Remove Campaign Remove Industry Remove ROI Remove SM2
article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Research: How do people talk about your industry and who are the influencers? What’s the client/competitor/industry name(s)? To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). How can your brand participate in this space most effectively?

article thumbnail

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

And of course, there’s the ongoing social media ROI debate : how do I measure this? Can social media ROI really be measured? She uses the word campaign unfortunately, but otherwise it’s a helpful post. Social Media Metrics and ROI. What social media developments and trends should I be watching? What to do?

article thumbnail

The 8 Wrong Questions PR Firms Are Asking About Social Media | PR.

Convince & Convert

How can we create a killer social media campaign that will get noticed? Switch PR for almost any people-facing industry and you'd get similar results, unfortunately. It's not just PR, but since that's the industry with which I primarily interact, I wanted to put a fine point on it. link] jaybaer I agree Danny.

Questions 160