Sprout Social

OCTOBER 23, 2019

Brand loyalty will build ambassadors and help you retain customers long term. Read on to learn how you can bring the concept of brand loyalty into focus through your marketing. What is brand loyalty and why is it important? When people strongly favor a particular brand over all the others, that’s brand loyalty.

Loyalty 88

Loyalty Brands How To Discount 88

Likeable

NOVEMBER 13, 2019

After all, neuromarketing experts found that campaigns that tap into emotions and sentiment perform twice as well as those with purely informative content. To illustrate that point and get your creative juices flowing, we’ve developed some thought starters for holiday campaigns (organized from least to most effort!)

Campaign 70

Campaign Social Media Crowdsourcing Sentiment 70

Mindjumpers

MAY 3, 2011

Use for instance Facebook to crowdsource your next product idea. Build loyalty and deepen relationships – When people like your Page, you have the opportunity to create personalized experiences and to drive engagement and loyalty over time.

Facebook 274

Facebook Crowdsourcing How To Marketing 274

Hootsuite

JULY 6, 2022

Let them know about any promotional campaigns you’re running. You can also tease future campaigns with ‘coming soon’ posts. And to crowdsource sentiment on your brand. Organic posts help to build your awareness, follower loyalty, and brand personality. Catering to a niche audience inspires loyalty.

Instagram 117

Instagram HootSuite UGC Influencer 117

Sprout Social

DECEMBER 5, 2022

Before Sprout, I managed a viral social media campaign at Shedd Aquarium that was so widespread, it reached all seven continents—yes, including Antarctica. ?? Ability to crowdsource. Another method of crowdsourcing ideas is by looking at conversations about your brand and industry. Social media is an always-on focus group.

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Pixlee

FEBRUARY 4, 2018

It’s been proven that integrating UGC into brand marketing campaigns helps acquire new customers, drive loyalty, and increase revenue. The campaign led to 1,7000 user-generated images over 7 days and over 6,000 images by the fourth week. User-generated content is becoming a mainstay of any marketing strategy.

UGC 65

UGC Brands Content Crowdsourcing 65

Social Media Marketing

OCTOBER 3, 2012

The campaign was designed as a way to help celebrate the 100th anniversary of Oreo cookies (which themselves were modeled after Hydrox ) in a way that could effectively reach the nearly 28 million Facebook fans of the chocolate cookie. Relationships beget trust and trust begets loyalty. I hope you're paying attention.

Content 168

Content Crowdsourcing Construction Meme 168