Pixlee

NOVEMBER 15, 2016

Integrating UGC into campaigns has become a popular -- and inexpensive -- way to develop brand awareness and loyalty. User generated content helps build relationships with customers and increase brand loyalty. According to Nielsen, online reviews are the second most trusted source of brand messaging and information.

Content 41

Content UGC Loyalty Nielsen 41

Mindjumpers

JULY 30, 2010

link] Jonas Klit Nielsen says: August 5, 2010 at 5:24 pm Hi Evert, In the beginning of the blog post, you can see that it is written by J-P De Clerck which is the guy writing on the blog you have mentioned in the post. Give me a reason to refer you and I will « Loyalty builders says: August 18, 2010 at 12:43 pm [.]

Marketing 251

Marketing Nielsen Forums Groups 251

Pixlee

FEBRUARY 1, 2019

In fact, Nielsen found that 83% of consumers trust the recommendations of friends and family over other forms of advertising. These encourage them to re-purchase and help build loyalty while helping you move products that need to be sold. Word-of-mouth or referral advertising is a powerful tool rooted in authenticity and trust.

Discount 41

Discount UGC How To Apparel 41

Convince & Convert

AUGUST 7, 2011

Everyone knows that data from Nielsen, Compete, Quantcast, Alexa and their ilk is only semi-accurate unless the site chooses to report actual numbers, so we’ve mostly accepted the fact that website traffic is a dull topic not worth our curiosity or bile. Much, much lower than even a middling email campaign.

Social Media 164

Social Media Quantcast Metrics Comparison 164

Ignite Social Media

FEBRUARY 11, 2021

Whether your team is presenting your monthly report to you or you’re planning your next big campaign, it’s essential to understand both the meaning of and difference between Key Performance Indicators (commonly referred to as KPIs) and how these metrics align with your overall business objectives. Lower-Funnel: Conversions. CPL CPA CPC ROAS.

Social Media 171

Social Media CPC CPA Aggregator 171

Keyhole.co

AUGUST 10, 2023

According to Nielsen, 92 percent of consumers say they trust user-generated content more than they trust traditional advertising. By featuring their content, you highlight their support and enthusiasm for your brand, which can lead to increased customer loyalty and advocacy.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

According to Nielsen, 92 percent of consumers say they trust user-generated content more than they trust traditional advertising. By featuring their content, you highlight their support and enthusiasm for your brand, which can lead to increased customer loyalty and advocacy.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Oktopost

JUNE 9, 2020

A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. They are also more likely to earn the loyalty and trust of prospects, which helps solidify the relationship. Building Trust. Thought leadership.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

APRIL 22, 2010

Social Campaigns & Apps (social media marketing) In this approach, you’re using contests, promotions, offers, and self-contained applications and widgets to promote your company or product. In some cases these are members of the media. In other cases, they are the new influencers, bloggers and taste-makers. Whatchew Talking Bout?

Social Media 128

Social Media Social CRM Loyalty Web 2.0 128

Sprout Social

APRIL 25, 2022

It can help distinguish your brand, build your audience and promote customer loyalty. Instagram ad campaigns generate recall that’s twice as high as Nielsen standards for online advertising. For too long, marketers have thought of Instagram as strictly B2C turf. It’s time to put this misconception to rest.

B2B 121

B2B Instagram How To Marketing 121

Buffer Social

OCTOBER 4, 2016

Others link their Instagram profile to campaign-specific landing pages or individual pieces of content. Increase brand loyalty. Across more than 400 campaigns measured globally with Nielsen Brand Effect, ad recall from sponsored posts on Instagram was 2.8x higher than Nielsen’s norms for online advertising.

Instagram 111

Instagram Tips Real Estate Hashtag 111