Waxing UnLyrical

FEBRUARY 22, 2011

Image: Nwardez via Flickr, CC 2.0. b) Thinking a lot of noise is good without studying the sentiment of the conversations. ‘Engagement’ is campaign-specific.&#. In other words, someone who’s going to pull the strings not too hard, not too light, but just right. c) Treating social media as a broadcast channel.

Analytics 199

Analytics TweetBeep Sentiment Meeting 199

Waxing UnLyrical

JULY 11, 2012

Image: daniel duende via Flickr, CC 2.0. Offering an all-in-one option to consolidate your social media accounts and create campaigns, videos and promotions, as well as track success and brand sentiment, JugnooMe aims to make the social web simple, accessible and monetizable for all.

Social Media 204

Social Media Issues Sentiment Banking 204

Razor Social

MARCH 30, 2016

Campaign Analysis. When you create a specific campaign, you’ll want to isolate activity based on this campaign and report on everything within the campaign. Tag Lines/Campaign names – There may be specific words that you can track that are used quite a lot with the campaign. Sentiment Analysis.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Waxing UnLyrical

DECEMBER 4, 2010

Making the grade I have no doubt that, from a financial point of view, the campaign will reach its goal. But there are so many things that trouble me about this entire campaign. And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm.

Class 233

Class Campaign Klout Influencer 233

Firebelly

MAY 25, 2010

Digitalia | Indianapolis Social Media Marketing « How Grandma Reads Your Facebook Updates & 4 Other Social Media Stories | Main | BP Facebook Sentiment » May 25, 2010 YouTube Tuesday: Im A Social Media Guru! Having trouble reading this image? View an alternate.

YouTube 100

YouTube Social Media Paid Search SMS 100

Webbiquity SMM

JANUARY 24, 2011

In addition to customizable search and sentiment monitoring, the Buzz Tracking feature provides realtime “metrics around how much buzz is out there, how much of it is yours, how much of it is your competitors’, and what’s buzzing industry-wide.&# Social Media Monitoring Tools. Pricing ranges from $30 to $150 per month.

Tools 206

Tools Social Media Lithium Sysomos 206

Firebelly

MAY 27, 2010

Digitalia | Indianapolis Social Media Marketing « BP Facebook Sentiment | Main | 3 Easy Ways To Make Your Facebook Page More Welcoming » May 27, 2010 Jakes Take: Comcast Cares & You Can Too Comcast Cares. Having trouble reading this image? View an alternate.

Paid Search 100

Paid Search SMS Syndication Social Bookmarking 100

Waxing UnLyrical

OCTOBER 14, 2010

Image: jim crossley via Flickr, CC 2.0 Image: BES Photos via Flickr, CC 2.0 An article published on Edutopia titled Lead, Don’t Lecture , outlines teachers’ insights that are in line with these sentiments. Corporations constantly churn out copy for communication channels and PR campaigns.

Class 178

Class Flickr WordPress Template 178

Techipedia: Tamar Weinberg

JULY 15, 2009

If you’re looking at buying a product or utilizing a service, chances are you’re looking for the sentiment about that product or service as well. You’ll get exposure to case studies of companies that do this well and review cases of companies where listening severe impacted the effectiveness of marketing campaigns.

Communities 170

Communities Marketing MySpace Yahoo 170

Waxing UnLyrical

FEBRUARY 18, 2020

The public relations industry has grown and thrived as a result of its ability to earn media coverage, generate creative campaign ideas and assist with crisis communications for their clients, brands and products. Customer sentiment. Image by GotCredit via Flickr, CC BY 2.0. Guest Post by Ben Chodor. Social media metrics.

Data 231

Data Metrics Press Release ROI 231

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Bare Feet Studios

NOVEMBER 23, 2011

Brands save time by having the influencers organize themselves and manage their messaging, as compared to planning a social marketing campaign. Bottom Line: To me, there is risk for the brand and the influencer to actually lose positive sentiment/respect in the community – at least here in close-knit Hawaii.

Cost 91

Cost Team Influencer Communities 91

Webbiquity SMM

JULY 24, 2018

Other common features include: competitive benchmarking; ability to identify top influencers and brand advocates; follower growth tracking; content / campaign performance measurement; and. Some of these tools also provide sentiment analysis plus the ability to respond to posts or schedule updates right from within the application.

Tools 170

Tools Social Media Lithium Netvibes 170

Waxing UnLyrical

NOVEMBER 18, 2010

Image: Tinkerbots via Flickr , Creative Commons Tools are beginning to do a solid job with the most mind-numbing parts of research (i.e., Tracking sentiment around a brand and its competitors might be important for a product manager. Are you planning on using automated sentiment to alert you to potential crises?

