Convince & Convert

JULY 31, 2014

The effort runs through August 1 and combines a pop-up studio inside the Old Street Tube Station in East London’s trendy Shoreditch with a social media campaign to crowdsource cocktail inspiration from Facebook , Twitter and Instagram. In order to. Read the whole entry. » » Social Media Case Studies'

Crowdsourcing 134

Crowdsourcing Case Study Communities Study 134

The Realtime Report

JANUARY 14, 2013

Networks want viewers to watch television programs live (with commercials and all), and social media – particularly Twitter – offers some interesting opportunities to keep audiences engaged. For this campaign, CBS filmed three different endings for the Hawaii Five-O episode, with each one revealing a different killer.

Crowdsourcing 178

Crowdsourcing Airlines Film Campaign 178

The Realtime Report

OCTOBER 4, 2012

The campaign launched this past Monday (October 2) and will run until the end of December 2012. Du Toit-Hembold believes the campaign “will give thousands of people a chance to do a virtual ‘test drive’ of a trip to Cape Town in a really engaging way, and it should whet appetites around the world resulting in more arrivals for Cape Town.”.

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Tourism Social Media Travel Crowdsourcing 181

Mindjumpers

JUNE 5, 2012

The community-based t-shirt company Threadless is a crowdsourcing business whose design is created and chosen by the online community. Additionally, Threadless is one of the first companies to run a Pinterest campaign – check it out here. How Threadless Engages its Community on Instagram.

Engagement 277

Engagement Instagram Crowdsourcing Upcoming 277

Sprout Social

JULY 21, 2022

Examples: Facebook, LinkedIn, Instagram, Twitter, TikTok and Snapchat. Examples : Clubhouse, Twitter Spaces and Facebook Live Audio Rooms. Examples: Facebook Messenger, Twitter DMs, Google Business Messenger, WhatsApp and WeChat. Disappearing content is a great way to add excitement and urgency to your marketing campaigns.

Types 145

Types Social Media Microblogging Overview 145

Convince & Convert

DECEMBER 5, 2013

While there were many great examples of content throughout the month, Movember’s Moscars crowdsourced video contest and i.d.e.a’s wacky puppet named Harry Mustachio truly bring to life how this charitable movement is generating amazing visual content. Did you see any great Movember campaigns or extraordinary moustache art?

Case Study 136

Case Study Study Sysomos Crowdsourcing 136

Twist Image

NOVEMBER 1, 2010

Part of the campaign involved an online contest where consumers could create their own Chevy Tahoe SUV commercials online. Chevy eventually changed the campaign, censored the ads and then killed the website. A few years later, Doritos launched a similar online video campaign , encouraging consumers to create their own Doritos spots.

Brands 97

Brands Crowdsourcing Content Mobile 97

Sprout Social

NOVEMBER 13, 2019

This is an example of social media crowdsourcing in action. When used correctly, social media crowdsourcing can be a powerful customer research tool. Let’s take a closer look at how you can use crowdsourcing for your business. What is crowdsourcing? First of all, what is crowdsourcing really?

Crowdsourcing 94

Crowdsourcing Social Media How To Team 94

Techipedia: Tamar Weinberg

AUGUST 2, 2011

It gives you a good sense of how far your message traveled on Twitter — I get that this isn’t always the best metric, but if you have breaking news, it’s nice to be able to equate how far and fast news traveled on Twitter in a way that most executives recognize: number of tweets, top twitterers and impressions!

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Tools Tips Marketing Social Media 277

Laurel Papworth

JUNE 14, 2011

Iceland have turned to social media to ask the population to crowdsource writing Iceland’s new constitution. Compare to Australia’s Future of Melbourne wiki or New Zealand crowdsourcing their Police Act. HOWEVER and it’s a big however, according to my 7 Steps of Social Media Engagement, these look very campaign based.

Gov 2.0 93

Gov 2.0 Crowdsourcing Ustream Facebook 93

Twist Image

JANUARY 12, 2013

"There's no doubt the Obama re-election campaign had its ups and downs. "This might be cheating, since I got this link from a Twitter post Alistair made the other day. But one thing you can't fault it for is how it handled social media. Africa is poised to become their most profitable region in the next couple of years."

Yahoo 74

Yahoo Reddit Apple Crowdsourcing 74

Laurel Papworth

MAY 17, 2010

Actually the New York Times crowdsourced the interview questions (collected 300) then presented them to the guy. Twitter: Reputation Management in Social Networks (18). Social Network Marketing Campaigns: Features Attributes (14). The New York Times had an interview with Facebook’s public policy executive, Elliot Schrage.

