Webbiquity SMM

NOVEMBER 8, 2022

When an unknown variable is introduced, people are likely to take action depending on the sentiments of the majority. Brands integrating social proof into their marketing campaigns boost legitimacy and authenticity in their products and services. What Is Social Proof In Marketing? Nine Benefits of Social Proof in Marketing.

comScore 299

comScore Marketing Case Study Review 299

Ignite Social Media

OCTOBER 6, 2022

Social Marketing – Orchestrate social campaigns that drive business results. Channel Breakdown Average Duration Time Topic Analysis Topic Focus Issues Emotion Context Significant Terms Sentiment Breakdown Total Contacts Made (by Team Member) . Modern Chat – Chat with customers in real-time or anytime on your website.

Social Media Management 122

Social Media Management Review Social Media Tools 122

Audiense

MAY 17, 2018

After last week’s post on insights activation in the pre-campaign phase , we’ll continue today by taking a look at how campaigns can be enriched by consumer insights extracted from social data during the execution of the campaign. From consumer insight to production in marketing campaigns.

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Case Study Activities Study Campaign 79

Sprout Social

OCTOBER 4, 2021

For example, you could use tags for specific product lines, sentiment scores or customer care, and use the Tag Performance Report to track the results. Learn how your audience feels about your brand using sentiment analysis. Sprout’s tagging feature makes this type of analysis easy. Benchmark against competitors.

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Data Metrics Sentiment Analytics 124

Ignite Social Media

OCTOBER 6, 2022

Social Marketing – Orchestrate social campaigns that drive business results. Channel Breakdown Average Duration Time Topic Analysis Topic Focus Issues Emotion Context Significant Terms Sentiment Breakdown Total Contacts Made (by Team Member) . Modern Chat – Chat with customers in real-time or anytime on your website.

Social Media Management 78

Social Media Management Review Social Media Tools 78

Social Media Strategies Summit

JANUARY 22, 2021

It’s a trend that caught fire when the Bernie Sanders campaign partnered up with peer to peer texting platform Hustle in 2016 to reach volunteers, with remarkable success. Check out how simple their text is: Temple University P2P Texting Campaign. If you weren’t familiar with P2P texting prior to the 2020 election, you likely are now.

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Strategy Marketing SMS Mobile 211

Hootsuite

JANUARY 13, 2022

In this article, you’ll learn what user-generated content is, plus a few other things: understand the benefits of using UGC in your campaigns, see how big and small brands execute UGC, Get actionable tips to help transform your user-generated content into more engagement and conversions for your brand. Not clued in just yet? Well Traveled.

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UGC Content HootSuite Authentication 145

Unmetric

NOVEMBER 4, 2019

By leveraging social media analytics tools one can monitor mentions of your brand, perform campaign analysis, stay ahead of topics trending in your industry, get competitor intelligence and much more. By doing so you can look for hidden patterns in the sentiment, comments, and so on. SIGN UP FOR A DEMO.

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Social Media Social Media Management Sentiment Analytics 97

Keyhole.co

DECEMBER 13, 2023

Add to the mix the ever-changing trends, you realize you need a robust social media strategy to run successful online campaigns. Key features: Social listening and campaigns: This helps you monitor what people think of your brand and gauge campaign performance in real time. The Business package starts at $739/month.

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HootSuite Price Sentiment Social Media Management 52

Sprout Social

NOVEMBER 19, 2020

For those interested in hiking, the outdoor activity that had the highest positive sentiment on Twitter (55% positive, 31% neutral, 14% negative), content from those types of brands can help them plan a day-trip, discover new trails and find the most picturesque landscapes. Go forth and explore.

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Travel Sports Exercises Sentiment 121

Keyhole.co

OCTOBER 24, 2022

A higher growth rate means your marketing team is on the right track, launching intuitive and engaging campaigns. Follower growth rate serves as a better health check on the performance of your campaigns. Book A Free Demo. At the same time, a dip might need some optimization tweaks. Why Should I Track Follower Growth Rate?

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Metrics Analytics Analysis Hashtag 52

Sprout Social

SEPTEMBER 14, 2023

Customer marketing refers to marketing methods, campaigns and activities designed to build connection and loyalty with existing customers by elevating their experience with your brand or products. If you’re curious about how Sprout can empower your customer marketing strategy, and your entire social strategy, reach out to us for a demo.

