Mindjumpers

OCTOBER 1, 2010

Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Facebook Marketing Drive Sales Diesel Kicks Ass With New Campaign! Not only do they arrange contests and events, they also import people’s outfits and blog posts that mention H&M to their so-called “ Social Media Room ”.

Social Media 279

Social Media Fashion Disqus Communities 279

Jason Yormark

FEBRUARY 18, 2010

For years, I’ve attended the Search Engine Strategies and SMX events and the biggest difference by far is in the audience. My hope is that they would hit 10,000 by the end of the Mac Office Loves You campaign which wraps up 2/25. This was very evident in my attempts at doing video recaps like I had done in the past.

Apple 200

Apple Embedding RSS Disqus 200

Freelance Social Media

JULY 16, 2009

As a way to keep track of deals happening at the event the hashtag #swsale was created. Local Twitterers and businesses made #swsale the number 46 trending hashtag on all of Twitter. The hashtag was supported by the Lawrence Journal- World and made prominent on their homepage Tweetgrid’s Twitter Search Widget.

Meeting 134

Meeting Twitter Foursquare Journal 134

Freelance Social Media

MAY 26, 2009

The survey revealed that social networks provide little real revenue for non-profits via fundraising, and are mainly utilized for traditional marketing efforts (promoting their website, email lists, and events.) About the author Meghan Brozanic wrote 2 articles on this blog.

Social Networking 225

Social Networking Organization Foursquare Survey 225

Adam Cohen

JULY 12, 2010

They (should) know how effective every ad, campaign, point-of-sale item, direct mail, email, tagline, product and other marketing investment has performed. blog comments powered by Disqus Connect About Adam Adam is a partner at the digital agency Rosetta, leading the Social Media practice.

Research 265

Research Social Media Marketing Retail 265

Mindjumpers

OCTOBER 7, 2010

A lot of different elements such as Events, Places etc. It has been made possible to create a group, invite friends to join and share updates, photos, videos, links, events etc. have been up for discussion, but now the changes are official. Here, we will introduce each of them.

Platform 185

Platform Facebook Applications Notification 185

Mindjumpers

AUGUST 5, 2010

Some of the skeptics criticize the fact that Energi Nord from the very beginning had their mind set on a certain number of lamps, which in some way renders the Facebook campaign superfluous. It is also criticized that Energi Nord in the end makes their marketing more aggressive, inviting their community to participate in events.

CSR 249

CSR Meeting Social Media Energy 249

Mindjumpers

JULY 23, 2010

Initiate interactive events as a way to derive increasing traffic to your various online platforms. Such an initiative is likely to increase the number of daily online visitors, thus providing various opportunities to derive additional sales. And we will of course urge you to read the full blogpost on WorldClass Hotel Marketing News.

Hotels 196

Hotels Engagement Social Media Web 2.0 196

Mindjumpers

JULY 16, 2010

It all happened in less than 12 months, so the intensity in the story speaks for itself.

Social Networking 176

Social Networking Nielsen Film Facebook 176

Justin Levy

JULY 14, 2009

The blog-driven campaign included voting to determine how the funds would be distributed between the charities. You should also consider taking part in Blog Action Day , a once a year event in which thousands of blogs pledge to write at least one post about a specific social cause (last year it was fighting poverty).

Social Media 100

Social Media MySpace Widget Flickr 100

Josh S Peters

SEPTEMBER 18, 2009

Jacob Morgan (my co-author on TwittFaced and all around awesome guy) wrote a post about The Gap and ROI that first made me think he was describing what sounded like an Awareness campaign and tried to apply ROI to it due to a very unfortunate use of the term. 4 basic types of marketing campaigns 1.

ROI 100

ROI CPA Campaign Buy 100

Justin Levy

MAY 9, 2010

Every time I chat with anyone from their team or hear them speak at our events or other conferences, I always learn something new. So, will you join DJ and I from the comfort of your office, bed or local coffee shop for our webinar on 5/12 and come chat all things email marketing and social media?

