Waxing UnLyrical

AUGUST 16, 2012

Based out of Houston, TestMasters provides test preparation services for various college admissions exams (SAT, ACT), graduate admissions (GMAT, GRE, LSAT), professional engineering exams and other standardized tests nationwide. Actually, the charitable campaign approach was almost their entire strategy. It worked, too.

Journal 175

Journal Compete Team Klout 175

Webbiquity SMM

MAY 10, 2011

Jacquie McCarman argued in It’s Not Your CEO’s Fault He’s a Social Media Moron that “Most C-levels will scroll down to the bottom line to determine effectiveness of any campaign but what many don’t realize is that the bottom line definitions have changed with this new-fangled internet technology.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Kikolani

JANUARY 14, 2011

Search Engines / SEO / Analytics. Search Engines / SEO / Analytics. Why you cannot reverse engineer Google’s algorithm – very interesting look at why lists of ranking factors have become useless. How to stop talking about influence – does Klout really matter? Start with these blogs. A Day Without Rain.

Mashup 119

Mashup Resources Energy Vimeo 119

Kikolani

NOVEMBER 11, 2011

Search Engines / SEO. Keyword Research – Part I: Keyword Discovery – Keyword research should be the basis of any online marketing campaign. Why I Won’t Simply Ignore Klout – Do you purchase products and services from companies that you don’t agree with or do you take a firm stand? Here’s why.

Mashup 113

Mashup Resources Klout Affiliate marketing 113

Techipedia: Tamar Weinberg

AUGUST 2, 2011

I’m not saying that there’s a trick to make ensure every social media campaign gets the huge reach of a viral success, but there is a way to stack the deck in your favor. It’s a campaign that’s run over and over again, with little variations and customizations, but the same premise. Jay Berkowitz.

Tools 277

Tools Tips Marketing Social Media 277

Proactive Report

APRIL 12, 2018

In this example, the direct traffic went up from 11.80% to 19.46% post-campaign. It is most likely to be either search engines or referring sites. You can use their Klout Score and cross-reference that with Peer Index, to get a more reliable number. That means they know your name or URL and typed it into their browser directly.

News 40

News Press Release Analytics URL 40

SocMed Sean

FEBRUARY 3, 2013

It’s a long-term commitment, not a short-term campaign. YouTube 37) YouTube is the second largest search engine on the planet (only second to Google). 46) Blog content can be gold for the search engines, but you should write your articles based on what the search engines want, write for your readers.

Social Media 279

Social Media Klout YouTube Foursquare 279

Webbiquity SMM

OCTOBER 23, 2012

If you get your paid campaign in front of influencers, they’ll spread your messages for you — and bring them to many more people than you originally targeted.” How To Optimize Twitter: Be Real, Profiles, RT, Hashtags & More by Search Engine Watch. People are flattered you’ve added them to a list. Itweetlive.

Tools 203

Tools Tips Twitter Klout 203

Kikolani

AUGUST 26, 2011

7 tactics to delete from your email marketing now – if you’re doing these, you could be making a huge mess of your email campaign. Search Engines / SEO. How to make your blog design optimzied for search engines – a nice infographic plus details on what you need to do to make your blog SEO friendly.

Mashup 120

Mashup Resources Video Klout 120

Webbiquity SMM

JULY 22, 2014

First because search engines return a blend of search results, or ‘blended search’…Second, because visuals draw viewers in…viewers will stay on page (with multimedia) for up to 30 seconds longer.” ” 7 Ways to Obtain “Unicorn” News Links to Your Site Using PR by iMedia Connection.

Press Release 217

Press Release Nielsen Blogger SEO 217

Net-Savvy Executive

NOVEMBER 28, 2011

And while I won't attempt to settle the debate over how to measure influence, I want to point out that the topic is more interesting than whether Klout scores mean anything. Klout A single-score influence metric based on social network activity. A growing group of companies is experimenting with different approaches. api , faq , how ).

Influencer 98

Influencer FAQ API Klout 98

Net-Savvy Executive

NOVEMBER 28, 2011

And while I won't attempt to settle the debate over how to measure influence, I want to point out that the topic is more interesting than whether Klout scores mean anything. Klout A single-score influence metric based on social network activity. A growing group of companies is experimenting with different approaches. api , faq , how ).

Influencer 81

Influencer FAQ API Klout 81

Kikolani

AUGUST 20, 2010

How to improve your writing and SEO for better blog posts – this ebook has just what you need to compose more engaging blog posts for readers and optimized pages for search engines. 12 amazing SEO infographics – must see visualizations of search engine optimization. Search Engines / SEO / Analytics.

Mashup 126

Mashup Resources Foursquare WordPress 126

Webbiquity SMM

OCTOBER 5, 2010

New Data on Twitter Usage Can Strengthen Your Twitter Outreach by Search Engine Guide. Twitter ROI: Show Your Clients the Effectiveness of Twitter Campaigns by Web Analytics World. Chuckie Oliver reviews five key tools for measuring the effectiveness of Twitter activities including Twitter Analyzer , Klout and Tweet Stats.

Tools 207

Tools Twitter Tips Statistics 207

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Hire Social Media Strategists (Creativity Unbound): Edward Boches of Mullen takes a tactical approach toward hiring for social media — and for him, it’s not just about Klout or following numbers. 20 Real Tips for Hiring a Social Media Consultant (Pam Moore): Looking for a consultant? They’re lucky to have him!

Marketing 279

Marketing Affiliate marketing SEO Small Business 279

SocialFish

NOVEMBER 2, 2010

6 Ways to Optimize Your Blog for Search Engines (Social Media Examiner). Thoughts on Klout and Psychology (p.s. Why your social media marketing campaigns aren’t working. Blogworld-or-bust! 4 ways keywords can drive your blog’s editorial calendar (SmartBlog on Social Media). The Art of Social. Peter Shankman). Outspoken Media).

Klout 157

Klout Analysis Journal Eventful 157

Techipedia: Tamar Weinberg

JULY 7, 2010

The success of a social media marketing campaign strongly revolves around engagement. Tools like Klout can really help you find the influencers among those who are merely twitterfeeding it up the wazoo. If you’re hiring a social media marketing practitioner for your business, look at their Klout.

Social Media 251

Social Media Klout Influencer Feed 251

Hootsuite

MARCH 31, 2020

Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Influencer marketing is a strategy involving collaboration with an influential person on social media (an “influencer”) to promote a product, service, or campaign. Objectives are the goals of an advertising campaign on social media.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

JUNE 6, 2011

Marty’s an international speaker at Search Engine Strategies (SES), Search Marketing Expo, SEMpdx and PubCon conferences. He is an industry expert in the areas of SEO, interactive and digital technologies and author of Search Engine Marketing and several more books. His popular “home&# publication is aimClear Blog.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Kikolani

SEPTEMBER 17, 2013

And I’m also assuming you don’t have a massive budget to run an advertising campaign. That’s why I started TrafficGenerationCafe , focusing on various ways to increase website traffic like search engine traffic, social media traffic, networking, as well as how to convert that traffic into subscribers and buyers.

Tips 168

Tips Influencer Blogger LinkedIn 168