Webbiquity SMM

NOVEMBER 2, 2010

That is why social media marketing is not a quick process—it takes time to nurture relationships into conversations and create those solid, trusted connections…these real conversations lead to real relationships,and those trusted relationships lead to referrals and sales. Social Sharing (YouTube, Flickr, SlideShare, etc.).

Review 152

Review Social Media Marketing Handbook 152

Proactive Report

MARCH 20, 2010

While a majority of voting features, product reviews, user-generated content and RSS feeds are integrated with other campaigns, that is not true of efforts on social networking sites, blogs or microblogs. But much of the real cost of social campaigns is in the people-hours spent fostering and maintaining social conversations.

Social Media 66

Social Media Microblogging RSS Research 66

Firebelly

JUNE 11, 2010

Twitter to Change Links and How They Are Displayed By Ben Parr In an effort to bypass the obscurity of shortened links and to prevent malware and phishing attacks, Twitter has begun the rollout of t.co, its official URL shortener, along with some major changes to how the microblogging platform handles links. Having trouble reading this image?

Social Media 100

Social Media News Paid Search Microblogging 100

Techipedia: Tamar Weinberg

OCTOBER 22, 2009

If you take a look at any one of their four accounts , you’ll notice one thing: they’re not using Twitter to converse but to broadcast. Since, almost more than half of the internet users are using twitter so it can also market their products and services through ad campaigns in twitter.

Apple 154

Apple Twitter Forums Policies 154

Diva Marketing Blog

DECEMBER 8, 2008

However, without a plan social media is but a cool conversation topic at your next cocktail party and not a business decision. Social pundits call this listening to the conversation. Microblogging/ Twitter - No time for a Big strategy? Creating relationships through conversations in your virtual 'home' can be powerful.

Social Media 40

Social Media Committee Microblogging Small Business 40

Social Media Network Marketing

MAY 29, 2010

Research existing and emerging social / professional networking channels, platforms, blogs, and applications for new ways to reach and engage in conversation with consumers. You can join and share your views and participate in the Social Media conversations on any of the sites with me.

Social Media 50

Social Media Widget Reputation Disqus 50

Techipedia: Tamar Weinberg

MARCH 4, 2010

Brian explains that “conversations are happening and it is up to me to either be part of them or not.&# Two days ago, they launched a new campaign to replace the old one. Had this campaign been launched 5 or 10 years ago and had it not been for social media, I think I’d still be driving by the old billboards.

Hotels 245

Hotels Social Media Communities Discount 245

Techipedia: Tamar Weinberg

AUGUST 25, 2010

In a recent campaign, I was reached by a social media agency about a topic that was totally irrelevant to my audience and would never be something I’d blog about. I can tell a zillion stories about off topic pitches, but other posts have already told some of those tales. Some people get that.

Social Media 272

Social Media Engagement Forums Policies 272

Techipedia: Tamar Weinberg

MARCH 12, 2009

Exploring the Royal Caribbean Promotional Marketing Strategy by Tamar Weinberg on March 12, 2009 Share My husband Brian , who knows firsthand how much I eat, drink, and sleep social media, pointed me to an interesting critique by ExpertCruiser on a 2007 social media marketing campaign by Royal Caribbean.

Brands 133

Brands Message Boards Travel Forums 133

Techipedia: Tamar Weinberg

JUNE 3, 2010

One-off campaigns can help drive viral success, but social media is not a “set it and forget it&# type of initiative. If you’re not following the conversation regularly, your customers might just flock to your competitors instead. You need to consistently work at building relationships and not let them be.

Social Media 221

Social Media Marketing Digg Consultant 221

Techipedia: Tamar Weinberg

JANUARY 12, 2010

well……that just seems like a place for kids and even though Facebook seems to be replacing MySpace for youth conversations, it brings out the kid in me while accomplishing the networking part at the same time. I started with LinkedIn and while it is a great tool like you said, Facebook is way more fun. being what it has become.

MySpace 114

MySpace LinkedIn Facebook Social Networking 114

Koka Sexton

DECEMBER 20, 2009

Social Media Marketing Campaigns: How to Set Goals and Define Your Target Market From DoshDosh: This article talks about the most common goals for social media marketing and includes suggestions on how you can determine your target audience. Here’s a comparison of the pros and cons of six different options that are fast and free.

