SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. Marketers have to combine the online and offline effects of their strategies while staying online and completing everyday to-dos.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

SocMed Sean

JUNE 25, 2019

While that sounds like a great idea, if your business marketing depends heavily on social media, then you have to consider that taking a long break from social media might have a negative impact. You should hold a meeting with your marketing team and review your operations manual. Put good processes in place and let your team run them.

Social Media 197

Social Media Tips Team Notification 197

SocMed Sean

MAY 1, 2013

Before launching new social media channels and campaigns, you should be thinking through the specifics of what you want to accomplish with channels like Facebook, Twitter and YouTube. Don’t just do it because the Marketing department said so. And they are right to ask the question! –Sean.

Facebook 273

Facebook Energy YouTube Social Networking 273

SocMed Sean

MAY 25, 2012

Today’s guest post comes from Matt Powers, who is an Internet Marketer at Blue Soda Promo , an online promotional products company. Running a special sale/campaign and want your followers to know about it? Take for example the situation we had recently with someone we asked to run one of our social media campaigns.

Social Media 279

Social Media Social Media Management Cost Campaign 279

SocMed Sean

DECEMBER 18, 2018

Humor, also plays a pretty substantial role in life, so it makes sense that integrating humor into your marketing and social media would make sense. Social media marketing isn't necessarily about content that goes viral. For the most part, people don’t visit social media channels to be marketed to.

Social Media 220

Social Media Meme Advertising Strategy 220

SocMed Sean

AUGUST 23, 2019

You know…the marketing content. NOTE: Before you roll your eyes and sigh that you “aren’t a marketer”, you need to understand that EVERYONE who is trying to attract and convert users needs to be a marketer. If you want your course to succeed, you need to learn about marketing, engagement, retention, and conversion.

Course 178

Course SEO Engineering URL 178

SocMed Sean

MARCH 10, 2022

Due to current phenomena like "The Great Resignation," LinkedIn should become an essential part of your marketing strategy in 2022. Is LinkedIn Still A Good Marketing Platform? Reasons To Continue Marketing On LinkedIn. Here are five reasons you should consider adding it to your marketing strategy.

LinkedIn 130

LinkedIn Strategy Marketing Advertising 130

SocMed Sean

JULY 17, 2018

Thanks to Kevin for sharing his insights on the skills that every marketer should learn. While a college degree is definitely a great place to learn the mechanics of marketing, these “soft” skills can be the difference between becoming a good marketer and a great marketer! Skill #2: Analytics.

Skills 220

Skills Marketing Posterous Team 220

SocMed Sean

AUGUST 27, 2015

Having worked in social media and digital marketing for quite a while now , I often get asked questions by my clients about gaining more Twitter followers , attracting new Facebook fans or generating more subscribes to a YouTube channel. That means it can be really tough to differentiate your profile from the rest of the pack.

LinkedIn 100

LinkedIn Startup SEO Skills 100

SocMed Sean

JANUARY 21, 2012

Even old-school marketers and brand managers are starting to wake up and figure out that social media isn’t a passing fad, it isn’t just about “cats on skateboards” and “people eating oatmeal” and that ignoring the conversation is only going to leave them further behind their competition. They aren’t.

Social Media 280

Social Media Tumblr StumbleUpon Digg 280

SocMed Sean

JUNE 14, 2012

Lingo24 has been helping some of the world’s biggest global brands with their localization campaigns since 2001. The aptly named world wide web has opened up new methods of marketing for businesses both great and small. In Brazil, for example, Orkut is the biggest site, with about 20 million monthly visits.

Social Media 274

Social Media Construction Sites Campaign 274

SocMed Sean

SEPTEMBER 19, 2019

Sometimes, Instagram can really set you in a foul mood… If you depend on social media platforms like Instagram as your marketing platform of choice, then you know how critical dropping engagement numbers can be for your brand. However, having said that, there might be room to improve a few aspects of your Instagram campaign.

Instagram 210

Instagram Engagement Hashtag Geotagging 210

SocMed Sean

AUGUST 26, 2018

The other day, over coffee, we were talking about growing her traffic in order to generate more revenue and she asked the following question: Would it be worth it for me to run a Facebook ad campaign that is focused on driving traffic to my blog? Can a Facebook ad campaign drive enough traffic and ad impressions to pay for itself?

CPC 210

CPC Facebook Cost Buy 210

SocMed Sean

FEBRUARY 3, 2013

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it. It’s a long-term commitment, not a short-term campaign. A measurement plan.

Social Media 279

Social Media Klout YouTube Foursquare 279

SocMed Sean

NOVEMBER 26, 2011

First Establish Your Area Of Expertise In Communities Contrary to the popular belief of some, social media isn’t really about tweeting, posting, or marketing. It isn’t about demographics or profiling or campaigns. Social media is about people and relationships.

Collaboration 258

Collaboration Committee Social Media Knowledge Base 258

SocMed Sean

SEPTEMBER 9, 2018

While there are definitely certain types of content that are more likely to be shared rapidly, marketers and content creators have to really work hard to understand what works for their audience, when the right time to share is, and what channels are more likely than others to spark that sharing frenzy.

Content 265

Content Video Influencer Hosting 265

SocMed Sean

AUGUST 14, 2018

As an example, for the recent guest post about why every business professional should take at least one marketing course, I created the image below, that I think is a solid way to present my blog post on Twitter. This is a fundamental tenet of any good marketing campaign, so I’m going to keep adapting and trying new things.

Automotive 260

Automotive Blogger Metrics Social Media 260