Pixlee

JULY 7, 2021

The sports industry took a major hit in 2020. According to Statista , the US sports industry lost $2.2 During this time, sports teams globally were scrambling to figure out ways to recoup losses and maintain overall engagement. There’s more to sports merchandising than just jerseys. Use Content to Build Fan Loyalty .

Sports 52

Sports Team Influencer UGC 52

Audiense

AUGUST 2, 2016

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly.

Sports 100

Sports Questions Marketing eBook 100

Audiense

JULY 29, 2016

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games.

Campaign 110

Campaign Social Media Sports Mobile 110

Ignite Social Media

FEBRUARY 13, 2024

Dove was one of the few brands that made social part of their strategy, promoting a guide for coaches to boost girls’ self-confidence in sports. Our experts point to several factors: The Decline of Twitter for Real-Time Conversations Twitter used to be the go-to platform for reacting to live events like the Super Bowl.

Analysis 157

Analysis Hashtag Sports eBook 157

The Realtime Report

JULY 18, 2014

The 2014 World Cup was host to countless ad campaigns, and record breaking social media statistics. Adidas’ all in or nothing campaign truly captured the intense emotions of the tournament, and racked up 917,000 mentions on Twitter with #allin or nothing. The #AskZlatan interactive campaign earned over 10.5

Campaign 176

Campaign Social Media Statistics Sports 176

Sprout Social

NOVEMBER 12, 2023

And we’ll explore some of the best brand collaborations we’ve seen this year to help inspire your next campaign. Each business works together to combine its resources, audience reach and creativity to co-create products, campaigns or activations. Influencer marketing campaigns are common brand collaborations.

Collaboration 110

Collaboration Brands Fashion Sports 110

Social Media Strategies Summit

SEPTEMBER 14, 2023

To help you out when you’re lost in the creative desert, we gathered a panel of social media experts to discuss how to run effective brainstorming sessions for social media campaigns, create the mental space to induce creative thinking, and use KPIs and goals as a guide for what you want to achieve with your posts.

Content 130

Content iPhone Remix Sports 130

Social Media Strategies Summit

JULY 19, 2023

It shares a combination of polished, professional videos and more personal, selfie-style content featuring world-famous names across a wealth of sports — think basketball star Devin Booker , Australian soccer ace Sam Kerr , and the roster of the San Diego Padres. 1) Nike @nike / 4.4 It’s not hard to see the appeal of this type of content.

Brands 130

Brands Energy Sports Fashion 130

Audiense

AUGUST 2, 2016

In 2017, the global sports market is set to drive over $90 billion of revenue, as a billion people around the world are set to join the affluent middle class between 2009 and 2020. Ambitious sports brands should want to capitalise on these global possibilities, but new markets shouldn’t be jumped into carelessly.

Sports 60

Sports Questions Marketing eBook 60

Keyhole.co

DECEMBER 26, 2023

Plus, it has expanded into proprietary adventure sports, racing, and music. Instead of choosing mass-media campaigns, Red Bull used cartoon characters for their ads. The brand leverages this and encourages UGC by hosting events and competitions related to extreme sports, gaming, and more. market share.

Social Media 52

Social Media Strategy Sports Meme 52

Audiense

JULY 29, 2016

With #RIO2016 just a week away, is it any wonder that most of social media is dominated by sport. This week, we have Samsung Mobile running an inspiring sport-related campaign with the hashtag #DoWhatYouCant, Gatorade UK looks at the #LoveOfSport, while Nike has reinvented their #JustDoIt campaign to suit the upcoming Olympic games.

Campaign 60

Campaign Social Media Sports Mobile 60

Almost Savvy

JUNE 16, 2011

By now, most candidates for public office have figured out that incorporating social media into their campaigns is a critically important step. Democracy is not a spectator sport and I applaud your willingness to spend so much time in the service of others, let alone spend the time it takes to just get elected. Engage (a.k.a.

Campaign 255

Campaign Social Media Tips Transportation 255

Buzz Marketing for Technology

AUGUST 5, 2014

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Transforming Events into Meaningful Experiences: Lessons in Real-Time Marketing. and it’s called “priceless surprises.” So far they have surprised over 60,000 loyal MasterCard customers!

