Likeable

NOVEMBER 13, 2019

Arguing that ads actually get more efficient during the holiday season, digital solutions agency HYFN conducted a year-long study tracking key engagement statistics and found that between November and December, there was a 10 percent drop in Cost Per View (CPV), and a 56 percent increase in Video View Rate.

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Pixlee

SEPTEMBER 17, 2018

For the 30th anniversary of Nike’s “Just Do It” campaign, the sneaker brand made a risky move by taking a stance on a fraught cultural topic. Through the PHOTOiD campaign, Nike curated and monetized images that included easily recognizable products that could be tagged for photo galleries.

Campaign 67

Campaign UGC Apparel Content 67

Keyhole.co

JANUARY 20, 2024

Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. Studies show that customers respond better to user-generated content than overly promotional marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Diva Marketing Blog

NOVEMBER 6, 2014

Through the following interview Christine Piester, VP Marketing and Christine Bon, Manager Digital Marketing and Communication graciously provided us with a case study of the program. Anytime you introduce a double entendre (“the girls”) as part of your campaign you take a risk. About Advocate Health Care.

Health Care 108

Health Care Case Study Study Campaign 108

Webbiquity SMM

JANUARY 23, 2024

Image credit: Mohammad Metri on Unsplash Effective customer retention methods can enhance loyalty and generate better word-of-mouth advocacy, ultimately boosting profits. A study by Bain & Co. Integrate trending topics in your marketing campaigns. What do you need for better customer retention?

Sentiment 142

Sentiment How To Analysis Trends 142

Oktopost

AUGUST 10, 2023

While most marketers acknowledge that understanding their audience is key to any successful marketing campaign, a recent study shows that only 42% know basic demographic information about them. This builds trust, loyalty, and brand recognition while also enabling you to get to know your audience on an even deeper level.

Social Media 62

Social Media B2B Sentiment How To 62

Hootsuite

OCTOBER 25, 2021

Research shows that interaction — even briefly — with your brand on social media leads to increased brand awareness and loyalty , and influences purchasing behavior. Build brand loyalty. Multiple studies confirm that when used alongside an integrated marketing strategy, social media directly influences purchasing decisions.

Social Media 142

Social Media Meme HootSuite Influencer 142

Convince & Convert

MAY 19, 2016

An inspiring part of this campaign is how the customer with a vision, Sarah M., Higher levels of engagement, advocacy, and ultimately, brand loyalty. As seen with Kotex, being present, listening, and capturing insights can also spark amazing new levels of creativity that propel your business forward. Tell the Story Behind Great Ideas.

Campaign 88

Campaign Tumblr Project Hosting 88

Hootsuite

JULY 6, 2022

Let them know about any promotional campaigns you’re running. You can also tease future campaigns with ‘coming soon’ posts. 77% of active Instagram users surveyed in a recent study noted that the app lets them interact with brands. Organic posts help to build your awareness, follower loyalty, and brand personality.

Instagram 117

Instagram HootSuite UGC Influencer 117

Hootsuite

FEBRUARY 18, 2020

How you define a quality lead depends on your industry, campaign, and goals. Before starting a social media lead campaign, make sure you are familiar with the demographics of the different platforms. Before you plan your next social media lead campaign, make sure everything is in place for you to collect leads organically.

Social Media 145

Social Media How To HootSuite Discount 145

Socialmedia.biz

APRIL 27, 2020

It attributes this to a successful online and social media campaign that has made the products more accessible to potential clients. You can also attract customers by offering them loyalty rewards points or a freebie for spending over a certain amount. Social media is more relevant now than it ever has been.

Banking 141

Banking Meeting Loyalty Analysis 141

Convince & Convert

NOVEMBER 13, 2015

Sprite’s recent Snapchat campaign in Brazil is making waves worldwide for successfully generating over two million views in days. Called “RFRSH Na Lata,” or “refresh on the can,” the campaign runs through November 27 and offers Snapchat users a chance to appear on the company’s soda cans in Brazil. What’s Old is New.

Campaign 60

Campaign Social Media Real Estate Influencer 60

Mindjumpers

NOVEMBER 17, 2014

Earlier this year a study revealed that the organic reach for brands declined to 2-6%. When targeting start by dividing your community into groups based on their level of loyalty. So make sure there is money for boosting potentially viral content and campaigns in your budget.

