therapy. Share it on StumbleUpon.

Social Media 191

Social Media Marketing Avatar Microsoft 191

Idaconcpts

DECEMBER 21, 2010

We spend so much time optimizing our Adwords campaigns, to filter out the searches we do not need, ensure our ads are well-positioned and don’t cost the earth. If you choose to have distinct pages which are separate from your main site and tailored to your Adwords campaigns, then you can optimize your text and images for human eyes only.

Adwords 132

Adwords Brands Technorati StumbleUpon 132

Bill Hartzer

MAY 18, 2010

Not only do you have to make sure your local business is listed, you need the extra marketing provided by local marketing experts like myself to make sure that your local business is at the top of the search results. Online marketing expert and Internet pioneer, Brian Combs specializes in bringing measurability to marketing.

Engineering 112

Engineering Conference Marketing Hotels 112

Techipedia: Tamar Weinberg

JULY 15, 2009

You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns. Is MySpace marketing really worth it? How can I market effectively with Flickr ? What content works best on StumbleUpon ?

Communities 170

Communities Marketing MySpace Yahoo 170

Idaconcpts

MARCH 7, 2011

I have stressed this point over and over in my articles about email marketing. Takeaway: Allocate a serious budget to your social media campaign. Share it on StumbleUpon. Share this on Technorati. Takeaway: Give people what they want. Yes, it needs to be repeated. Lesson 2: Keep it short and sweet. Tweet This!

Ustream 176

Ustream Social Media Technorati StumbleUpon 176

Idaconcpts

MARCH 29, 2011

While these are a totally different beast than going the advertising campaign way, there’s still something to be said for having an extremely functional and user friendly site for brand recognition. Share it on StumbleUpon. Share this on Technorati. Tools in Action. Share this on Facebook. Tweet This!

Sites 139

Sites Widget Tools Adsense 139

Idaconcpts

AUGUST 23, 2010

She especially loves to stalk new tech and internet marketing news, as well as study interior decorating and other home-esque subjects. Email blasts, the epicenter of the direct electronic marketing world, are a popular tool that many businesses use. Share it on StumbleUpon. Share this on Technorati. Post on Google Buzz.

Technorati 142

Technorati Construction StumbleUpon Digg 142

Idaconcpts

JANUARY 26, 2011

The current marketing campaign from Xerox is very effective because it’s built on a simple business insight: In any given day how much time do we really spend on our core business? Share it on StumbleUpon. Share this on Technorati. And that’s where digital document management comes in. Share this on Facebook.

Applications 130

Applications Technorati System StumbleUpon 130

Bill Hartzer

JANUARY 18, 2011

I am still amazed that search engine optimization firms like RankPay are still relying on what I would call shady marketing techniques like sending UCE Spam (UCE stands for Unsolicited Commercial Email), trying to get more search engine optimization business. marketing dallas&#. Do you currently have an active SEO campaign.

Engineering 151

Engineering Industry SEO Domain Name 151

Webbiquity SMM

SEPTEMBER 1, 2010

by MediaPost Marketing Daily Commentary. Pros & Cons of Applying Social Media to Traditional PR Campaigns by Howell Marketing Strategies. Among the tools noted are Omniture (web and social media analytics), Eloqua (marketing automation / demand generation software) and Twitalyzer (Twitter-specific measurement).

Press Release 200

Press Release Tips HootSuite Alltop 200

Idaconcpts

SEPTEMBER 30, 2010

Use PPC Campaigns? Share it on StumbleUpon. Share this on Technorati. Tags: 5 Issues to Consider to Increase Website Traffic Marketing Pros and Cons of Microsites how to guides. Do I have the skills to do this? Facebook may not necessarily be the best or most appropriate venue for your website. Tweet This!

Issues 142

Issues Technorati StumbleUpon Digg 142

Techipedia: Tamar Weinberg

JUNE 3, 2010

and after being a full time mom and performing various social media marketing tasks throughout, I’ve learned that there are many parallels that can be taken from parenthood that also apply to social media marketing. Similarly, your social media marketing initiatives might sound great until someone goes out and ruins it for you.

Social Media 221

Social Media Marketing Digg Consultant 221

Bill Hartzer

MAY 26, 2010

While these are useful ways to gather marketing and demographic data , you still need to know what people are saying behind closed doors. If you want to be successful with your social media campaigns, and want a solid, and innovative way of doing so, then MutualMind is a must have for almost any business, research center, and marketing firm.

Brands 114

Brands Klout Reputation Digg 114

Bill Hartzer

OCTOBER 6, 2009

On October 14, 2009, I will be speaking (as part of a panel of other great speakers) to the Dallas Fort Worth Search Engine Marketing Association (a trade group that I help found) about link building, the part of search engine optimization that can be pretty controversial at times. Share it on StumbleUpon. Share this on Technorati.

Engineering 98

Engineering Strategy Technorati StumbleUpon 98

Bill Hartzer

NOVEMBER 6, 2009

Bing , one of the newest search engines on the block powered by Microsoft, had a great opening with a strong marketing campaign, but lately has been declining on the number of new users to the search engine. Microsoft could learn a thing or two about “perpetual marketing&# from Google. Share it on StumbleUpon.