Social Media 100

Social Media Upcoming Marketing Committee 100

Josh S Peters

OCTOBER 20, 2009

Recently I wrote an article about The GAP, ROI, and Awareness where I laid out the 4 basic types of marketing campaigns. There are many sub campaigns that can fall under these, but these 4 cover the vast majority and each have their own metrics. 4 Types of campaigns and their metrics 1. Here we would be looking at Impact.

ROI 161

ROI Social Media Metrics Loyalty 161

Justin Levy

AUGUST 4, 2009

I have inked a deal with Pearson Education/Que Publishing to write a book tenatively titled Facebook Marketing: Designing Your Next Marketing Campaign. My experiments with Facebook for event management for Wausau Whitewater are proving effective and I use my own account to reach people who are not fans of WW.

Facebook 157

Facebook Marketing RSS Feed Reader 157

The Way of the Web

MARCH 25, 2010

Last year hundreds of millions took part around the world, and if you’re interested you can sign up to the campaign , share some videos, embed a funky widget or share your support. blog comments powered by Disqus Blog Partners: Tags: events [link] Earth hour 2010 | Rohit Prabhakar [.]

Blogroll 29

Blogroll Widget Case Study Disqus 29

Josh S Peters

NOVEMBER 5, 2009

Last Tuesday freelance photographer Michael Calanan was told by a friend that one of his photos were being used in a new Toyota 4runner campaign. The real source of strength in that event is how you deal with it. The Story Before we talk about some of the underlying issues of what went wrong I’ll give you some back story on this.

Flickr 100

Flickr eBook Lijit Sites 100

Convince & Convert

FEBRUARY 24, 2010

Marketing isn’t about campaigns any more. link] Stefan Visual slideshow: "6 Required Competencies for Social Organizations" by @jaybaer [link] [link] Eric Torres Marketing isn't about campaigns anymore, it's always on. All of this is happening to companies (maybe yours) every minute of every day. It’s always-on.

Compete 115

Compete Conference Organization Social CRM 115

Social Media Strategery

MAY 26, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Expo held here in Washington, DC and I was honored to be a member of the Program Committee for this event as well as last year’s Expo Showcase and Summit. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0

Gov 2.0 91

Gov 2.0 Fashion Web 2.0 Committee 91

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Convince & Convert

SEPTEMBER 22, 2010

Email is the foundation for any online marketing campaign. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Or “Throw ‘stuff’ up on the wall and see what sticks,&# versus strategy and planning and metrics analysis. Social rounds it out, helps to expand reach. Im Jay Baer.

Social Media 135

Social Media Strategy Social CRM Consultant 135

Social Media Strategery

DECEMBER 24, 2009

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 This year, we developed and implemented their social media campaign, including all of the social media engagement described above as well. Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 The Whole. :

Gov 2.0 81

Gov 2.0 Social Media Web 2.0 Wiki 81

Social Media Strategery

FEBRUARY 9, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 events like Gov 2.0 Getting these influencers involved as speakers is a great start, but we need to achieve more consistent engagement beyond just singular events. Home About Me Speaking Legal-ese My Team Gov 2.0

Gov 2.0 94

Gov 2.0 Organization Sports Forums 94

Social Media Strategery

APRIL 27, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Cheers, Shim [link] [link] Ari Herzog It's all about integration, baby. htttp://www.scarf8.net The Whole. : The Whole.

Gov 2.0 126

Gov 2.0 Social Media Web 2.0 Statistics 126

Social Media Strategery

JUNE 15, 2010

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 From his revolutionary campaign to his first memo while in office to the Open Government Directive , President Obama has moved Government 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 The Whole. :

Gov 2.0 66

Gov 2.0 Wiki Web 2.0 Sports 66

Techipedia: Tamar Weinberg

MARCH 4, 2010

I’ve learned that Roger Smith Hotel is a boutique hotel with event rooms suitable for parties and workshops. Two days ago, they launched a new campaign to replace the old one. Had this campaign been launched 5 or 10 years ago and had it not been for social media, I think I’d still be driving by the old billboards.

