Waxing UnLyrical

FEBRUARY 28, 2013

Image: Vhardy via Flickr, CC 2.0. Most of the activity we have seen so far has been focused on events. The Tripoli trade fair grounds are hosting an event practically every week, offering businesses from telecoms to fashion, and garden furniture to construction, the opportunity to show off their wares to industry and consumers alike.

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Industry Marketing Construction Flickr 250

Waxing UnLyrical

AUGUST 31, 2011

In fact, it looked like a very cool event. The kind of event all the cool people, the social media rockstars, the tech geniuses were going to. Image: allygirl520 via Flickr, CC 2.0. I wasn’t anywhere close to attending, but it was new to me, and I was in awe of people who were submitting proposals. They were all sooo kewl!

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Proposal Conference Eventful Flickr 241

Waxing UnLyrical

JULY 3, 2013

Image: UOregon Conference Services via Flickr, CC 2.o. Like this: Image: Nisa yeh via Flickr, CC 2.0. I semi-reconnected with someone I knew a long time ago at a networking event last year. This person sent me an email after the event that said: Daniel -. Imagine you’re at a party. Then you ask them the same question.

Marketing 250

Marketing Wikimedia Startup Public Domain 250

Talkwalker SM

FEBRUARY 8, 2016

The Super Bowl is one of the biggest global events for both the sporting world and for brands. With so many millions spent on Super Bowl campaigns, it’s no surprise that brands are devoting an increasing amount of time making sure their viral marketing efforts are not overly reliant on success on the day. Not for Live Events.

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Hashtag Marketing YouTube Campaign 93

Waxing UnLyrical

DECEMBER 13, 2012

Image by Heinrich-Böll-Stiftung (Flickr: Kick-Tipp) [ CC-BY-SA-2.0 ], via Wikimedia Commons. In the event that they don’t reach their goal, none of the donors’ credit cards are charged. With their campaign last spring, the creators of a watch that syncs with smartphones managed to raise over $10 million dollars.

Wikimedia 204

Wikimedia How To Banking Wireless 204

Mindjumpers

NOVEMBER 18, 2010

Their work is centered around three areas: campaigning for change, development work and emergency response. Thus, they reacted quickly by using Facebook, Twitter, Flickr and small video blogs in order to report from the scene and tell the stories of the victims. employing more than 6,000 persons in 70 countries.

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Social Media Conference Technorati Case Study 244

Waxing UnLyrical

APRIL 29, 2015

Each September, Boys to Men (BTM) hosts its annual crowd-funding event, 100 Wave Challenge , during which it takes inner city kids out surfing. More than 30,000 emails are sent to spread the word, and staff members appear on television to tell people about their event, share their mission and ask for support.

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Communities Eventful Case Study Groups 100

Waxing UnLyrical

MARCH 13, 2015

Let’s you play a better campaign. Image: Kevin Pelrine via Flickr, CC 2.0. Events Measurement & Metrics MeasurePR #measurepr Christine Perkett geoff livingston PR measurement SeeDepth Inc. Christine definitely felt that Geoff’s perspective seemed more enjoyable. I see PR stats in the same way. Tenacity5 Media'

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Consultant Flickr Metrics Travel 100

Akamai Marketing

APRIL 4, 2011

Maybe your clients are creative and visual so they like YouTube or Flickr better. By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. 640 Million on Facebook. Million users on YouTube. Shouldn’t you begin by asking where your clients are?

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Lurker Klout Policies Consultant 203

Adam Cohen

JULY 16, 2010

Already there are too many write-ups about the inspirational campaign from a social media perspective. I am not going to share how the social campaign is a brilliant extension of a series of creative and funny TV commercials. I’m going to keep telling myself, “Please don’t write about Old Spice.&#

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Badge Disqus Web 2.0 Retail 201

Waxing UnLyrical

NOVEMBER 4, 2011

That said, a good press release has always contained all of the information that one needs to learn about a certain event or product. Image: Nazly via Flickr, CC 2.0. With so many new ways to spread our messages, a simple press release doesn’t exactly cut it. Where Are Our Fundamentals?

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Press Release Flickr Template Templates 188

Social Media Marketing

MARCH 4, 2010

We're working on a lot more - notably Chapter 2 of the Fiesta Movement , in which there are 20 teams of two in 16 cities across the country, creating mini marketing campaigns through social media as well as offline events and media. We also have a number of Facebook pages, the most prominent of which are Ford and Mustang.

