Razor Social

MAY 15, 2019

They are so well known that they typically have gatekeepers that protect them.They charge mega bucks for product endorsements or other type of influencer campaigns because one tweet from a celebrity can make a big difference for a product or a brand. One off campaigns. They can help build awareness, generate interest and drive sales.

Influencer 104

Influencer Social Media How To Campaign 104

Hootsuite

JULY 6, 2022

And, your Instagram eCommerce business can integrate with your Facebook ads and Pages for even more reach. Let them know about any promotional campaigns you’re running. You can also tease future campaigns with ‘coming soon’ posts. And to crowdsource sentiment on your brand. People are receptive to advertising.

Instagram 117

Instagram HootSuite UGC Influencer 117

Oktopost

MARCH 2, 2020

However, non-sales business activities should not be discounted either. . For example, having a solid online presence and positive brand sentiment are critical in recruiting manufacturing professionals. Social media platforms like Facebook and LinkedIn are a major aspect of this, but not the only ones.

B2B 137

B2B Marketing Construction Committee 137

Keyhole.co

DECEMBER 22, 2022

They have a powerful presence on Instagram, Facebook, and Twitter, amongst other platforms, with highly engaging content that appeals to their followers’ interests. Here’s a look at their followers on their main account: Instagram: 252 million Facebook: 36 million Twitter: 9.58 Nike on Facebook. Source: Nike Facebook.

Social Media 59

Social Media Strategy Collaboration Analysis 59

Sprout Social

OCTOBER 23, 2019

They also said that they’re more likely to become brand loyal sooner if they get access to exclusive discounts through a loyalty program. You can build trust and connection by being transparent and responsive, and by understanding sentiment towards your brand you’ll be able to get ahead of any issues before they become a serious problem.

Loyalty 87

Loyalty Brands How To Discount 87

Convince & Convert

FEBRUARY 18, 2016

While many companies are turning to Facebook, Twitter, Instagram, and Snapchat, don’t discount what’s possible on LinkedIn. The ten best IN moments were shared on the L’Oréal company page at the end of the campaign. The ten best IN moments were shared on the L’Oréal company page at the end of the campaign.

LinkedIn 60

LinkedIn Campaign Transportation Travel 60

Laurel Papworth

MAY 31, 2012

Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Facebook, Twitter, blogs will be covered (we set up a blog live) as well as how to build audiences. Book social media course.

Course 66

Course Social Media Press Release Film 66

Sprout Social

DECEMBER 5, 2022

Before Sprout, I managed a viral social media campaign at Shedd Aquarium that was so widespread, it reached all seven continents—yes, including Antarctica. ?? And social media crowdsourcing —or turning to social for audience opinions, ideas and sentiment—is a powerful way to improve your content, products and your business as a whole.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Myrland Marketing

OCTOBER 6, 2010

Yesterday, he engaged his audience with the informative, somewhat controversial to some in attendance, idea that Facebook is where we as marketers, entrepreneurs, service providers and businesspeople need to be spending our attention. 1) &# By this time next year, you, as a brand, will spend more time on Facebook than on Twitter.&#

Facebook 88

Facebook Social Media WordPress Syndication 88

Sprout Social

FEBRUARY 7, 2024

Use these insights to develop a counter-strategy, such as a new campaign, discount or innovative feature. Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics. And there’s more.

Tools 94

Tools Sentiment Marketing Metrics 94

Social Media Strategies Summit

JANUARY 2, 2020

With the increased spending and pressure to make the 4th quarter count, consumers are inundated with social campaigns, ads, special offers, and email messaging. At their worst, these campaigns often fall into the noise without having much of an impact. Here’s our round-up of the top 8 holiday campaigns for 2019. #1

Campaign 134

Campaign Retail Loyalty Marketing 134

Webbiquity SMM

AUGUST 23, 2010

20 Metrics To Effectively Track Social Media Campaigns by Search Engine Land. Compelling piece except for his use of the phrase social media campaign (argh). Sexy Numbers: Measuring ROI in Social Media Campaigns by ReveNews. Social Media ROI – How 3 B2B Technology Companies Are Achieving Revenue Results by MarCom Ink.