Engineering 116

Engineering comScore Microsoft Yahoo 116

Techipedia: Tamar Weinberg

MAY 13, 2008

A few weeks later, a surprising blog post was published that outed the marketing firm and hosting company that sponsored the particular study. And it turned out that the whole thing was a viral marketing sham, too, which was discovered by numerous Digg members. The issue at hand is not the fact that the company was virtually unknown.

Social Media 100

Social Media Digg Brands Marketing 100

Bill Hartzer

JUNE 15, 2010

Conductor Searchlight was designed to enable the same data-driven optimization of the natural search channel as marketers have with their other online marketing vehicles. Share it on StumbleUpon. Share this on Technorati. Siemens Industry, Inc. Post this on Diigo. Post on Google Buzz. Add this to Mister Wong. Tweet This!

Engineering 101

Engineering System Vimeo SEO 101

Bill Hartzer

MAY 26, 2010

The tools used within Buzzlogic helps customers build and optimize their advertising campaigns across the biggest collection of website content on the internet. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.

Cymfony 152

Cymfony Social Media Tools SM2 152

Webbiquity SMM

JANUARY 24, 2011

Blekko’s Tools Give Search Marketers Google Alternative by MediaPost Online Media Daily. Measure your social media marketing performance with tracking tools for the major social media networks, keep tabs on competitors and compare your results to theirs, and get alerts about trends and social media activity.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

AUGUST 23, 2010

Can the financial return on expenditures for social media business activities– in marketing, PR, customer support, HR, product development or other areas — be accurately measured? 20 Metrics To Effectively Track Social Media Campaigns by Search Engine Land. Sexy Numbers: Measuring ROI in Social Media Campaigns by ReveNews.

ROI 193

ROI Social Media Vocus Metrics 193

Bill Hartzer

NOVEMBER 18, 2010

and in order to achieve those goals you think all you need is a good marketing campaign and excellent rankings in Google. It truly enables a marketer to use power of A/B split tests for increasing sales/conversions without relying heavily on IT or developer resources. Share it on StumbleUpon. Share this on Technorati.

Tools 99

Tools Technorati Sample Samples 99

Bill Hartzer

MAY 7, 2009

Well, if you’re going to be in the Dallas, Texas area this month (on May 13, 2009), then you might want to check out the online reputation management seminar being held by the Dallas Search Engine Marketing Association, the local search engine marketing association that I founded a few years ago. Share it on StumbleUpon.

Reputation 98

Reputation Hotels Airlines Wikipedia 98

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

It makes me wonder if I’m sending my requests to a wall (or for your tech geeks, /dev/null) or if people really work for Apple (outside their marketing and engineering departments). If you’re considering social media marketing for your business, no matter what size your company is, listening and engagement is key.

Apple 154

Apple Twitter Forums Policies 154

Idaconcpts

AUGUST 26, 2010

Your brand name is not doing very well and you would like a part of the business to be re-branded and market it separately. Have you looked carefully at your SEO campaign and how your traffic coverts? Share it on StumbleUpon. Share this on Technorati. – Reasons to split a site into Microsites. Tweet This!

Sites 132

Sites Domain Name SEO Directory 132

Techipedia: Tamar Weinberg

APRIL 22, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Internet , Marketing > How You Can Benefit from Real Time Search How You Can Benefit from Real Time Search by Tamar Weinberg on April 22, 2010 Share This is a guest post by Evan Britton, founder of Sency. Tiger Woods photo by Shutterstock.

Engineering 142

Engineering Wikipedia MySpace Yahoo 142

Bill Hartzer

MAY 26, 2010

Last year, WebVisible partnered with Nielsen Online to reveal compelling data showing that consumers and business owners were using the Web to find local products and services, yet business owners were not fully embracing the Web as a marketing tool for their own businesses. Share it on StumbleUpon. Share this on Technorati.

Small Business 87

Small Business Advertising Nielsen SMS 87

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Marketing , Social Media > Is Social Media the Final Frontier of Marketing? Is Social Media the Final Frontier of Marketing? This gave rise to regional marketing with the first hints of large scale world-wide marketing.

Social Media 105

Social Media Marketing Digg MySpace 105

Bill Hartzer

SEPTEMBER 29, 2009

Two SEMPO Institute courses – Insider’s Guide to Search Marketing and Effective Search Marketing: Social Media (value $700). Aaron Wall is the author of SEO Book, a dynamic website offering marketing tips and coverage of the search space, free SEO videos, and free SEO tools. Andy Beal, Marketing Pilgrim. in July of 2005.Mark

Engineering 101

Engineering comScore Domain Name SEO 101

Techipedia: Tamar Weinberg

AUGUST 25, 2010

Influencer outreach may possibly be the most powerful outreach tactic that PR practitioners or marketers are laziest about. In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. Some people get that.

Social Media 272

Social Media Engagement Forums Policies 272

Bill Hartzer

JULY 15, 2010

While the financial market collapsed, Orman’s stock rose as she convinced people what NOT to buy during the economic recession. The socially driven campaign allows individuals and organizations to post their philanthropic ideas on refresheverything.com, where the general public votes for their favorite initiatives to be funded.

Buy 112

Buy Influencer Web 2.0 Survey 112