Socialized

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Tips for Using Facebook Fan Pages

Socialized

Provide something of relevance and value, such as how-tos, schedules of industry events, and informative or humorous videos. A fan page is particularly well-suited to promotions and unfolding stories, like a road trip, or a campaign tied to a sports team, a television program or a movie about to be released.

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Baskin Robbins Sells 31-Cent Scoops With Smart Social Media

Socialized

Social media, specifically Facebook, Twitter and Foursquare, is a great way to help spread the word about brands and events such as 31 Cent Scoop Night. Facebook users can easily “like” a friend’s status, RSVP to the event, and fan the Facebook page. There are many reasons this campaign is so successful.