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Strategy Brands Content UGC 123

Sprout Social

FEBRUARY 13, 2019

As you start identify common threads in your Smart Inbox or are notified about interesting events with Message Spike Alerts, you can turn to your brand-related listening Topics to find trends, track sentiment and see a fully informed picture. Put social data in the spotlight.

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Authentication Analysis Sentiment Tumblr 102

Sprout Social

JUNE 27, 2023

These could be product issues, advertising campaigns, customer service or even sensitive issues gaining ground. These reports provide you with an overview of customer sentiments and your brand health, which you can use to amplify your social strategy and other marketing efforts.

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Review Brands How To Analysis 127

Hootsuite

MAY 15, 2023

Book a Demo The unique challenges of franchise social media marketing Enforcing brand guidelines You want franchisees to make the most of social media marketing to grow their (and your) business, but how do you avoid a cringe-worthy faux paus, like using an outdated logo in marketing materials? Try Hootsuite’s Inbox today.

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Social Media HootSuite Guidelines Marketing 92

Unmetric

AUGUST 19, 2019

Here’s an interesting case study video on how the Red Socks Company created a hit campaign by researching what other brands did around Lost Sock Day using Unmetric. The tool gives you real-time insights on feedback from your audience on your brand’s campaign performance. . Sign up for a demo. Now, how cool is that?

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Social Media Tools Price Hashtag 91

Hootsuite

APRIL 12, 2021

Integrated paid and organic: We continue to work on ways to create a seamless experience for managing paid campaigns and organic content together from within Hootsuite. If you’re an Impact customer, when you publish a post via Computer the auto-tagger will pull campaign data into Impact for easy filtering. Request a Demo.

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HootSuite Insurance Hubspot Sharepoint 96

Unmetric

AUGUST 28, 2019

Social media monitoring is the process of gathering information on your brand’s mentions, share of voice, sentiment, and more. On the other hand, social media listening is the process of analyzing the gathered information, looking for hidden patterns in the sentiment, comments, and so on. Pricing: Starting from $49 per month.

Social Media 101

Social Media Tools Sysomos Sentiment 101

Hootsuite

FEBRUARY 24, 2023

Like Hootsuite, Social Studio lets you plan and measure the performance of both paid and organic social marketing campaigns. With Insights, you can track brand sentiment, emotion, mentions, demographics, and more. Request a Demo Manage all your social media in one place, measure ROI, and save time with Hootsuite.

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HootSuite Social Media Management Tumblr Hashtag 83

Keyhole.co

MAY 25, 2022

Whereas social media analytics gathers information from social channels to help businesses make sense of users’ attitudes and customer sentiments. When you understand which efforts aren’t working, you can tweak your strategies accordingly to enhance the performance of your campaigns and overall ROI. Analysis of paid campaigns.

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Analytics Social Media ROI Metrics 52

Hootsuite

MAY 1, 2023

Social media managers have a tough gig, often juggling multiple accounts , managing complex campaigns, and collaborating with stakeholders. Better measurement of results: With a social media workflow in place, it is easier to measure the results of your campaigns. Copywriting: Writing captions or campaign slogans.

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Template Templates Social Media Tips 134

Hootsuite

AUGUST 25, 2021

This sentiment has gone from being something whispered quietly in the back corners of marketing departments to center stage on Twitter. Amanda says many social managers share this sentiment. Request a demo now. twitter’s main character today is a master’s degree in social media. Nathan Allebach (@nathanallebach) July 26, 2021.

Social Media Management 126

Social Media Management Social Media HootSuite Training 126

Oktopost

DECEMBER 22, 2019

Social listening also helps you keep tabs on the social media sentiment toward your company and products. As the top hashtag tracking and hashtag analytics platform in the world, Keyhole is a great resource for determining the effectiveness and value of your online marketing campaigns. The Benefits of Listening.

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Tools B2B Sentiment Notification 116

Hootsuite

SEPTEMBER 16, 2022

Get a Free Heyday Demo. Mountain Dew’s promotional engagement campaign. The energy drink brand teamed up with Twitch, the world’s leading live streaming platform, and Origin PC for their “Rig Up” campaign. This positive sentiment spills over into customers’ attitudes about ATTITUDE. Get a Free a Heyday Demo.