Hotels 245

Hotels Social Media Communities Discount 245

Convince & Convert

FEBRUARY 11, 2010

Raven Zachery, project director for the Obama Presidential Campaign app and founder of SmallSociety, defends native applications. – [link] blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. “The mainstream gaming market will always be native. Im Jay Baer.

Social Media 113

Social Media Strategy Apple iPhone 113

Techipedia: Tamar Weinberg

AUGUST 25, 2010

In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. He’d also have done the outreach personally since I’ve met the guy at social media events. Some people get that.

Social Media 272

Social Media Engagement Forums Policies 272

Convince & Convert

APRIL 1, 2010

In the team’s defense, they do have a nicely executed Events tab, and the Wall seems to be pretty active, with a variety of contests for fans. I’m trying to understand how such a great campaign could have a foundation that is so unstable. Also – how long will this self-serving mea culpa campaign fad last?

Social Media 120

Social Media Content Analysis Sports 120

Convince & Convert

MAY 27, 2010

I'd like to clarify that the 4,250 Facebook wall posts facilitated by our most recent campaign with Tornados were actually posts to users' walls (i.e. I'd like to clarify that the 4,250 Facebook wall posts facilitated by our most recent campaign with Tornados were actually posts to users' walls (i.e. Im Jay Baer.

Consultant 122

Consultant Metrics Social Media Social CRM 122

Convince & Convert

MAY 25, 2010

Digital marketing isn’t about campaigns, it’s about waterfalls. link] #bgsd [link] Elizabeth Sosnow Digital and Dollars – Successfully Adding Online Marketing to Your Agency Services | Conferences and Events | Soci… [link] [link] Paula Lovell Hey @jaybaer you were rocking at #CAPRSA and this proves it.

Marketing 123

Marketing Social CRM Conference Social Media 123

Convince & Convert

MARCH 4, 2010

Blogging for Commerce Related to the first, but commerce-oriented blogs are more interested in conversion events than in traffic generation. effective social media campaigns that left no question of their effectiveness. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Metrics 130

Metrics Strategy How To Tourism 130

agora pulse

JANUARY 25, 2021

Some of their tasks include: Creating a buzz around new promotions and campaigns. Organizing events to build community and boost brand awareness. Responding to comments under articles using tools like Disqus, IntenseDebate, and Viafoura. This is often on forums rather than the company’s main channels.). Pre-Internet.

Communities 112

Communities Forums Disqus Social Media Management 112

Convince & Convert

JUNE 3, 2010

How coincidental that these two events are such perfect contrasts, and happened within days of each other… [link] Marcel Dezentjé 'What BP Can Learn from Umpire Jim Joyce' Over 'met de billen bloot gaan' – [link] [link] Mike Stenger Abso-freakin-lutely Jay! What a stupid thing to say. link] jaybaer I agree.

Social Media 156

Social Media Strategy Consultant Social CRM 156

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

To take two examples: people complain about an issue to an important newspaper prompting them to push the issue into the mainstream, or if a TV station covers an event, that becomes an important topic. Digg Diigo Disqus Dopplr Facebook Fetch Flickr FriendFeed gdgt Google Reader Identi.ca

Social Media 105

Social Media Marketing Digg MySpace 105

Convince & Convert

SEPTEMBER 21, 2010

You’re engaged in an advertising and marketing campaign that uses the Web as its distribution platform. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Working on campaigns for several clients and its been a slow haul, especially for a new brand. Unlikely at best.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Convince & Convert

FEBRUARY 23, 2010

On Twitter for example, if you’re tweeting about your company’s new product, you’re engaged in a customer gain event. But, if one of your followers tweets and asks you to solve a customer service problem, and you answer back, you’re engaged in a customer retention event. Im Jay Baer.

Social Media 117

Social Media Strategy Social CRM Company 117

Social Media Strategery

OCTOBER 6, 2008

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Home About Me Speaking Legal-ese My Team Gov 2.0 Government 2.0 Miscellaneous Personal Prof. Maybe you should post your ad on some of the sites which you are targeting in your communications strategies. Good luck in the hunt.

Gov 2.0 50

Gov 2.0 Social Media Web 2.0 Consultant 50