Keyhole.co

DECEMBER 12, 2023

The right social media monitoring tool can change the way you run your campaigns for the better. Influencer tracking and analytics: Keyhole also lets you identify relevant influencers, assess their engagement rate, and offer insights into their organic metrics. Hootbio: Lets you create and manage customizable links on your bio page.

Sentiment 52

Sentiment HootSuite Price Analysis 52

Webbiquity SMM

JULY 24, 2018

Other common features include: competitive benchmarking; ability to identify top influencers and brand advocates; follower growth tracking; content / campaign performance measurement; and. Among the most popular are Socialbakers , Netvibes , BrandWatch , Simply Measured , Mention , Sysomos , Brand24 , Alianzo , and Union Metrics.

Tools 170

Tools Social Media Netvibes Sysomos 170

Buffer Social

AUGUST 31, 2017

If you’re thinking of running an influencer marketing campaign, it can be a little daunting: How to do I discover the right influencers? We’d love to help you answer these questions and more… Here’s a step-by-step guide to help you run a social media influencer marketing campaign. Coordinate the campaign.

Influencer 111

Influencer Campaign How To Collaboration 111

Hootsuite

JUNE 13, 2022

Bonus: Get a free social media analytics report template that shows you the most important metrics to track for each network. It’s a great metric to focus on if you’re looking to increase brand awareness or sales. Maybe your brand owns the conversation on Twitter but doesn’t show up on Facebook.

Social Media 144

Social Media How To HootSuite Metrics 144

Twist Image

JULY 18, 2013

It turns out that the major advertising networks think that Yahoo made a mistake in the acquisition of Tumblr. That''s the news you get when you read the Business Insider article, Marissa Mayer''s Biggest Problem With Tumblr, Summed Up In A Single Quote. It''s not just Tumblr. And now, they''re balking at Tumblr.

Advertising 109

Advertising Tumblr Brands Yahoo 109

Sprout Social

JANUARY 20, 2021

As you dive into performance data, metrics like message volume, number of unique authors, impressions, engagements and other quantitative data points can validate what conversations are occurring and quantify topic trends. How can those findings influence your marketing campaigns or product development?

B2B 110

B2B Research Sentiment Marketing 110

Webbiquity SMM

SEPTEMBER 12, 2011

As social media monitoring and integration with CRM systems improves, marketers will have the metrics and analytical tools to more accurately assess the value of various social media efforts and continually improve them. She uses the word campaign unfortunately, but otherwise it’s a helpful post. Social media: What lies ahead?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Ignite Social Media

FEBRUARY 2, 2023

Facebook opened to the public moving away from colleges in September of 2006. That same year, Tumblr, Friend, Feed and Justin.tv came along and blocked most apps from tracking, including Facebook, doesn’t mean there isn’t a lot that you can still measure. The timing was awful. So the fact that iOS 14.5 Say no more!

Influencer 85

Influencer Social Media Hubspot Travel 85

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Creating Your Social Media Plan (Outspoken Media): This good primer talks about securing your brand, setting metrics, knowing who you are, setting a presence, engaging, and assessing success. Social Media Metrics: What We Need to Track Sales (Samir Balwani): Samir Balwani writes a great post on some of the ways you get ROI from social media.

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MARCH 17, 2010

So you tweet and facebook for a living! So I challenged myself to create a list of 10 responsibilities of the Community Manager that extend beyond the realm of Facebook and Twitter (and yes, even blogging). Your sales people are on Facebook half the day, and your receptionist tweets way too much during work.

Communities 237

Communities Twitter Web 2.0 ROI 237

Twist Image

SEPTEMBER 25, 2013

How could Facebook buy Instagram for close to a billion dollars? What was Yahoo thinking when they acquired Tumblr for nearly the same amount? It is everything from their personal profiles (think about LinkedIn and Facebook) to what they''re thinking (look at blogs, Twitter , Pinterest and beyond). This is the true convergence.

Tumblr 100

Tumblr Yahoo Marketing Data 100

Convince & Convert

MARCH 18, 2016

Every 3 weeks or so I have a new show (live on Google Hangouts On-Air and streamed to my Facebook page) where I interview the founder or proprietor of marketing technology that I personally vouch for and support. I want to add some much-needed clarity to marketing technology, and Marketing Marvels helps.