Advertising 230

Advertising Facebook How To Guidelines 230

Pixlee

JULY 25, 2017

Triggered email campaigns can help you to reach potential customers at opportune times with relevant content. However, adding personalized visual content to even the most specific triggered email campaigns can greatly impact their effectiveness. Conclusion. Does it contextualize your products in an authentic way?

Campaign 40

Campaign Content UGC Authentication 40

Socialmedia.biz

NOVEMBER 15, 2020

Prepare them for this eventuality by using case studies to prove that it is inevitable. Paid B2B growth involves commercials and advertisements online that develop brand association and loyalty. Email nurturing campaigns introduce your company to a potential client, revealing a little more about the brand or product each time. .

B2B 107

B2B Affiliate marketing Case Study Discount 107

Oktopost

NOVEMBER 14, 2022

It helps you reach out to a wide range of people, generate new prospects, foster connection with your audience, increase brand loyalty, and of course, B2B’s ultimate metric — get sales. According to studies, 82% of content views on the internet are on videos alone. Track your campaign performance. Key Takeaways.

B2B 69

B2B Influencer Strategy Industry 69

Firebelly

NOVEMBER 7, 2013

This is all according to a new study shared by Mashable that was released just as the 140-character site prepares to go public with their IPO. “Twitter needs not only to develop additional marketing opportunities but also to provide tools, best practices, and advice to help marketers get the most out of its platform.”

Social Media 155

Social Media Twitter Marketing Loyalty 155

Hootsuite

MARCH 2, 2022

Research from Meta shows that campaigns combining influencer ads with regular social media ads are 85% more likely to result in people adding products to their shopping cart. A traditional print or TV advertising campaign puts your advertising in front of many people who have no interest in your products. live social shopping events.

Retail 104

Retail Social Media Brands Tips 104

agora pulse

NOVEMBER 10, 2020

When your company or clients use social analytics effectively, they can improve campaign performance, connect more deeply with customers, and stay ahead of the competition. With Analisa analytics, you can report on campaigns, followers, competitors, influencers, and hashtags to improve your paid and organic efforts. BrandMentions.

Analytics 179

Analytics Social Media Tools Price 179

Ignite Social Media

OCTOBER 6, 2022

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Social & Reviews – Protect your brand and drive loyalty across social media and review sites. Modern Chat – Chat with customers in real-time or anytime on your website.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Waxing UnLyrical

MARCH 19, 2013

Criticisms against the dizzying array of marketing tools vying for communicators’ attention and loyalty reminds me of journalists’ gripes about “what not to do in PR.”. How do you qualify your audience for each campaign? No one enjoys having their value reduced to a number, or bid for at an auction. The changing narrative.

Communities 239

Communities Case Study Patterns Study 239

Hootsuite

OCTOBER 18, 2022

Increase conversion, loyalty, and customer retention. Joy – Rewards, Loyalty Program. Joy encourages customer loyalty by implementing an automatic earning and spending point system for customers to gain rewards. Plus, you can set up different loyalty tiers, spending requirements, and more within the platform.

FAQ 97

FAQ Price Loyalty Review 97

Oktopost

SEPTEMBER 14, 2023

This involves creating highly personalized campaigns encompassing content, messaging, and outreach strategies. Effective B2B social proof includes: Case studies: Dive into customer success stories, showcasing the impact of your product with powerful statistics.

B2B 69

B2B Campaign Statistics Data 69

Waxing UnLyrical

JUNE 12, 2013

Yet, once a marketing strategy is under consideration, an additional layer of analysis is deserved, one that analyzes the way an ad or campaign fits into a holistic view of the customer experience.”. Imagine a campaign for a new cracker. You can easily substitute public relations for marketing in the above excerpt.

Film 258

Film Metrics Flickr Loyalty 258

Sprout Social

MARCH 9, 2023

An effective communications strategy helps brands deliver on a compelling narrative that captures and deepens customer loyalty. Here’s an example of an innovative PR campaign that went viral—Rocketlane announced their Series A funding round with a custom rap song. What is the function of corporate communication?

