Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

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Social Media Strategery

MARCH 7, 2010

We don’t really want to see the sausage making that goes on with the mechanics of government (just look at the congressional approval ratings as the health care debate has received a ton of exposure). I think the problem with “open government&# is the name. Why are my taxes so hard? Why are my taxes so hard?

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Buzz Marketing for Technology

JUNE 27, 2008

Podcast Powered by podPress (v8.8).

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Hootsuite

MARCH 31, 2020

This is often required for regulatory compliance in industries like health care and finance. Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Objectives are the goals of an advertising campaign on social media. Cost per click (CPC). Influencer marketing.

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ProBlogger

OCTOBER 8, 2012

Both the Romney and Obama campaigns have gotten noticed for their TV and web advertising response speeds, their social media capabilities, and even a new iPhone app that can track a voter’s preferences in the weeks leading up to election day. The campaign blogs for both candidates may turn out to be a critical factor in the election.

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