Case Study 99

Case Study Wiki Software List 99

Koka Sexton

DECEMBER 20, 2009

Social Media Marketing Campaigns: How to Set Goals and Define Your Target Market From DoshDosh: This article talks about the most common goals for social media marketing and includes suggestions on how you can determine your target audience. Here’s a comparison of the pros and cons of six different options that are fast and free.

List 96

List Social Media Case Study Wiki 96

Later

MARCH 31, 2020

Captions are a great opportunity to spark conversation and start forming meaningful connections with your community. My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! View this post on Instagram. 5 ways to master….

Influencer 86

Influencer Instagram Tips Microblogging 86

Techipedia: Tamar Weinberg

FEBRUARY 22, 2008

The time has come for companies to be part of the conversation. Look at the difference between Obama and Clinton’s campaign for one example… Obama has leveraged social sites well and while Clinton’s campaign seems to know they need to be there, they don’t quite get it. I’d like to put in my $0.02

Social Media 105

Social Media Marketing Digg MySpace 105

Later

MARCH 31, 2020

Captions are a great opportunity to spark conversation and start forming meaningful connections with your community. My favorite kind of longer-form caption is the microblogging caption, which I’d encourage you to start incorporating into your Instagram strategy as much as you can! View this post on Instagram. 5 ways to master….

Influencer 66

Influencer Instagram Tips Microblogging 66

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. It’s really not that hard! It just requires a small shift in mindset. So what are they to do?

Marketing 265

Marketing SEO Journal Engineering 265

Techipedia: Tamar Weinberg

MARCH 17, 2010

So if you’re spending $200 a day on your Social Media campaign, and let’s say your product is $100 worth per item, let’s say you’re bringing 100 people to the website, and your Google Analytics shows a 15% conversion rate to a warm lead, and a 15% conversion rate of warm leads to paying clients purchasing one item.

Communities 237

Communities Twitter Web 2.0 ROI 237

Techipedia: Tamar Weinberg

MAY 28, 2010

Some of us have been thrust into social media simply because the online landscape showed potential for online conversations. These are conversations, not broadcasts. Sure, people don’t want to lose control of the conversation. Others have been there for over a decade. Let me port my RSS feed to it and be done with it!&#

Social Media 278

Social Media Strategy Yahoo Communities 278

Buffer Social

OCTOBER 25, 2018

But note that the Facebook algorithm prioritizes content that sparks conversations and meaningful interactions between people, especially those from family and friends. Tumblr is a microblogging and social networking site for sharing text, photos, links, videos, audios, and more. Tumblr – 642 million MUVs.

Sites 111

Sites Social Media Brands Tumblr 111

Webbiquity SMM

OCTOBER 27, 2010

It’s about engaging with customers, prospects, industry press, analysts, bloggers and other key influencers to increase the amount of positive conversation about your company, product or service. Microblogging (i.e., Social media is more like a PR activity than marketing or advertising. Open, public social networks (e.g.,

B2B 175

B2B Social Media Marketing Microblogging 175

Techipedia: Tamar Weinberg

JUNE 16, 2010

If you look around the social web a lot like me, you will agree that most social media campaigns suck. If your business is already on the social web, you will need something to help you improve on your campaigns. You will be able to gather enough data from your own campaigns to help you improve your online marketing.

Questions 277

Questions Social Media How To Postrank 277

Webbiquity SMM

OCTOBER 5, 2010

In other words, the 14 million odd people who regularly go on Twitter (as opposed to the 95 million that have signed up), are already active in social media, know how to make things happen and to create noise – good or bad – online, and take conversations elsewhere, be that to blogs, forums, other social networks, or even the mainstream media.&#.

Tools 207

Tools Twitter Tips Statistics 207

Techipedia: Tamar Weinberg

AUGUST 26, 2009

This is especially true as the FTC plans to police sponsored conversations. In 2007, Royal Caribbean ran a campaign called Royal Champions, inviting 50 of its most vocal ardent supporters on cruises and to face-to-face meetings with company executives. They are cheerleaders on the sidelines and they’re rooting for your team.

Brands 139

Brands MySpace Yahoo StumbleUpon 139

Techipedia: Tamar Weinberg

JULY 8, 2008

This will help a great deal in planning and managing successful marketing campaigns. There are other times when marketers may have to launch a multi-platform outreach campaign. To participate in the conversation, marketers will need to be able to have and provide greater access to decision makers – speed of response is crucial.

