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Obamacare And Social Media: 5 Must-Reads

Firebelly

The Patient Protection and Affordable Care Act (aka Obamacare) health insurance exchanges have opened and social media is being used to both promote and debate the new law. GetCovered Obamacare Square: Health Care Tries to Go Viral. What Social Media Can Teach Us About The Affordable Care Act (Or Is It Obamacare?).

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The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

Nationwide Insurance has a terrific iPhone app that allows you to document a vehicle crash in real-time, including photos, collection of the other drivers’ insurance information, and other key details. They aren’t trying to sell you more insurance – at least not at that point – they are being helpful.

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Social Media Marketing for Doctors: How (+ Why) To Do It Right

Hootsuite

Is there a certain practice or health care philosophy you adhere to that would be helpful for patients to know? In plain English, that means it’s easier to make sure your marketing campaigns reach the right people. For example, the average cost per click (CPC) for Facebook ads is between $0.18