Crimson Hexagon 200

Crimson Hexagon Sentiment Analysis Sample 200

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. If barber shops were still driving consumer sentiment, I’d be writing this post about barber shop marketing. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

SocMed Sean

DECEMBER 9, 2011

It’s not something you strive for in a social media campaign. 4) Sentiment Measurement – If your client thinks they can accurately measure how humans feel with an online tool, they are sadly mistaken and if you are propagating that myth, STOP! Photo courtesy of EirikSo on Flickr. Social can do both.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Mindjumpers

NOVEMBER 10, 2011

Tweet On our blog, we have several times written about how to calculate ROI of your social media campaigns. Depending on the business needs they may focus on Flickr , e-newsletters, blogs, SlideShare and other social media platforms. and about 10% on qualitative metrics such as brand sentiment , survey results and customer polls.

ROI 244

ROI Social Media Metrics Survey 244

Convince & Convert

FEBRUARY 11, 2010

Raven Zachery, project director for the Obama Presidential Campaign app and founder of SmallSociety, defends native applications. More and more I'm seeing sentiments like: 'Developers can completely bypass Apple’s money-grubbing, dictatorial policies.&# “The mainstream gaming market will always be native.

Social Media 113

Social Media Strategy Apple iPhone 113

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Social Media: Implementation and Execution 7 Reasons Why Social Media Marketing Campaigns Fail, and How to Fix them (Stuntdubl): Todd Malicoat never blogs, but when he does, he writes great posts like this suggesting that if your social media marketing campaign is failing, you may have had the wrong strategies in place.

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

AUGUST 18, 2010

How can we create a killer social media campaign that will get noticed? I mirror your sentiments. No doubt about it, you can create a buzz rapidly using social media, but unless there is a solid product/service/brand/campaign behind it, it means nothing, as it will be washed away in the endless woe of status updates and posts.

Questions 160

Questions Social Media Consultant Education 160

Techipedia: Tamar Weinberg

JULY 8, 2008

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. A marketer has have an understanding of the community and help craft campaigns, articles, stories, videos and or pictures that appeal to each community.

Social Media 163

Social Media Marketing Consultant Communities 163

Laurel Papworth

JULY 23, 2010

The Campaign Pulse is a social media dashboard monitoring sentiment on Twitter and Youtube and Flickr. Creating a community around some of the photos of brochures would be cool – otherwise why not just embed them from Flickr, like the Greens did one year? Connect ALP – Campaign IQ. And odd site.

Gov 2.0 86

Gov 2.0 Sites List Social Media 86

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? I know that different companies provide different amounts of historical data at the start of the campaign (another item I should have included – may need to do a follow up on this on my own blog later on as I get all this great feedback on items to include!)

Social Media 155

Social Media Radian6 Strategy SM2 155

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. Yet the sentiment is true — writing, especially long form, is hard work, and the work doesn’t end when the words are completed.

Products 267

Products Consultant Price Social Media 267

Webbiquity SMM

MARCH 27, 2017

Publish posts across social networks and accounts; analyze trends and sentiment with analytics; monitor brand mentions; and automatically trigger customer service cases and tech support tickets. 31: The 11 Best Social Media Campaign Builders and Ad Monitoring Tools. #32: 3) Radian6 (aka Social Studio). Google Review Count: 331.

Social Media Management 0

Social Media Management Tools Social Media Sample 0

Visually SM

OCTOBER 20, 2014

Keeping track of responses, brands and people, this tool sends a daily digest of your recent activity across Facebook, Twitter, LinkedIn, Blogs, Yelp, YouTube and Flickr. In a single stream, this tool will give you the most recent relevant results, metrics on unique authors, reach, frequency of mentions, sentiment and top keywords.

Social Media Management 100

Social Media Management Tools Social Media HootSuite 100

Techipedia: Tamar Weinberg

JULY 7, 2010

The success of a social media marketing campaign strongly revolves around engagement. I agree that interaction is the key to any social media campaign, whatever platform you decide to use. In the same line, I really think that automated anything (sentiment, response, analysis) is a wrong paradigm for social.

Social Media 251

Social Media Klout Influencer Feed 251

Buzz Marketing for Technology

JUNE 27, 2008

people over the last few days, and part of the sentiment Seth put out there found its way into my jumping over a mountain [.]. I do not have the time, resources or money to spend on expensive advertising campaigns, a press release for every newsworthy event, etc. I work with: A Flickr Project for Everybody. Roasting Scott Monty.

Badge 113

Badge Cymfony Skills Comments 113

Techipedia: Tamar Weinberg

DECEMBER 15, 2008

As part of the Don’t Just Give a Gift, Grant a Wish campaign by the Sears department store, I had the opportunity to participate in a shopping spree to help me or someone else realize our dreams. We are in the same kind of sentiments in our house as well. You can do something else entirely. I feel really bad about it.

Blogger 103

Blogger Yahoo Buy Twitter 103