Sprout Social

FEBRUARY 19, 2024

AI automation powers AI marketing , which marketers, like you, can use to pivot your campaigns seamlessly based on real-time market indicators, empower your customer service teams and grow holistically. Thus, making you time-efficient while enabling campaign management at scale. What is AI automation?

Strategy 104

Strategy Sentiment Patterns Marketing 104

Hootsuite

NOVEMBER 7, 2023

Back in the day, marketers had to dedicate substantial budgets to consumer and competitor research through surveys, focus groups, and market testing. Spot competitor campaigns as they launch. Has the competition launched a marketing campaign you need to counter? Identify potential creators to partner with.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Convince & Convert

APRIL 1, 2010

I’m trying to understand how such a great campaign could have a foundation that is so unstable. Also – how long will this self-serving mea culpa campaign fad last? In my opinion, this is the difference between good or great. Jay, do you think this is a result of a lack of strategy, leadership, or clarity on the objectives?

Social Media 120

Social Media Content Analysis Sports 120

Sprout Social

JANUARY 30, 2023

Here are four brands embedding social into their customer-centric strategy–and takeaways for how you can do it yourself. Rather than relaunching sweet potatoes as an internally sourced campaign, they gave credit where credit was due and showed their customers that they’d been listening to their social media pleas.

Examples 114

Examples Brands How To Aggregator 114

Audiense

DECEMBER 19, 2016

We can then suggest tweaks for the campaigns based on our analytical findings that will help yield better results. We realised with DM campaigns that we received much faster responses than we would with email. For our campaign] each video was quite unique. Read the full Solar Impulse case study here.). “We

Trends 60

Trends Marketing Forums Microsoft 60