Akamai Marketing

DECEMBER 22, 2011

This will lead to: More integrated social media campaigns: Social media will be an integral part of business communication. Whether the initiative is a new business product or simply a campaign, we’ll see businesses working those ideas and campaigns more throughly into their social media platforms.

Social Media 217

Social Media Trends Smart Phone ROI 217

Akamai Marketing

FEBRUARY 11, 2009

As a business person, was frustrated to be in the industry being used as a scapegoat for the larger problems for an industry and economic woes. After all, sponsoring and hosting events is an industry too, and it employs a lot of people. This will not kill the event or incentive industry. Let’s get smart.

Klout 100

Klout Eventful Policies Hosting 100

Akamai Marketing

OCTOBER 30, 2012

Travel and tourism in our state’s largest industry. I can provide insight into the listening campaign or any other outward bound campaign. Here’s another example, during the recent tsunami warning in Hawaii, only one travel and tourism brand was active in the discussion: Starwood Hawaii . Why was this?

Activities 138

Activities Communities Social Media Class 138

Akamai Marketing

MARCH 29, 2011

If you can’t think of what to blog about, get inspiration from the news, industry occurrences, message boards and other communities where your customers are hanging out. Be disciplined: develop an editorial calendar, leave room for newsy items that your company should be commenting on. Blog regularly 1-3X minimum per week.

Press Release 238

Press Release Technorati Klout Metrics 238