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Social Media Video scribd Delicious 167

Waxing UnLyrical

AUGUST 19, 2015

Having common language and measurement approaches is crucial for organizations and professionals, particularly those that use a combination of public relations agencies, media monitoring services and in-house media teams to measure campaigns across brands, units and countries. Image: Bill Brooks via Flickr, CC 2.0. x6 – really?

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Report Committee Comparison Journal 100

Adam Cohen

APRIL 12, 2012

Status updates about events can target the local city or region where the events are hosted. If this is the case, brands can combine paid ads with shared status updates as part of a regional campaign, increasing the potential effectiveness of both. Photo credit: tj scenes via Flickr.

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LinkedIn Engagement Statistics Microsoft 100

Firebelly

JANUARY 14, 2010

Flickr : There is a great Flickr group called MLK BLVD that contains images of Martin Luther King, Jr. Twitter : Follow @MLKDay and/or use the hashtag #MLKDAY to discuss news and events surrounding the 2010 National MLK Day of Service. Details have been updated for 2010. Martin Luther King, Jr. Day is Monday, January 18.

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Social Media Syndication Flickr Paid Search 118

Waxing UnLyrical

OCTOBER 24, 2010

Sharon Pruitt via Flickr, CC 2.0 Why: if you’re thinking of embarking on a color/cause campaign for your non-profit, this might be helpful as you do your initial research. Why: Joe explains why this campaign supporting the Alzheimer’s Association , though worthy, falls short of his mark. Komen for the Cure.

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Cause marketing Postrank Tourism Flickr 198

Kikolani

DECEMBER 4, 2012

Photo Credit: Chris Heller on Flickr. The nice part is that while you can send out the same postcard, letter, or catalog to everyone on your database, some direct mail services also let you target different messages in your direct mail campaign based on the information in your database. of users whom you cannot reach online.

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Marketing Message Boards Conference Flickr 154

Waxing UnLyrical

DECEMBER 4, 2010

Making the grade I have no doubt that, from a financial point of view, the campaign will reach its goal. But there are so many things that trouble me about this entire campaign. And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm.

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Class Campaign Klout Influencer 233

Webbiquity SMM

JANUARY 24, 2011

Promote events through social media? A social media monitoring tool that tracks your brand and keyword searches across Twitter, Facebook, Flickr, Youtube, Google Buzz, Blogs, and News, and reports results hourly. Wildfire is designed to enable organizations to easily create branded interactive campaigns (e.g. Create animations?

Tools 206

Tools Social Media Lithium Sysomos 206

Talkwalker SM

JULY 7, 2016

We’ve seen people from around the world post close to 100 million tweets supporting their teams and brands trying to muscle in on the incredible global exposure major sports events can provide. In fact there was a gap of almost 2 million mentions between #TUR and second place #POR for Portugal.

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Brands Case Study Sports Hashtag 75

The Realtime Report

MARCH 13, 2014

We may run into similar problems as we attempt to newsjack, that is, latch on to current events and apply on our own spin to stories in the news. A campaign that Company A considers a slam dunk could be a stinker for Company B. Image via Flickr. Why Size Does (and Doesn’t) Matter. About the Author.

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Small Business Social Media Compete Trends 183

Justin Levy

JULY 14, 2009

The blog-driven campaign included voting to determine how the funds would be distributed between the charities. You should also consider taking part in Blog Action Day , a once a year event in which thousands of blogs pledge to write at least one post about a specific social cause (last year it was fighting poverty).

Social Media 100

Social Media MySpace Widget Flickr 100

Waxing UnLyrical

JANUARY 4, 2011

Image: Dipanker Datta via Flickr, CC 2.0 “Liking&# a page translated from a click to a tangible emotion with human repercussions. Image: Gaurovonomics via Flickr, CC 2.0 Neither convinced nor converted Despite campaigns such as the pink chaddi, the Indian psyche towards social media can be best termed as skeptical, at the moment.

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Social Media Postrank Flickr Class 195

ProBlogger

MARCH 12, 2015

Image via Flickr user richard.scott1952. From startups to small businesses, many companies’ content marketing campaigns burn out due to a lack of ideas. Use your next event as an opportunity to learn more about your audience’s top pain points by interviewing people who visit you, or the people you meet.

