Webbiquity SMM

OCTOBER 20, 2015

Here are a few quick and easy tips to make sure ads get approved: Some industries have additional guidelines for how they can use Facebook Ads. Review Facebook’s rule book to check for additional industry rules for your business before you run your ads. Pierre -Lou Dominjon leads the MakeMeReach division of Growmobile by Perion.

Facebook 100

Facebook Pharmaceuticals Guidelines Advertising 100

Webbiquity SMM

FEBRUARY 2, 2015

While the ROI of social media marketing remains hotly debated , there is no doubt that it can be a great tool for optimizing your web presence —or total nightmare experience depending on the execution of your strategy. However, the three social networks you should focus on depend on your niche or industry. billion active users.

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

JANUARY 2, 2013

Though it varies across industries, of course, 24% of overall marketing spending last year was on digital/online marketing. Need more evidence that measuring social media ROI is hard? Companies in these industries are also the most likely to have formal content marketing editorial calendars. The Backup List ). Earnest Agency ).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

SEPTEMBER 12, 2011

And of course, there’s the ongoing social media ROI debate : how do I measure this? Can social media ROI really be measured? She uses the word campaign unfortunately, but otherwise it’s a helpful post. Social Media Metrics and ROI. Social Media Strategists Look Hard at ROI this Year by eMarketer.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Webbiquity SMM

DECEMBER 30, 2014

It Depends On Proving Your ROI by Forbes. After sharing some compelling statistics–“the content marketing industry (has) grown to a $44 billion industry…93% of B2B brands and 90% of B2C brands are now using content marketing to educate consumers about their brands. an offer of an assessment or ROI calculator).

Content 193

Content Tips Marketing B2B 193

Webbiquity SMM

JUNE 10, 2014

Among the first group of morning breakout sessions was “Using Social Media Analytics To Define ROI KPIs.” Track your campaign like a case study. Report positive and negative outcomes of the campaign. Game Changing Tactics & Prodigal ROI.” Pick the right time of the day and week to post (e.g.

Conference 196

Conference Social Media SEO Marketing 196

Webbiquity SMM

DECEMBER 15, 2020

Driving business growth with industry-specific software for manufacturing, distribution, retail & services customers. MultiTech designs, develops and manufactures communications equipment for the industrial Internet of Things – connecting physical assets to business processes. IT for the creative industry. Followers: 9,331.

Company 149

Company Twitter Software System 149

Webbiquity SMM

MAY 23, 2017

When networking giant Juniper Networks decided to create a campaign that showcased the importance of data protection and security, they looked to gamification as an approach that would be interesting and relevant to their audience. Did anybody say B2B is boring? Not if you look to these guys for inspiration. Dig right in!

B2B 198

B2B Strategy Marketing Microsoft 198

Webbiquity SMM

OCTOBER 8, 2013

Yet most marketers still struggle with how to measure ROI from social media efforts, and with questions like: how we budget for social media programs? ” How To Calculate Social Media ROI. Social Media ROI: 14 Formulas to Measure Social Media Benefits by Search Engine Watch. ** 5 STARS. 90% of Inc.

Social Media 207

Social Media ROI B2B Marketing 207

Webbiquity SMM

DECEMBER 4, 2012

How can you measure (or can you measure) social media ROI ? Social Media Campaigns Don’t Match When Consumers Are Online by Spin Sucks. Social Media ROI Measurement Guides. Social Media: ROI Possible by SlideShare. 6 Expert Tips for Measuring Social Media ROI by OMI Blog. Social Media Marketing Guides and Tips.

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

DECEMBER 3, 2019

No industry today is immune from cybersecurity risk. Andy develops and manages ROI-positive inbound and paid marketing campaigns for B2B, SaaS, and eCommerce companies. Guest post by Andy Beohar. While a digital marketing agency may not appear to be a high-risk enterprise, it’s as much in peril as any other company.

Marketing 137

Marketing Insurance Authentication Data 137

Webbiquity SMM

JANUARY 13, 2015

Marissa Pick (no relation, though I joke that she’s my adopted cousin) outlines a handful of rules for successful B2B social media marketing, among them “knowing what to do is just as important as knowing what not to do” (“Every social media campaign needs a strategy, and it’s crucial to understand your goals.

Social Media 100

Social Media Marketing B2B ROI 100

Webbiquity SMM

DECEMBER 19, 2017

At our best, we are data conductors – maestros who can stand in front of our analytics dashboards like conductors stand in front of their orchestras, leading our data feeds through our campaigns and strategies, skillfully balancing the different inputs to create something truly artful.”

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

OCTOBER 5, 2010

The always insightful Pam Dyer embeds and summarizes a video from John Hayden demonstrating how to create saved searches (for your brand, competitors, industry terms, etc.) Twitter ROI: Show Your Clients the Effectiveness of Twitter Campaigns by Web Analytics World. How to Monitor Your Brand Using Twitter Search by Pamorama.

Tools 207

Tools Twitter Tips Statistics 207

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Sample review: “One of the downfalls of Instagram for brands is the lack of analytics and ROI of posts. These tools can help you find out. 1) Socialbakers.

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

FEBRUARY 7, 2012

Infographic: Social Media ROI Statistics by Digital Buzz. Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. And while women outnumber men on almost every major social network (e.g. ” B2B Marketing Research and Statistics.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

DECEMBER 2, 2014

67 percent of marketers say increasing sales directly attributable to digital marketing campaigns is a top priority this year. Not a shock: retailers and restaurants are the most engaging industries on Twtitter. Email marketing delivers the highest ROI (about $44 per dollar spent, on average) of any digital marketing tactic.

NewsCred 273

NewsCred Statistics Social Media B2B 273

Webbiquity SMM

JANUARY 17, 2011

Regardless of age group, personal recommendations from company or industry colleagues are rated the most influential information source, while retail websites are least relied upon. Younger buyers rely more heavily than their older counterparts on social media as key influence in SMB purchasing decisions–but not by all that much.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

JUNE 6, 2011

Should there be an ROI on relationships? Consults major corporations on social media strategies, reputation management strategies, risk management strategies, and social media growth and scalability in manufacturing, healthcare, IT service, technology, publishing, and CPG industry segments. ” According to Tom Grant , Ph.D,

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

SEPTEMBER 8, 2010

The key takeaway — companies can’t put all of their marketing eggs in one basket, but need to balance budgets across several areas including email, social media, organic SEO, paid search and offline campaigns. And my favorite: “The ROI of social media is that your business will still exist in five years.&#.

Research 191

Research Social Media B2B Statistics 191

Webbiquity SMM

NOVEMBER 28, 2011

.” Although B2B marketers are increasingly using social media channels in their marketing and PR efforts, however, Adam notes that “75% of B2B marketers who conduct social marketing say they do not measure the ROI of their social marketing programs.” a non-specialist) reports Laurie Sullivan.

Statistics 219

Statistics Research Social Media B2B 219