Bourbon, “Engagement”, ROI, & Transparency – The Kyle Lacy Interview
Firebelly
FEBRUARY 23, 2012
He’s a serial entrepreneur, a leading voice on social marketing, and now working for one of the biggest email companies in the world. You’re going to love his candor as we talked about being “engaged”, transparency, ROI and whole helluva lot more. Is the tool REALLY driving ROI?
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