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The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

Nationwide Insurance has a terrific iPhone app that allows you to document a vehicle crash in real-time, including photos, collection of the other drivers’ insurance information, and other key details. Isn't that where promotional campaigns serve a purpose? Isn't that where promotional campaigns serve a purpose?

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The Public Doesn't Need to Know What Gov 2.0 is, But They Do Need.

Social Media Strategery

You people in DC sure are talking a good game – trotting out your iPhone apps , Twitter feeds , blogs , and wikis - and I suppose I should care about those things, but in reality, I haven’t got the slightest clue why any of that matters to me. and Open Government. Why are my taxes so hard? Why are my taxes so hard?

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A Battle of Two Blogs: Obama v. Romney

ProBlogger

Both the Romney and Obama campaigns have gotten noticed for their TV and web advertising response speeds, their social media capabilities, and even a new iPhone app that can track a voter’s preferences in the weeks leading up to election day. stories of hardship and hope from supporters (likely edited down by campaign bloggers).