Social Media Strategery

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Listening for Change in Public Health and Social Marketing

Social Media Strategery

The ubiquity of social media means that just about every industry, from non-profits to sports to higher education to government – has hundreds of different blogs in each of these industries that are devoted to studying social media’s impact on pretty much everything. Visit The Health Digital Blog.

Proposal 112
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Sometimes Simplicity Leads to Big Innovation

Social Media Strategery

Domino’s Pizza famously embraced the ingenuity of its employees in its “ a great idea can come from anywhere ” campaign, which touted the story of a new product, developed by a franchise owner in Ohio, that was then sold at locations across the country. The most common difference between the corporately funded labs and these examples?

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Watching Church and State Slide Down the Slippery Slope

Social Media Strategery

Add on surveys and studies that show the public doesn’t care if the content was paid or earned, and you’ve got an industry-wide ethical crisis on your hands. It’s CMOs who only look at the impact on their marketing campaign instead of the impact on their business. What’s the solution? Call out lazy, biased reporting.

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Try Looking Outside to Solve the Problems Inside

Social Media Strategery

This article argues that instead of solving our toughest problems through brainstorming or consulting with experts, we should start looking for analogues outside our industry because someone (or some thing) has probably already solved our problem.

Gov 2.0 94
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My Gov 2.0 Heroes

Social Media Strategery

became an initiative, an industry, an era. From his revolutionary campaign to his first memo while in office to the Open Government Directive , President Obama has moved Government 2.0 Barack Obama I can’t forget our current President – under his watch, “Gov 2.0″ ″ became something.

Gov 2.0 66
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Wanted: People Who “Know” Social Media and Communications

Social Media Strategery

And with the print industry in decline there should be plenty available. And with the print industry in decline there should be plenty available. I’ve studied the hell out of it, but between work and class I wish I had more time to actually use it! link] PeterNZ Interesting job description. Good luck in the hunt.

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Rethinking Public Relations Education

Social Media Strategery

And this isn’t just for communication classes, this would apply to political science majors (Barack Obama’s campaign anyone?), You see, social media shouldn’t be a class – it’s interwoven throughout a lot of classes.