Webbiquity SMM

MARCH 7, 2019

User numbers are steadily rising year-on-year across all platforms, and this upward trend shows no sign of stopping: a staggering 67% of online adults now have a Facebook account. Here are three creative ways to harness the power of social media marketing to maximize the impact of your next event. Build Hype for your Event.

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Ignite Social Media

AUGUST 31, 2021

2020 also made a significant impact on the state of social media , evolving trends, and what the world deems important in life and from brands. Here’s a look at a few of the social media trends of 2021 that top organizations are capitalizing on this year: . The data backs up this trend as well. People Love to Shop Small.

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Ignite Social Media

FEBRUARY 9, 2021

Within this post, we’re breaking down some of the notable social media trends from this year’s event. In preparation for the event, the majority of advertising leveraged the headliner, Miley Cyrus, who would be performing live for the 7,500 vaccinated healthcare workers in attendance at the game. First-Ever TikTok Tailgate.

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Sherrilynne Starkie

APRIL 26, 2021

Invite people to participate by creating videos around a brand hashtag campaign and their content will aggregate on the hashtag challenge page. You can even consider TikTok like packages to get high engagement levels for your campaign. Partnering with them strengthens most campaigns by reaching highly-engaged audiences.

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Jon Loomer

FEBRUARY 21, 2024

How People See Your Ads with Advantage+ Shopping Advantage+ Shopping Campaigns take this even further. All Advantage+ Shopping Campaigns utilize a conversions performance goal (either “most conversions” or “ value of conversions “), and the conversion event will define which specific action determines success.

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Sprout Social

MARCH 15, 2021

Twitter is known for its always-changing trending topics. These topics can be as broadly popular as the gossip or current events, or personally tailored to an individual level that reflects your own account’s interests, industry, and brand. How Twitter trending topics work. How to find trending topics on Twitter.

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Waxing UnLyrical

SEPTEMBER 18, 2013

Hosting an event is just the beginning of its life-cycle. The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. She can be found on Twitter at @lisaml15.

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Social Media Strategies Summit

FEBRUARY 18, 2021

Given that social media trends keep changing constantly, it is important to keep up with the latest ones to stay at the top of your game. In this post, you will learn about 9 of the biggest social media trends to watch out for in 2021. You will also find tips on how to leverage these social media trends to your advantage.

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Mindjumpers

OCTOBER 12, 2012

What in my opinion is one of the best campaigns of the year just ended: The Oreo “ Daily Twist ” campaign. Each day, Oreo shared an image of a cookie depicting all thinkable (and unthinkable) events of the day in question, such as important milestones or current events. Why was the campaign so engaging?

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Sprout Social

FEBRUARY 3, 2022

Trouble coming up with marketing campaign ideas? This guide breaks down how to put together meaningful marketing campaigns and plenty of examples to help you come up with fresh ideas. What is a marketing campaign, exactly? When we think of classic marketing campaign examples (like “ Got Milk? Hey, we hear you.

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Sherrilynne Starkie

APRIL 26, 2021

Invite people to participate by creating videos around a brand hashtag campaign and their content will aggregate on the hashtag challenge page. You can even consider TikTok like packages to get high engagement levels for your campaign. Partnering with them strengthens most campaigns by reaching highly-engaged audiences.

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Keyhole.co

SEPTEMBER 13, 2023

They can: Enhance your visibility Make your content go viral Generate trending content ideas Help you identify competitors and potential collaborators However, not all trending hashtags are relevant to your brand or add value to your marketing. Trendjacking Trending TikTok challenges are often associated with specific hashtags.

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Sprout Social

JANUARY 4, 2021

It’s another to pitch a social media marketing campaign and secure your boss’ approval to execute it, especially when you consider the impact the events of 2020 have had on marketing as a whole. A great marketing pitch idea could be as big as an original campaign or as minor as adjusting your tone of voice on social.

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Mindjumpers

OCTOBER 12, 2019

Let’s zoom in on one of their global digital and social media campaigns that reached millions of hearts (and mouths) and delivered proof that even cookies can provide endless food for thought. Even though the campaign dates back to 2012, in our view, it earned a spot among the best food branding campaigns on social media ever.

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Keyhole.co

MAY 29, 2023

The best thing you can do as a brand to be relatable, however, is to invest in unique social media campaigns that will have your clientele buzzing with excitement and talking with your brand. In this blog, we will look at 17 unique social media campaign examples to inspire your own. #1 Apple’s campaign was ingeniously simple.

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Sprout Social

SEPTEMBER 22, 2021

Social media campaigns are living, breathing things. In spite of all the research and prep that marketers funnel into campaign planning, creative production or hashtag ideation, campaigns tend to chart a path of their own post-launch. Social drives game-time decisions for campaigns.

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Sprout Social

APRIL 14, 2021

Between viral dances, memes, recipes, hacks and other TikTok trends, it’s hard to avoid the platform’s influence, leaving many brands to wonder—should we be on TikTok? Even if your brand decides TikTok isn’t a good fit, there’s a lot to learn from the trends that have emerged. Wondering how to find TikTok trends in the first place?

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Pixlee

JULY 12, 2021

How do you create an advanced influencer campaign tailored to the summertime? The most successful influencer partnerships are those that value the creativity and expertise of the influencer, so begin designing your campaign with their online personality and style in mind. Designing a Summer-Specific Influencer Campaign.