Eventful 100

Eventful UGC Marketing B2B 100

Social Media Strategies Summit

DECEMBER 1, 2023

Brands Ride the Barbie Bandwagon Plenty of blockbusters have been backed by huge marketing campaigns. Kevin James Smirking” Belatedly Becomes a Meme Some memes are highly time-specific, capitalizing on the fleeting popularity of a movie, song, TV show, or some other event to jam our timelines and FYP.

Social Media 241

Social Media Meme Fashion Trends 241

Later

OCTOBER 8, 2020

When it comes to creating a social media campaign, design is everything. From creative concept to colors and fonts, the design choices you make can make or break the success of a campaign. Social media campaigns can cover almost anything: a new product launch, a giveaway, an event, or even the arrival of a new season. .

Campaign 79

Campaign Tips Instagram Social Media 79

Sprout Social

DECEMBER 14, 2022

For example, Frito-Lay’s FIFA World Cup campaign leveraged the metaverse for a phygital experience. Pacsun kicked off its holiday marketing season with the PacVerse campaign. The holistic campaign stretched across all of Pacsun’s digital and social channels including exclusive content on YouTube, Instagram, Snapchat and Discord.

Industry 109

Industry Examples Real Estate Brands 109

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? How are people responding to a campaign? In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. How does one topic perform on social compared to another? Let’s dive in.

Strategy 121

Strategy Brands UGC Marketing 121

Audiense

JUNE 13, 2017

We were following the event closely on social media using the Audiense Insights platform to gain an understanding of the audience following the game. English-speaking sports fans. As you’d expect the audience’s interest in sports over indexed compared to the global population, with 93.5% Juventus fans. Spanish Real Madrid fans.

Sports 126

Sports Focus Group Eventful Influencer 126

Sprout Social

APRIL 3, 2024

And to get you inspired for your next social media marketing campaign, we’ll share our list of some of the top UK influencers. Nano and micro fashion influencer campaigns are just as impactful, especially for targeted campaigns trying to reach a niche audience. Let’s dive in: 1. million TikTok: 3.1

Fashion 95

Fashion Influencer Ensembli Instagram 95

The Realtime Report

FEBRUARY 22, 2020

More people are putting together events like galas, contests, walks, and festivals to bring attention and decrease the stigma around drug and alcohol addiction. Participate in College Campus Awareness Events. When you participate in college campus awareness events, you can help young people get the help they need early on.

Eventful 103

Eventful Issues Education Class 103

Pixlee

JANUARY 20, 2022

Esports influencers aren’t just famous esports gamers, but often others from within the industry like esports franchise owners, critics, and sports reporters. Small entrepreneurial brands that aren’t related to the gaming market have also taken advantage of the audience these events get. How to Measure the Success of Your Campaigns.

Influencer 82

Influencer Brands Marketing How To 82

Unmetric

AUGUST 22, 2019

Back-to-School is one of the biggest shopping events celebrated all over the world where brands bring their A-game to increase revenue in a short span of time. An increase in shopping spend is seen every year during the back-to-school season, which makes it a great opportunity for brands to start planning their campaigns a month in advance.

Social Media 127

Social Media Engagement Class Instagram 127

Webbiquity SMM

MAY 25, 2021

And the value of an email marketing campaign has come back into fashion. Twitter is compelling for certain verticals, news, politics, sports. I have seen some success on Instagram for a number of clients in the event marketing space. But what do the best influencer campaigns look like? I think the same is true for SMS.

B2B 306

B2B Influencer Platform SMS 306

Unmetric

DECEMBER 23, 2019

The four-day celebration of Pongal, which marks the beginning of the harvest season in India, is a great opportunity for brands in India to kick off the year with creative social media campaigns. Take a look at the top 21 social media posts of 2018 around Pongal which can help inspire ideas for your 2019 Pongal social media campaigns.

Social Media 101

Social Media Smart Phone Insurance Sports 101

Mindjumpers

SEPTEMBER 6, 2013

We have been taking a dive into how brands use Instagram and here by give you a small collection of really successful brands and campaigns on Instagram – from big, global brands to small, local ones. The brand is mainly uploading pictures of extreme sports with their logo or name. Hornslet Isenkram.