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Examples FAQ Insurance Retail 96

Audiense

JUNE 7, 2018

These are just a few suggestions to show how personality insights can enrich your content creation strategies and help you to improve the results of your marketing campaigns. Adapt the message to highlight the most important aspects according to the traits of the audience or target segment.

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Content Sample Samples Sentiment 90

agora pulse

AUGUST 17, 2020

Or maybe you are going to start your very first social media campaign? People who signed up to your newsletter or asked for a demo of your product). Number (and sentiment) of your customer support emails. But when you break it down into five easy steps, it’s doable and even enjoyable. What Is a Social Media Strategy?

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Social Media Strategy Marketing How To 171

Unmetric

SEPTEMBER 9, 2019

Your content quality and campaign performance shouldn’t just be measured with engagement rates but also compared on how they stack up against your peers and your industry. Campaign Intelligence helps you evaluate past campaign performances to make strategic decisions on your upcoming brand initiatives. Now, how cool is that?

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Tools Hitwise Analysis Price 85

Audiense

AUGUST 3, 2018

For example, in addition to the sociodemographic criteria that have traditionally been taken into account to define target audiences and customer personas, a wide variety of insights is now available that helps enrich these consumer profiles: from their personality traits to the tendency to respond in one way or another to marketing campaigns.

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Data Sports Analysis How To 74

Sprout Social

OCTOBER 25, 2022

Combine positive brand sentiment with high brand recognition and you get fans. Sentiment summary measures how people are feeling about your brand and whether or not it’s trending positively. When brands collaborate on new releases or campaign ideas, both parties get a chance to introduce themselves to new audiences.

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Strategy Brands Hubspot Survey 131

Hootsuite

JULY 25, 2023

Book a Demo 6 social media rules for lawyers Lawyers use social media for a multitude of purposes , including 87% reporting professional networking, 70% for client development, and 65% for education or marketing. Tools like Brandwatch can track not only industry news but also customer sentiments about your law firm.

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Social Media Policies Guidelines HootSuite 77

Sprout Social

JUNE 28, 2023

As our Senior Manager of Marketing Operations Cam Conrad puts it, “Marketing automation allows you to execute your marketing campaigns at scale. As Cam explains, “By centralizing all campaigns inside a marketing automation platform you can increase visibility across the marketing team.”

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Team Hubspot Marketing SMS 109

Talkwalker SM

JULY 23, 2015

Analysing trends in different regions allows brands to adapt their product development strategies and shape specific marketing campaigns for each of those areas to maximize outcomes in each region. Campaign Management: Bringing a Local Perspective. Local marketing strategies increase the chances of success for any campaign.

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Sentiment Reputation Fashion Campaign 60

Sprout Social

MARCH 21, 2019

Price: Starts at $99 per user per month, sign up for a 30-day free trial or request a demo. Its Twitter analytics offerings also include keyword listening , campaign reporting and competitor analysis. This gives you leverage in creating content and campaigns that will appeal to different segments of your audience. Union Metrics.

Analytics 104

Analytics Twitter Tools Strategy 104

Unmetric

JUNE 11, 2019

In addition to that, the tool gives you real-time social insights on sentiment analysis and mention analysis. It helps track social media accounts and manage marketing campaigns. Reputology analyzes customer sentiment to help have a better approach to brand reviews. Request a demo. Pricing: $49 – $499 per month.

Analytics 125

Analytics Tools Social Media Curation 125

Sprout Social

FEBRUARY 22, 2024

While the right influencer endorsements are worth their weight in gold, brands have to be strategic with their influencer campaigns to get positive results. That means finding influencers with followers in your target audience and creating campaigns that feel natural and inspire conversions. What is an influencer analytics tool?

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ROI Analytics Influencer Campaign 105

Unmetric

OCTOBER 13, 2019

Sign up for a demo. Victoria’s Secret’s latest campaign in collaboration with British lingerie brand Bluebella unveiled its first-ever plus-sized model in its 42-year history. This was a milestone moment for the brand as it began to finally embrace all women with its #loveyourself campaign, which took everyone by surprise.

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Social Media Apparel Fashion Instagram 99

Sprout Social

APRIL 19, 2022

By streaming product demos and Q&A sessions in real-time, you recreate the in-person experience. You can hone-in on sentiment and customer feedback to determine how you can build—or strengthen—your conversational marketing strategy. Customers use them to ask questions about products, provide feedback and give compliments.

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Conversation Strategy Social Media Marketing 100