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Top 8 Viral Social Campaigns of the Year

Social Media Strategies Summit

To get you inspired to create holistic social media campaigns, we’re sharing the top campaigns from 2019 that are already doing just that. #1 The marketing campaign to support this launch featured The Office actor, Craig Robinson, sharing zingers about the new product. But the campaign didn’t end on social.

Campaign 166
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10 social media monitoring tools to inform your campaigns

Sprout Social

These alerts can give you a head start on understanding your competitors’ positioning, promotions and campaigns. Specifically, the platform highlights common complaints within any given industry through sentiment analysis. This provides opportunities for competing brands to identify pain points and intervene.

Campaign 125
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How This Underwear Brand Won with an Anti-Black-Friday Social Campaign

Hootsuite

Slashing prices to make sales cuts straight into their bottom line — and with limited marketing budgets and resources, competing with big brands takes courage, insight, and creativity. The fashion industry produces an estimated 92 million tonnes of textile waste each year, and approximately 30% of clothes made are never even sold.

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Is YouTube for you? 5 Reasons To Keep It In Your 2022 Marketing Strategy

SocMed Sean

Here are some thoughts about including YouTube as an effective part of your campaigns. Apps like TikTok, Instagram, and Twitch are all competing with YouTube for an overlapping audience. Marketers can grow brand awareness by diversifying a campaign and concentrating on some of the other channels a brand’s audience visits.

YouTube 204
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Nine Benefits of Using Social Proof in Marketing

Webbiquity SMM

Influencer Marketing : Influencers can be thought of as celebrities within specific niches or industries. Expert Endorsement: Industry experts are authoritative sources of social proof. Brands integrating social proof into their marketing campaigns boost legitimacy and authenticity in their products and services.

comScore 299
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How Competition Impacts Facebook Ads Costs

Jon Loomer

Assuming you select Auction buying when creating your campaign (this is the default, and this is likely used 99.9% All ads on Facebook compete against each other in this process, and the ads that our system determines are most likely to be successful will win the auction. of the time), your ads are delivered based on an ad auction.

Cost 216
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How to Use Social Listening to Retain More Customers

Webbiquity SMM

Retaining your existing consumer base is also, as noted above, much more cost-effective than concentrating entirely on expensive marketing campaigns in hopes of acquiring new customers. This list should also include industry-specific keywords. What do you need for better customer retention? Customer-centric strategies.

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