Buzz Marketing for Technology

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4 Ways Your Website Can Replace Focus Groups

Buzz Marketing for Technology

They’re leveraging social media and loyalty data. Social media and loyalty programs are gold mines for customers’ activity in the real world: What do they do? Take a hotel website: some are using social and loyalty data to enhance the customer experience from booking through checkout. What do they like?

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What Moneyball Teaches Digital Marketers About Winning

Buzz Marketing for Technology

But when you look at the methods brands use to understand consumer behavior, develop marketing strategies, plan fully integrated campaigns, evaluate activation tactics, and measure performance, they are sometimes processes that are 50 years old. The technology and techniques marketers frequently use are outdated, broken, or unscalable.

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Social Branded Applications – build it once and leverage on several social networks

Buzz Marketing for Technology

The new ad model will be about creating social brand loyalty by creating Social Branded Applications that allow users to interact with your brand attributes. So far they have 200,000 installs in 5 weeks, 14% average daily growth, 6000+ daily users, 19% of users visited every day during the campaign.

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It pays to provide Support with Social Media

Buzz Marketing for Technology

Social Media is not a campaign it’s a commitment! Tags: Customer Support Interactive Marketing Loyalty ROI Social Media Social Networking. Social Media Listening for B2B Marketing One of the biggest challenges for organizations today is managing. A while back I created a post called – There.