Privacy 86

Privacy Diagrams Facebook Crowdsourcing 86

Jeff Esposito

JANUARY 19, 2012

Facebook App Lets Sam Adams Fans Crowdsource a Tap – this was a pretty awesome day for my buddy Nick Gosselin over at the Boston Beer Company. Not only did he launch their Twitter account , but the company also announced a pretty cool campaign for this year’s SXSW involving wait for it… wait for it… Beer!

Blogger 38

Blogger Crowdsourcing Social Media Management Buy 38

Convince & Convert

MAY 15, 2014

Inspired by science, technology and innovation, General Electric has partnered with The Tonight Show with Jimmy Fallon to host a series of Fallonventions segments and launch a new crowdsourced #SomeoneShouldInvent social media campaign. The GIFs have been shared across GE’s Tumblr , Twitter and a dedicated Giphy page.

Crowdsourcing 155

Crowdsourcing Campaign Case Study Team 155

ProBlogger

NOVEMBER 6, 2015

How to Create a Fan Content Campaign in 7 Easy Steps // Social Media Examiner. Crowdsourced content can work really well – from fostering a sense of community to giving readers more ownership over the content of yours they’ve come to love. Chat with her on Twitter @veggie_mama or be entertained on Facebook.

HootSuite 20

HootSuite Crowdsourcing Reddit Google 20

Laurel Papworth

FEBRUARY 12, 2012

It drives me nuts how many of my clients are terrified of bloggers and twitterers and do everything in social media (blog, Facebook, YouTube, Tumblr) except work with influencers. Tip : Make a list of bloggers and twitterers. Public relations people create a social media campaign and then rush to the Press with it.

Crowdsourcing 111

Crowdsourcing How To Project Communities 111

Jeff Esposito

FEBRUARY 22, 2011

In this case, the combination led to what someone who does marketing for BP probably thought was a genuine, smart advertising campaign. BP might tell you they took a lesson from Dominos and tried to make things right and then do an ad campaign around it. Crowdsource. But that’s pizza. This is peoples’ lives.

Crowdsourcing 31

Crowdsourcing Wikipedia Small Business Education 31

Bare Feet Studios

JANUARY 24, 2012

Online Donation Campaign: HILT has secured a matching donor. Follow the Hawaii Island Land Trust on Twitter @HiLandTrust. I am blogging here to enlist you, dear reader , in our activities and to create an additional central clearinghouse for all of the social media assets being created! Resources – Use As Often as You Like!

Social Media 100

Social Media Hosting Buy Flickr 100

Sprout Social

APRIL 17, 2017

Hashtags make tracking campaigns much easier, and gives you more accurate results. By using hashtag analytics, you’ll be able to run organized campaigns, get details on your target audience and optimize your social media posts for more exposure. Using hashtags could help with SEO as well. Sprout Social.

Hashtag 110

Hashtag Analytics Fashion Campaign 110

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. How can I help you?

CSR 137

CSR Social Media Strategy Consultant 137

Rebekah Radice

SEPTEMBER 4, 2016

You’re posting content to Twitter. You’ve wondered, what should I post on Twitter to increase engagement? But today: You know increased Twitter engagement leads to contacts, traffic, and sales. 47 Things to Tweet That Will Electrify Twitter Engagement. Your Twitter followers will want to offer their opinion.

Engagement 97

Engagement Twitter Hashtag Travel 97

Hootsuite

MARCH 30, 2020

Sometimes I’ll use [Twitter] to point out obvious misinformation,” Dr. Peter Hotez told the American Medical Association. It tracks public health threats through data points including crowdsourcing. So, they created a healthcare social media marketing campaign. Campaign names or keywords. View this post on Instagram.

Social Media 145

Social Media How To Exercises Guidelines 145

Sprout Social

MAY 26, 2020

Here’s the same Great Big Story video posted on their Twitter profile: Great Big Story senior producer Beryl Shereshewsky checks in with seven people in seven different countries who show us how they prepare their perfect cuppa. ??. YouTube lets you crowdsource translated captions from your fans for free. Is it brand awareness?

YouTube 130

YouTube Social Media Marketing SEO 130

Danny WhatMough

JULY 4, 2014

Some clever folk spotted ‘buy now’ buttons appearing on Twitter. Campaigns. This is a very powerful video and campaign from the Cancer Council. This is a very powerful video and campaign from the Cancer Council. I really love this from BIC – an attempt to crowdsource a new font from handwriting.