Content 60

Content Marketing eBook Joomla 60

Techipedia: Tamar Weinberg

AUGUST 26, 2009

If you have a Facebook Fan page, look at what people are saying. In 2007, Royal Caribbean ran a campaign called Royal Champions, inviting 50 of its most vocal ardent supporters on cruises and to face-to-face meetings with company executives. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Razor Social

DECEMBER 21, 2016

You can use it to automate your email campaigns, send automated SMS messages to your email subscribers, quickly create and test email capture landing pages, or for functions like lead scoring and routing, task management, and more. Google Analytics also integrates with AdWords allowing you to measure and optimize your campaigns.

Tools 40

Tools BuzzStream Marketing Template 40

Buffer Social

JUNE 9, 2016

What works for Instagram may not work for Facebook and vice versa. Start with the “ Big 4 ” when measuring marketing results: Social media metrics (followers, reach etc) , channel (how people arrived at your website) , consumption (page views, time on page, etc) , conversion. Action point: Experiment with content.

Social Media Management 40

Social Media Management Social Media Flipboard Tweetdeck 40

Techipedia: Tamar Weinberg

JULY 8, 2008

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. A marketer has have an understanding of the community and help craft campaigns, articles, stories, videos and or pictures that appeal to each community.

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

MARCH 27, 2017

The tools here can help marketers and social media managers monitor brand mentions, schedule posts across multiple social networks, manage multiple social media accounts, redirect posts for customer service followup, track performance metrics, and more. Listen and engage more than 650 million sources, including Facebook, Twitter, and YouTube.”

Social Media Management 0

Social Media Management Tools Social Media Radian6 0

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. Facebook Ads: Will They Work for You? Rae explains all.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Convince & Convert

JUNE 14, 2012

We’re starting to see a lot more interest being paid to Facebook ads, LinkedIn ads, things of that nature. In fact, I just gave a webinar today for Social Fresh’s Advanced Facebook Advertising virtual summit thing. But it doesn’t matter whether it’s on Facebook or LinkedIn or YouTube. Absolutely.

B2B 115

B2B Hashtag Social Media Metrics 115

Unmetric

SEPTEMBER 19, 2018

ITG today has a combined following of over 936K on social media channels like Facebook, Twitter, Instagram and more than 145K subscribers on YouTube. Read Your Metrics. They even used social media metrics and data to fuel product development. They even used social media metrics and data to fuel product development.

Social Media 141

Social Media Hashtag Instagram Meme 141

Buffer Social

JULY 11, 2016

If you’re in need of a marketing recharge, here are 28 amazing marketing campaigns and experiments—and the amazing people who dreamed them up. The videos taking over Facebook. Inside views with Facebook Live. Innovation: Have you harnessed the giant potential of Facebook Live yet? Marketer: Andrew Gauthier.

Campaign 40

Campaign Startup Marketing Curation 40

Hootsuite

MARCH 31, 2020

The AMA concept began on Reddit, but AMAs are now popping up in other social settings, like webinars, Facebook Live, or Instagram Stories. Learn more: How the Facebook Algorithm Works. Learn more : The Beginner’s Guide to Facebook Analytics. The 6 Best Instagram Analytics Tools (And Metrics You Need to Track).

List 145

List Social Media HootSuite URL 145

Techipedia: Tamar Weinberg

JANUARY 14, 2009

How to Measure Social Media ROI for Business : Aaron Uhrmacher explains the factors you must consider to see if your social media campaign has had an impact. Here are even more ways to measure ROI on your campaigns. 5 Reasons Why Whole Foods Gets Facebook : Businesses can make a difference on Facebook. Whole Foods did.

SEO 162

SEO Social Media Marketing Reputation 162

agora pulse

FEBRUARY 10, 2021

But, we’re not talking about copying and pasting your Facebook post over to Twitter, Instagram, and Linkedin. For example, the channels of a brand might look like this: Facebook: Tips, competitions, special offers, and product launches. They don’t have to be on Twitter, Pinterest, Clubhouse, Tumblr, and YouTube as well.

Organization 207

Organization Social Media UGC How To 207

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

You’re not yet a social media marketing expert, not unless you’re consistently applying your skills to different and unique campaigns and initiatives. Doesn’t that hamper the overall effectiveness of their social media campaigns if they don’t keep SEO in mind as well? Much like SEO. It was a branding initiative.

SEO 178

SEO Social Media Marketing Digg 178

Buffer Social

JULY 21, 2016

They’re also really effective: this one from Coke got 80,000 notes on Tumblr in 14 days. In addition, it really drives home why time-on-site is an important metric. Facebook Live. You can see the effect on engagement: according to Facebook, people spend 3x longer on real-time video. Snapchat Stories. Over to you.

Types 40

Types Social Media Content Brands 40