Instagram 272

Instagram Brands Tourism Sports 272

Audiense

JULY 19, 2017

Your first major project is to define the strategy of the brand’s new marketing campaign. Upon your initial review, you have been able to identify that the followers of the French Open have a greater interest in tennis as a sport in comparison to those who follow Wimbledon. It is 4.01, 3.47

Sports 102

Sports Comparison Campaign Data 102

The Realtime Report

SEPTEMBER 9, 2014

About the Author Rupa is co-founder of Yes Sir , one of Europe’s leading men’s grooming online retailers and co-founder of Brand us Social (BUS), a forward-looking Social Media and Digital intelligence and events company providing news, data and conferences.

Social Media 177

Social Media Retail Fashion Sports 177

Mindjumpers

FEBRUARY 3, 2011

Tweet Super Bowl is no longer just a sports event, but also an event where all the great brands advertise to get the attention of the viewers during the event. Online version of the Boston Globe is partner on BrandBowl and will be promoting the event and hosting it on their site.

Radian6 237

Radian6 Sports Sentiment Eventful 237

Unmetric

AUGUST 2, 2019

The brand’s content strategy centers around sports personalities adorned in Nike apparel as an inspiration to go out there and JUST DO IT. While there are several reasons for the brand’s steady growth on Instagram, the regular campaigns run by Nike account for a major increase in fan growth. Victoria’s Secret – 68 million followers.

Instagram 155

Instagram Brands Fashion Sports 155

Hootsuite

MAY 11, 2023

Discuss how different cultures celebrate a particular event If you have a global audience, this is another great YouTube video idea for beginners. Show how various cultures celebrate the same event differently. Be sure to include interesting facts about your hometown as you film!

YouTube 103

YouTube Video Film Sports 103

Ignite Social Media

OCTOBER 29, 2018

Covering sports on social media is unique – content turnover accelerates while turnaround time for that content is expedited. Taking it one step further, the Dodgers creatively announced their home starting lineups with custom Coke bottles from the “Share a Coke With” campaign. — Boston Red Sox (@RedSox) October 26, 2018.

Social Media 121

Social Media Sports Team Class 121

Sprout Social

APRIL 1, 2021

But social is a more impactful playground where Tim Horton’s can join in the celebrations around beloved Canadian pop culture, sports wins and more with their followers. Using social to take part in joyous moments that are important to your own target audience creates a sense of connection amongst your brand, community and current events.

Strategy 125

Strategy Reputation Film Sports 125

Pixlee

FEBRUARY 11, 2020

Running paid ad campaigns on TikTok. Here are some campaign ideas inspired by the most successful brands on TikTok. TikTok Campaign Inspiration. For instance: Colleges and universities can share on-campus videos, clips from sports events, cycling marathons and other activities to spark interest and engagement.

Strategy 66

Strategy Brands Marketing Authentication 66

agora pulse

AUGUST 13, 2019

Even though it is still summer, now is a great time to start thinking about the bigger holidays like Halloween and Thanksgiving so that you can plan effective campaigns. Which departments within the company should be involved in planning campaigns? . Do I want to tie in any of my content to special sales or events? .

Social Media 98

Social Media Content Eventful Newsletter 98

Social Media Strategies Summit

OCTOBER 3, 2019

It was the first-ever campaign of its kind on TikTok. TAKEAWAY: This campaign was an early example of how brands can work with TikTok to create a campaign that makes viewers want to be a part of something big. 3 Chipotle Celebrates National Avocado Day with #GuacDance Campaign. Source: Mobile Marketer.

Brands 114

Brands Meme Hashtag Campaign 114

Keyhole.co

OCTOBER 30, 2023

Burger King has millions of followers across their many country-specific social media accounts, and they run many successful online campaigns. They are very in tune with regional holidays, festivals, sporting events, and all other happenings of significance, whether in Brazil, the UK, or Canada. But not Burger King!

Social Media 52

Social Media Engagement Strategy Meme 52

Audiense

JUNE 17, 2016

This August, 28 sports will be included in the Rio Olympic Games and fans from all over the world will be enjoying the second screen experience to be part of the party. Sports clubs, clothing brands, broadcasters, FMCGs and more have a bigger opportunity than ever before to use the social data around the Olympics to their advantage.

Data 60

Data Strategy Sports Campaign 60