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Hootsuite

MAY 13, 2020

Even if you aren’t, it would be a mistake to ignore influencer marketing trends. From the rise of creators to the fall of celebrities and everything in between, these are the most important influencer trends to watch right now. 8 of the most important influencer marketing trends in 2020. important; }. Get the full report now!

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Pixlee

MARCH 30, 2022

With 250+ speakers, 600+ sponsors, and unlimited networking opportunities, Shoptalk 2022 reinvigorated in-person events, creating a space for the retail community to talk technology, trends, and consumer behavior in today’s increasingly digital world. Trend #1: Social Media & Ecommerce Channels as a Power Couple.

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Social Media Strategies Summit

DECEMBER 1, 2023

Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. Kevin James Smirking” Belatedly Becomes a Meme Some memes are highly time-specific, capitalizing on the fleeting popularity of a movie, song, TV show, or some other event to jam our timelines and FYP. Turns out the answer is: “A lot.”

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Convince & Convert

JUNE 7, 2017

As marketing technology has improved over the last few years, marketers have fallen back on uninspired tactics like formulaic outbound emails and lackluster drip campaigns. Here are three successful ABM campaigns that show how reaching a small audience can have a big impact. B2B companies have an attention problem. Click To Tweet.

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Later

FEBRUARY 16, 2021

Looking for social media campaign ideas to take your marketing strategy to the next level? More than ever, brands are setting themselves apart on social media with creative campaigns — and seeing big results. In this blog post, we highlight 7 brands with awesome social media campaigns to inspire your content strategy in 2021: .

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Social Media Strategies Summit

JANUARY 22, 2021

These trends, likely to have a lasting impact on the way we do business, can be leveraged by organizations currently reevaluating their audience outreach, messaging, and relationship-building strategies. Check out these tips and trends on how peer to peer texting can be a true game-changer for your business. Screentime 2015-present.

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Social Media Strategies Summit

MARCH 6, 2024

That way, you know how many people you can reach who are actively interested in your product or service, which helps you gauge the success of your campaigns. Social listening is about looking at relevant online conversations and trends. The simplest way to measure the size of your audience is to use Facebook Ads Manager.

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Pixlee

NOVEMBER 25, 2019

Although social media campaigns are a massive aspect of influencer marketing, the world of influencing has been catapulted into new and exciting directions and has allowed the industry to be so much more than one-off social media campaigns. What is an influencer event? Well, this trending strategy is an influencer event. .

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Pam Moore

APRIL 2, 2024

The Importance of AI Marketing Strategies AI marketing strategies are not just a trend; they're a necessity for businesses looking to thrive in a competitive landscape. By leveraging AI, marketers can unlock new levels of efficiency, personalization and ROI in their campaigns. Don't wait!

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Sprout Social

JULY 25, 2023

It’s critical to track how well your brand awareness campaigns are running. This capability is necessary to plan subsequent social campaigns for repeated success because contextual metrics don’t just fuel success for social but also wider business goals. Migrate goals to GA4 and configure your conversion events in the following ways.

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Convince & Convert

JUNE 11, 2014

Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+ campaigns are a great way of building trust and relationships with the people who may well become your brand advocates. Well, three reasons: 1.

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Sprout Social

JUNE 17, 2019

However, before you get too carried away, you should be aware of the following social media trends (and to some degree, expectations) — they’ll greatly impact how you’ll want to launch and run your personal brand campaign. It enables you to group like-minded content and themes in campaigns to keep engagement high.

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Ignite Social Media

FEBRUARY 13, 2024

Our experts point to several factors: The Decline of Twitter for Real-Time Conversations Twitter used to be the go-to platform for reacting to live events like the Super Bowl. Social listening also remains critical for identifying trends and opportunities, like Skechers’ ad referencing the popular Mandela Effect conspiracy theory.

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Social Media Strategies Summit

JULY 19, 2023

2) Pepsi @pepsiglobal / 804K followers Pepsi takes an unusual approach to TikTok for businesses: rather than posting consistent daily content, the soft drinks brand prefers to leverage the platform for specific, high-profile campaigns. It’s not hard to see the appeal of this type of content. 4) Heinz @heinz_us / 60.5K

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Convince & Convert

NOVEMBER 18, 2014

Trending triggers are a very powerful way for brands to connect with their audience. The ad campaign for that was very simple; it featured a bunch of dudes going “wassuuuupppp”. So that said, what kind of trending triggers can your startup use to connect to your audience? For example, everyone knows about Bud Light.

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Audiense

JULY 29, 2016

This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games. Plus, more social trends that Team Audiense have been catching up on this week. 0lm1XqTiu2.

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Sprout Social

APRIL 16, 2024

These insights build stronger messaging, campaigns, product lines—the opportunities are endless. For example, a business concerned with reducing customer churn would benefit from a listening topic to spot trends in their customer experiences. Even just one solid query can give a brand a rich, unbiased view of consumer sentiment.

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Ignite Social Media

JANUARY 21, 2021

After the policy rollout, advertisers will only be able to optimize and report on up to eight (8) events per domain. When a user opts-in, Facebook will report on up to eight events, while if a user opts out, only one event will be reported. . As only the highest-prioritized completed event will be reported (e.g.,

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Convince & Convert

DECEMBER 15, 2023

They are defining the trends, defining the culture. If you asked me 2-3 years ago, it would’ve been the other way around – brands setting the trends. Some tips they recently shared on the Social Pros Podcast on how they are approaching their campaigns. Creators are leading the way now. due to these efforts.

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