Buy 49

Buy Crowdsourcing Twitter Facebook 49

Rebekah Radice

SEPTEMBER 4, 2016

You’re posting content to Twitter. You’ve wondered, what should I post on Twitter to increase engagement? But today: You know increased Twitter engagement leads to contacts, traffic, and sales. 47 Things to Tweet That Will Electrify Twitter Engagement. Your Twitter followers will want to offer their opinion.

Engagement 60

Engagement Twitter Hashtag Travel 60

Buffer Social

MAY 13, 2019

There are so many social networks to choose from today : Instagram, Facebook, Twitter, LinkedIn, Pinterest. Beyond those sites are some other familiar names: Twitter and Reddit, which have over 300 million users. Fortunately, Spotify is quite well integrated into the other social networks, Facebook, Instagram, and Twitter especially.

Platform 75

Platform Brands Social Networking Instagram 75

Laurel Papworth

SEPTEMBER 18, 2014

Consider Company Campaign Hashtags that are created for Branding. Hashtags as a popularity contest (trending, crowdsourced). howto social media Workshop Notes hashtags how to keywords lists online community tagging Twitter' Regarding #Pooptweet: I don't know what this is and I don't want to know. :). I'm an expert.

Hashtag 111

Hashtag Tips Meme Folksonomy 111

Laurel Papworth

DECEMBER 11, 2013

But given that my social media day job is putting together these types of campaigns to emotionally manipulate you into buying an idea, I know how to get enough people behind this to give Gov a taste of the revolution that currently occurring on the streets and in the Twittersphere and that they seem oblivious to. Create a storify.

Crowdsourcing 111

Crowdsourcing Storify How To Curation 111

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. Books Take Time to Write Last week, a Twitter user asked a really blunt but surprising question about how to download my book (legally) for free.

Products 267

Products Consultant Price Social Media 267

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

JANUARY 5, 2016

Twitter’s Founder Unintentionally Gave Content Marketers the Best Advice Ever by Content Marketing Institute. Twitter Founder gives content marketers best advice – unintentionally. Are you looking to get more out of your content marketing campaign? The 3 components of a culture of content by iMedia Connection.

Content 60

Content B2B Marketing Hubspot 60

Sprout Social

MAY 31, 2022

Whether you’re seeing celebrities take to Twitter to express their opinions on current events, brands talking about how their values relate to the issues that matter, or everyday people joining the conversation, social is a powerful platform for activism. Twitter creates global exchanges on of-the-moment topics.

Activities 93

Activities Social Media Transportation Education 93

Hootsuite

OCTOBER 15, 2020

After the inaccessible introduction of voice Tweets, Twitter established two accessibility teams and plans to roll out automated captions by early 2021. Facebook , Twitter , Instagram , and LinkedIn provide specific fields for you to add alt-text for images and GIFs ( you can also add alt text with Hootsuite ). Twitter Able account.

Social Media 145

Social Media Tips Guidelines Hashtag 145

Hootsuite

MARCH 23, 2020

Her group helps people housebound by the coronavirus crowdsource help with daily tasks. And research by the influencer agency Obviously found a 22% increase in Instagram campaign impressions from Q4 2019 to Q1 2020 and a 27% jump in engagement on average on TikTok from February to March.

Health Care 145

Health Care HootSuite Organization Instagram 145

Hootsuite

MARCH 31, 2020

How the Twitter Algorithm Works. How to Use Twitter Analytics: The Complete Guide for Marketers. Blocked Twitter users won’t be able to add you to lists. Twitter chats, like the monthly #HootChat , are a prime example. How to Host a Successful Twitter Chat. Crowdsourcing. How the Instagram Algorithm Works.

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List Social Media HootSuite URL 145

Buffer Social

SEPTEMBER 8, 2016

Check Twitter for interesting stories. They browse communities where stories are gathered and upvoted — crowdsourced curation, more or less. The man is a cornucopia of fascination: Twitter now lets you use any emoji in your account name or bio https://t.co/1eKOPhAPZI. Check your newsletters for interesting stories.

Curation 40

Curation Influencer Content Newsletter 40

Webbiquity SMM

AUGUST 16, 2010

HOW TO: Create Custom Backgrounds for Twitter, YouTube, & MySpace by Mashable. Andrew Ran Wong provides a valuable list of productivity tips for Gmail, Twitter, Facebook, blogs, Google and other social networks to help readers get more done in less time. 8 brand personalities Facebook and Twitter users hate by iMedia Connection.

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Social Media Tools Strategy Tips 200