ROI 193

ROI Social Media Vocus Metrics 193

Josh S Peters

OCTOBER 20, 2009

Recently I wrote an article about The GAP, ROI, and Awareness where I laid out the 4 basic types of marketing campaigns. There are many sub campaigns that can fall under these, but these 4 cover the vast majority and each have their own metrics. 4 Types of campaigns and their metrics 1. Here we would be looking at Impact.

ROI 161

ROI Social Media Metrics Loyalty 161

Social Media Strategies Summit

FEBRUARY 27, 2024

million-strong Facebook Group, the Instant Pot Community. Tools like Hootsuite and Sprout Social can crawl multiple social platforms, seek out untagged mentions of your brand, and even analyze the sentiment behind each post. And, of course, don’t forget to share those guidelines via a pinned post or your social media bio.

Social Media 181

Social Media Tips Guidelines Policies 181

Keyhole.co

APRIL 26, 2023

You still haven’t started using Facebook Analytics, have you? Maybe you don’t see why you should be using another Facebook analytics tool. You have Facebook Insights anyway. The truth is, Facebook Analytics will completely change the way you do business. What is Facebook Analytics? We totally get it.

Analytics 52

Analytics Data Facebook How To 52

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Keyhole.co

MARCH 1, 2023

Hardly anything defined Facebook’s success more than its access to user data and its capability to turn it into advertising dollars. Every day, social managers involved in the social listening struggle with questions like “Are positive sentiments towards our brand growing or going down?” Data is the new oil.

Data 52

Data Social Media Strategy CPC 52

Bill Hartzer

NOVEMBER 2, 2021

On October 28, 2021 Facebook filed for a trademark on the word Meta. Of course, that’s not surprising, since Facebook announced that they are changing the company name to Meta. If you go to the website meta.com you’ll be redirected to this web page on Facebook.com.

Telecommunications 218

Telecommunications Wireless Software Applications 218

Keyhole.co

JANUARY 25, 2023

You still haven’t started using Facebook Analytics, have you? Maybe you don’t see why you should be using another Facebook analytics tool. You have Facebook Insights anyway. The truth is, Facebook Analytics will completely change the way you do business. What is Facebook Analytics? We totally get it.

Analytics 52

Analytics Facebook Hashtag Metrics 52

Sprout Social

NOVEMBER 16, 2021

In 2020, Facebook, Instagram and Pinterest launched revamped social commerce tools, and Twitter, YouTube and TikTok announced that they too were exploring social commerce for their platforms. Connecting your product catalogs to a social commerce solution also gives brands a chance to curate collections that align with larger campaigns.

Social Media 140

Social Media UGC Analysis Conversation 140

Keyhole.co

FEBRUARY 28, 2024

Of course, the Duolingo social media strategy would have been incomplete without including YouTube and the OG social network Facebook. Use Keyhole’s social listening and sentiment analysis to get a pulse on your audience’s preferences and choose marketing channels accordingly. million followers. The brand generated 376.47

Social Media 105

Social Media Strategy Meme Education 105

Postcron

MAY 7, 2020

There are so many different social platforms such as Facebook, Instagram, Twitter, Linkedin, Pinterest, Snapchat, TikTok… That you might ask yourself: Which ones should I start off with ? This might be the outcome of not setting a clear goal before starting your campaign. Posting 2x a day on Facebook. Expand your audience.

Social Media 131

Social Media How To Hashtag Meme 131

Hootsuite

JULY 15, 2020

As a social marketer—or any marketer, for that matter—it’s easy to get lost in the details of tracking your latest engagement rates and campaigns. Does a new campaign address the needs and goals of at least one of your buyer personas? This advanced level of targeting increases conversion rates and improves social ad campaigns.

Template 145

Template Templates How To Tourism 145

Sprout Social

SEPTEMBER 2, 2021

To make the most of your campaigns, it’s crucial to understand the tactics and strategies that are proven to work among today’s top retailers. In fact, the Sprout Social Index 2021™ found titans like Facebook (55%), Instagram (54%) and YouTube (49%) rule British and Irish consumers’ social media habits.

Retail 98

Retail Social Media UGC How To 98

Keyhole.co

FEBRUARY 26, 2024

The chocolate brand boasts 110,000 TikTok followers and mostly relies on UGC and influencer marketing posts for its campaigns. However, their Facebook group is where their marketing efforts shone. So, continuing their emphasis on social proof, they made content created by their users their primary campaigning tool.

