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nBA Pulse: a new social analytics tool

Sherrilynne Starkie

While I did not get all my questions answered (fees and costs), I was sufficiently impressed with the social analytics package that I decided not only to write a blog post about it, but I agreed to have some of my comments summarized in the launch news release. 7 Analytics Tools to Track Local Campaigns. nBA Pulse Dashboard.

Sysomos 333
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The KISS Method For Determining Social Media ROI

SocMed Sean

The dangers of ignoring knowledge management is that employees who leave your organization take their “tribal knowledge” with them, resulting in loss of access to the information and increased training costs for the persons’ replacement.

ROI 269
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Monday’s 5 Social Media Must-Reads

Firebelly

Over the past 6-9 months, I’ve been researching and reviewing a variety of social media management tools that help with everything from source network connections to campaign & social content management to monitoring & measurement. Facebook Sponsored Stories Ads Have 46% Higher CTR, 18% Lower Cost Per Fan Says TBG Digital Test.

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Best of #SMAZ – Blogging Tips, Social Media ROI, & SEO

Kikolani

Focus Groups – apply reverse monetization by using social media to get client feedback instead of focus groups to lower research costs. He also gave an example of a powerful video campaign that charity : water used to illustrate the importance of clean drinking water. Listen and join the dialogue with Radian6.

ROI 114
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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). And of course thanks for including Radian6. davidalston Radian6 [link] David Alston Katie, great post on outlining a process to selecting the right tool. And of course thanks for including Radian6.

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Social Media ROI: 5 Must-Reads

Firebelly

By Radian6 Knowing how to calculate social media ROI is not always obvious, but this infographic will help you figure out how to take your social media metrics and turn them into valuable information for your business. By Shelly Kramer Measuring social media ROI is understandably the holy grail for marketers.

ROI 188
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

She uses the word campaign unfortunately, but otherwise it’s a helpful post. Lasica and Kim Bale review 20 powerful fee-based tools for professional social media monitoring, among them Radian6 , Lithium , Alterian SM2 and Attentio. How much does Social Media cost companies in 2011? Why Not Be The CMO Of Everyone?