Remove influence
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The Rise of Micro-Influencers: How to Run a Micro-Influencer Campaign

Buffer Social

The interest in influencer marketing has been growing steadily over the past few years and more people are seeking to understand more about it now than ever before. Just take a look at this Google Trends chart: According to eMarketer , 48 percent of marketers decided to increase their budget for influencer marketing in 2017.

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Social Media Campaigns Kick-Off 2014 World Cup

The Realtime Report

Social media is expected to play a huge role in this year’s tournament, and we’ve compiled some of the most popular and creative marketing campaigns centered around the event: Hyundai’s dedicated Tumblr site will release 120 pieces of football related artwork including GIFs, quotes, illustrations and short films throughout the 2014 World Cup.

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3 Steps to Recruit Social Influencers [Infographic]

Mindjumpers

To get in this position, brands can target their communication to social influencers, who will speak in favor of their brand. The main reason for using the social influencers is that they have dedicated fans, audiences or followers, who they can influence with brand promotion within the influencers’ network.

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The History of Social Media in 33 Key Moments

Hootsuite

Hot or Not is rumored to have influenced the creators of Facebook and YouTube and nurtured millions of insecurities. YouTube makes partners, the OG influencers (2007) Through YouTube’s elephantine beginnings , the buzz grew. This moment essentially marked the beginning of social media influencers.

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Show Me The Money: How Social Platforms Are Helping Their Creators Monetize

Likeable

Marketplace for Influencers’ Brand Deals. In April 2021, Instagram shared that it was creating a marketplace so brands can connect with influencers they may want to pay to promote their products. Then, they have to exchange those coins for virtual gifts before gifting them to their favorite influencers. Creator Marketplace.

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Sister Company Carusele Wins “Small Agency of the Year” Shorty Award

Ignite Social Media

The award was given after the influencer-generated content company won several individual trophies, including awards for campaigns featuring Walgreens , Pepsi and Hallmark. We spun Carusele out of Ignite Social Media in 2015 after developing a unique approach to content that makes influencer marketing much more effective.

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24 Tools Every Social Media Manager Should Use

Visually SM

For example, the platform gives you calculated engagement and influence scores, and if you’re using social media for customer support, it also measures your response time. The app also includes a badging system that makes it easier to alert you when an influencer or advocate has posted, as well as clear analytics. Pricing: Free.