Skills 112

Skills Template Templates Travel 112

Waxing UnLyrical

NOVEMBER 30, 2016

After all, people show loyalty to other people – not to faceless corporations. In fact, studies have shown that positive emotions towards a brand have a far greater impact on customer loyalty than any other judgment based on the attributes of a product or service. So what does this story have to do with Guinness?

Brands 100

Brands Loyalty Authentication Statistics 100

Oktopost

SEPTEMBER 14, 2023

This involves creating highly personalized campaigns encompassing content, messaging, and outreach strategies. Effective B2B social proof includes: Case studies: Dive into customer success stories, showcasing the impact of your product with powerful statistics.

B2B 62

B2B Campaign Statistics Data 62

Oktopost

MARCH 22, 2022

Strengthens Loyalty: By leveraging social media to drive more business, you can create customer loyalty and better understand your customers. Advocacy Marketing is Cost-Efficient: You can spend less on traditional marketing campaigns and advertisements when you convince customers to advocate for a brand.

Marketing 88

Marketing Loyalty Case Study Cost 88

Proactive Report

MAY 16, 2017

However, the study found that precious few companies have realized its full potential. Some leading companies are capitalizing on three forces that have fundamentally changed the way marketing can be done: Access to large quantities of real-time data to inform their campaigns. And it’s not for want of trying.

Marketing 60

Marketing Loyalty Aggregator Skills 60

Oktopost

JUNE 19, 2020

With a CEO’s social presence doing some of the work, achieving maximum customer engagement and loyalty becomes much easier. According to an internal study by LinkedIn, half of all users are likely to buy from companies they engage with on the business-focused network. Driving Recruitment.

Company 124

Company B2B Loyalty Survey 124

Sprout Social

MARCH 7, 2024

By studying their positioning, messaging and marketing channels, you’ll discover underserved customer segments or areas of overlap in the market. Also evaluate your competitors’ customer service and support offerings, including their return policies to identify how you can use superior customer service to build trust and loyalty quickly.

Analysis 93

Analysis Report Examples Tools 93

Ignite Social Media

NOVEMBER 19, 2018

You could also run a brand lift study through the Facebook platform. Is your content referring the same people with each campaign? Metrics for a Social Media Marketing Strategy Designed to Increase Customer Satisfaction and Loyalty: Inbound message volume – Assess the volume of customer praise, questions, and complaints.

Metrics 154

Metrics Social Media Sentiment Loyalty 154

Sprout Social

JUNE 26, 2023

For example, by studying customer data , retailers can anticipate ebbs and flows in footfalls based on location, events or seasons and allocate resources accordingly. These insights help you develop more effective targeted marketing campaigns and a higher level of personalization in products and services.

Sentiment 104

Sentiment Analysis Patterns Price 104

Buffer Social

DECEMBER 14, 2023

Why this works : By highlighting key campaigns and explaining their effectiveness, they provide valuable insights and learnings for her audience. He provides insights into how these AI tools can be used to create effective email marketing campaigns. Verneri Brander shares a comparison between Claude AI and ChatGPT for email marketing.

Examples 101

Examples LinkedIn Collaboration Case Study 101

Oktopost

JANUARY 12, 2021

B2C is a fluid, fast-paced transaction, with a relatively short sales cycle that relies primarily on retailers and mass-marketing campaigns to achieve commercial success. The relationship for B2C consumers is often short-lived, though brand loyalty does exist (for example, Apple). . Source: Salesmanago. Social Media .

B2B 101

B2B Marketing Metrics Survey 101

Hootsuite

JULY 25, 2023

In fact, only 43% of respondents in an American Bar Association study said their law firm website used SSL security (or HTTPS protocol). Conflict of interest Lawyers are required to avoid conflicts of interest that could compromise their loyalty to clients. This ensures undivided loyalty and prevents potential harm to clients.

Social Media 77

Social Media Policies Guidelines HootSuite 77

Freelance Social Media

APRIL 21, 2010

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe VaynerMedia Proves the Power of Geolocation Marketing by cinta5 on April 21, 2010 Just read an awesome case study by VaynerMedia about a campaign they facilitated between the New Jersey Nets and Gowalla.

Foursquare 143

Foursquare Case Study Marketing Sports 143