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Eventful Content Startup How To 20

Talkwalker SM

FEBRUARY 23, 2016

In January, Chanel had its Haute Couture fashion show and successfully promoted the event by providing its social media fans with a unique VIP perspective. This type of social insight helps brands target campaigns more accurately to match audience interests.

Social Media 60

Social Media Case Study Brands Fashion 60

Waxing UnLyrical

OCTOBER 22, 2010

So Priya joined us to talk about the Council for Responsible Nutrition ‘s “Life… supplemented™&# campaign, and explained how they not only used social media, but measured the results. One of the major elements of the campaigns was to get consumers to fill out an online interactive wellness scorecard. .&#

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Postrank Campaign Tourism Social Media 151

Talkwalker SM

MAY 12, 2016

Event organizers too, run into difficulties when trying to accurately value their sponsor deals. Now with the introduction of image recognition technology , brands and event organizers have an opportunity to get an even clearer view of the reach and value of sponsorship activity.

Sports 60

Sports ROI Metrics Social Networking 60

Waxing UnLyrical

AUGUST 16, 2012

They write about hires, mergers and events in the business community. Bounce utilized a “Likes for charity” strategy in the contest, doing a great deed by donating over $7,000 to the Impact a Hero Campaign, and another sum approximately as large to the Boot Campaign, both of which are dedicated to supporting the American military.

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Journal Compete Team Klout 175

Adam Cohen

JULY 12, 2010

They (should) know how effective every ad, campaign, point-of-sale item, direct mail, email, tagline, product and other marketing investment has performed. While we’re at it, how do our customers use social media vs. the mainstream population? What did I miss?

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Research Social Media Marketing Retail 265

Social Media Strategery

APRIL 3, 2014

Cramer-Krasselt , my employer, while traditionally seen as an ad agency, actually uses an integrated structure that aligns PR, social media, advertising, paid media, CRM, search, and paid media under one P&L that allows us to create seamlessly integrated campaigns across all forms of media. Image courtesy of Flickr user Rasta Taxi.

Syndication 103

Syndication Marketing Advertising SEO 103

Webbiquity SMM

NOVEMBER 2, 2010

Social Sharing (YouTube, Flickr, SlideShare, etc.). Social Events (e.g., Eventful, Meetup, Upcoming, etc.). . • Social Networking (Facebook, MySpace, LinkedIn, etc.). Social Bookmarking (Delicious, Diigo, Bmaccess; the distinction from social news sites is s bit blurry). Finally, as wonderful as the book is, its a tad long.

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Review Social Media Marketing Handbook 152

Laurel Papworth

JUNE 14, 2011

The main online community Facebook – and other social networks such as Twitter, YouTube, Flickr and Livestreaming – have been appropriated for the Icelandic Government’s communications channels to it’s own people. Meaning, short viral spiked events, then over. Flickr Photos are deadly dull to me.

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Gov 2.0 Crowdsourcing Ustream Facebook 93

Social Media Marketing

JULY 24, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 162

Social Media Flipboard Journal comScore 162

Bare Feet Studios

JANUARY 24, 2012

In the past, this has been a local event that targets local attendees who bid on deluxe local packages. Online Donation Campaign: HILT has secured a matching donor. Use our event Hashtag: #BBTB2012 (BuyBackTheBeach 2012) so we can include you in the conversation. Friend, Like and share HILT photos on Flickr. Mana Foods.

Social Media 100

Social Media Hosting Buy Flickr 100

Social Media Marketing

MAY 8, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. Image credit: Trev Grant (Flickr) --.

Social Media 160

Social Media Automotive Klout Flipboard 160

Waxing UnLyrical

OCTOBER 14, 2010

Image: jim crossley via Flickr, CC 2.0 Image: BES Photos via Flickr, CC 2.0 In the event that your tips do not produce successful results, readers will be able to understand the logic behind each tip, discern what went wrong in their application, and then adapt your tips to their situation. Image: Stuart Caie via Flickr, CC 2.0

Class 178

Class Flickr WordPress Template 178

Josh S Peters

NOVEMBER 5, 2009

Last Tuesday freelance photographer Michael Calanan was told by a friend that one of his photos were being used in a new Toyota 4runner campaign. Toyota apologized via Twitter to Calanan and 2 other artists, and they even made a formal statement about it in the Flickr help forum. Everyone screws up.

Flickr 100

Flickr eBook Lijit Sites 100