Social Media 163

Social Media Marketing Consultant Communities 163

Techipedia: Tamar Weinberg

JULY 29, 2010

In fact, in a test a colleague of mine ran with sponsored advertisements, the incentive-based campaign was much more successful than the original information-only campaign. I explicitly had this conversation with this guy this morning… and I got the sense that he was overly generous. And duly promised to get back to me.

Products 267

Products Consultant Price Social Media 267

Techipedia: Tamar Weinberg

APRIL 14, 2010

Your best bet is to consider an integrated marketing plan that consists of social media and other marketing tactics, because the act of just being nice to people online won’t bring you conversions. It’s not just boring at times, it could be hazardous to your other campaigns too. This causes a few things.

Social Media 267

Social Media SEO Blogger Communities 267

Techipedia: Tamar Weinberg

MAY 5, 2010

This method is smart because it helps build interest on another platform and drives conversions directly on their home base. You should still consider your blog or website as a viable way to build community and/or to drive sales and conversions. So those who are running social media campaigns should be aware of that!

Facebook 279

Facebook How To Marketing URL 279

Techipedia: Tamar Weinberg

JANUARY 23, 2008

In any marketing campaign, the more you see the product, the more likely you are to be influenced by it, even if you don’t want to be. His book has been the topic of conversation just about everywhere , and for good reason. In fact, a highly underappreciated but heavily trafficked method works just as well: the blog.

Sites 101

Sites Social Media Digg Blogosphere 101

Techipedia: Tamar Weinberg

APRIL 8, 2010

Social media is a continuous effort, not something that is only campaign-based. Campaign-based social media marketing only works when it complements continuous social media marketing. A few months ago, I worked on a campaign for a rather large company who did some video promotion to get individuals to spread the word.

Social Media 268

Social Media Marketing Policies Sysomos 268

Webbiquity SMM

MARCH 3, 2015

The microblogging site now boasts more than 255 million monthly active users , and 53% of Twitter users recommend products in their tweets at some time. Alex Bossenger shows how to use Twitter analytics to “find the data you need to track your campaign success” in this richly illustrated post. Image credit: Buffer.

Tips 100

Tips Twitter How To Hashtag 100

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Run a StumbleUpon Advertising Campaign for Your Blog (Problogger): I’m noticing that a lot more people are running advertising campaigns for their blogs since this article came out. Social Media: Under the Microscope (SiteLogic): Matt Bailey compares the traffic spikes to conversions.

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Webbiquity SMM

FEBRUARY 7, 2012

Website traffic is the most commonly measured social media metric, followed by conversions, positive mentions and number of fans/followers. ” Although 95% of B2B marketers report using social networks to reach prospects, “nearly 30% are not tracking the impact of such campaigns on lead generation and sales.

Statistics 190

Statistics Research Social Media B2B 190

Techipedia: Tamar Weinberg

MARCH 10, 2010

They might not have any clue how to effectively manage your Pay Per Click campaign to actually increase leads. Conversion expert. Every website that sells products or closes for appointments whether B:C or B:B should be interested in their conversion ratios and improving those ratios. what action do we take. Project manager.

Marketing 240

Marketing How To SEO Training 240

Techipedia: Tamar Weinberg

FEBRUARY 10, 2010

For starters, with even a conservative estimate of the man-hours involved, I am quite sure that the campaign cost most than the $20,000 it was intended to raise – and probably generated 10 to 100 times as much PR value. But to a newbie, it looks like he’s self-promoting. Thankfully I have no desire to go there again.

Blogger 177

Blogger Press Release Advertising Review 177

Hootsuite

MARCH 31, 2020

A chat is an online conversation with one or more people. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag. Comments can offer praise, ask a question, express disagreement, and otherwise contribute to the online conversation about your social content. Conversion.

List 145

List Social Media HootSuite URL 145

Techipedia: Tamar Weinberg

JANUARY 14, 2009

How Does a Company Dip its Toes in the Conversation? : On the other hand, if you are Brian Solis, you need to know what to do as an expert and where to listen to the ongoing conversations. Here are even more ways to measure ROI on your campaigns. If you’re new to social media, how do you engage as a company?

SEO 162

SEO Social Media Marketing Reputation 162