Social Media 59

Social Media Strategy UGC Influencer 59

Hootsuite

JULY 9, 2019

For example, include a discount code for future purchases to customers who leave reviews. Consider providing a discount or perk in exchange for a review. Like traditional commercials, videos can provide more depth and information than a single Facebook post or tweet. Make it as simple and low-barrier as possible.

Strategy 111

Strategy How To Marketing Review 111

agora pulse

JANUARY 25, 2021

Some of their tasks include: Creating a buzz around new promotions and campaigns. Fast forward again to 2006 and the original Brat Pack of social media networks (Facebook, Twitter, and Linkedin) has been launched. This article from Facebook legend Mari Smith back in 2011 talks about how admins can manage the new style groups.

Communities 112

Communities Forums Disqus Social Media Management 112

Later

APRIL 10, 2019

There’s no question that social media influencers have become indispensable for brand campaigns, especially on Instagram. From there, you can adjust and take other factors into consideration, such as engagement rate, client budget, campaign length, and other partnership specifics. However, influencer rates can still vary quite a bit.

Cost 84

Cost Influencer Instagram Travel 84

Laurel Papworth

FEBRUARY 22, 2015

Which Covers: Purpose vs Values, Tribes & Customer Avatar (Targeted Comms),Spaces and Platforms, Roles and Personal Brand Gamification, Engagement Life Cycles & Call To Actions, Key Influencers, Voice & Etiquette, Campaign & Activities, Rituals & Conversation Diary. They think a content calendar for Facebook is a strategy.

Avatar 40

Avatar Strategy Social Media How To 40

Techipedia: Tamar Weinberg

JANUARY 5, 2012

Quick and Dirty Competitive Research for Keywords : If you’re looking for keywords to target in your SEO campaign, this guide will tell you what to do with available online tools and websites. It’s about being active all the time, watching the progress of your campaigns as they go through their cycles. Offering discounts?

Marketing 264

Marketing SEO Case Study Small Business 264

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. I did this with a web designer that I have chatted with often, he offered a discount and I “forced&# him to take his full price.

Products 267

Products Consultant Price Social Media 267

ProBlogger

DECEMBER 11, 2016

It was our very first 12 deals of Christmas campaign. In this episode, I want to walk you through exactly what I did that first year and talk about how we’ve evolved that campaign over the last 6 years and have expanded it to run other campaigns and to start a whole new sister business for Digital Photography School.

eBook 32

eBook Campaign Price Discount 32

Hootsuite

SEPTEMBER 21, 2020

Most platforms, including Facebook, Instagram, and YouTube, offer support and special features for eligible nonprofits. Communicate your mission to new followers and spread the word about new initiatives, campaigns, and issues within your community. Here are platform-specific links for nonprofits: Facebook. Click Add button.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Keyhole.co

MARCH 16, 2023

What would happen, if you as a shoe brand (for instance) chime into that conversation with a link to your black shoe — including a discount coupon? — Kathryn Birstein (@kbirstein) January 31, 2017 #DeleteUber campaign. Monitor brand campaigns and conversations on Keyhole 3. It’s all about people doing business with people.”

Fashion 98

Fashion Sentiment Collaboration Policies 98

Unmetric

SEPTEMBER 19, 2018

ITG today has a combined following of over 936K on social media channels like Facebook, Twitter, Instagram and more than 145K subscribers on YouTube. Hence, the brand has a presence on all major social channels like Facebook, Instagram, Twitter, YouTube, Snapchat, Tumblr, Pinterest and LinkedIn. Social Media Overview. Audience Size.

Social Media 141

Social Media Hashtag Instagram Meme 141

Sprout Social

APRIL 6, 2023

For example, portable blender company, BlendJet, saw their average order rates increase 17% and sales 15% after deploying a Facebook chat plugin. Chatbot marketing also helps brands and customers engage more closely by: Sharing quick answers regarding discounts, or a product or service. Resolving a complaint or problem.

Marketing 82

Marketing Airlines Conversation Team 82

Rebekah Radice

DECEMBER 5, 2016

From Periscope to Facebook Live, streaming was open source. Many companies are adding video to their marketing campaigns because it offers a relational perspective into the company and helps explain concepts in a simpler way than words or pictures. If they buy the same product more than once, give a discount on their next one.

Social Media 146

Social Media Trends Strategy CSR 146